/Companies

Ibotta

NYSE: IBTAUnicorn · $2.4B

Denver, US · Founded 2011 · 948 employees on LinkedIn · 6 known investors

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Ibotta operates a cash-back rewards platform that helps U.S. consumers save money on groceries and other purchases, working with brand and retail partners such as Walmart, Butterball, Campbell's, and Coca-Cola. Based in Denver, it runs consumer campaigns like Free Thanksgiving offering cash back on grocery bundles.

Founders & leadership

Ibotta was founded in 2011 by Bryan Leach.

BLBryan Leach
Bryan LeachFounder and CEO2012–2024Bryan Leach is the founder and CEO of Ibotta, a performance marketing platform that connects consumer brands, retailers, and shoppers through digital promotions and loyalty programs. He previously worked as a partner at Bartlit Beck LLP specializing in international arbitration and served as a law clerk to U.S. Supreme Court Justice David Souter.
IK
Ian Karsten VoermannExecutive
MPMatt Puckett
Matt PuckettChief Financial OfficerMatt Puckett is Chief Financial Officer of Ibotta, overseeing financial strategy, accounting operations, and investor relations for the cash-back rewards platform.
CRChris Riedy
Chris RiedyChief Revenue OfficerChris Riedy is Chief Revenue Officer at Ibotta, leading commercial strategy across sales, marketing, and revenue operations. Previously, he held Global Sales and Marketing leadership roles at Twitter/X and earlier led the company's EMEA business, with additional experience in executive positions at tvScientific.
LSLuke Swanson
Luke SwansonChief Technology OfficerLuke Swanson is Chief Technology Officer at Ibotta, where he oversees product, engineering, analytics, and technology teams. He has background in product strategy, AI/ML, and building infrastructure for large-scale transaction processing across adtech, commerce, and fintech domains.
AEAmir El Tabib
Amir El TabibChief Business Development Officer
MDMarisa Daspit
Marisa DaspitChief People OfficerMarisa Daspit is Chief People Officer at Ibotta, leading talent acquisition, total rewards, organizational development, and culture initiatives for the Denver-based cash-back rewards platform.
DS
David ShapiroChief Legal Officer

Board

AD
Amit DoshiBoard director
TJ
Thomas JermolukBoard director
TDThomas D. Lehrman
Thomas D. LehrmanBoard directorManaging Partner at Teamworthy Ventures
JH
James H. ClarkBoard director

Investors · 6

Reported raises · per SEC filings

Form D private placements

$85.6M disclosed across 4 rounds · 2011–2017

▶$25MraisedAug 2017 · 15 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Bryan W. LeachExecutive Officer, Director, Promoter
  • Thomas D. LehrmanDirector
  • Larry W. SonsiniDirector
  • Amit N. DoshiDirector
  • Thomas JermolukDirector
  • James H. ClarkDirector
  • Ian Karsten VoermannExecutive Officer
Offering amount
$25M
Amount sold
$25M
First sale
Jul 2017
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$39MraisedOct 2015 · 29 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Amit DoshiDirector
  • Thomas JermolukDirector
  • Larry W. SonsiniDirector
  • Thomas D. LehrmanDirector
  • Bryan W. LeachExecutive Officer, Director, Promoter
  • James H. ClarkDirector
  • Ian Karsten VoermannExecutive Officer
Offering amount
$40M
Amount sold
$39M
First sale
Oct 2015
Incorporated
Corporation, Delaware, 2011
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$20MraisedJun 2014 · 1 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Jim ClarkDirector
  • Bryan W. LeachExecutive Officer, Director, Promoter
  • C. Tycho HowleDirector
  • Amit DoshiDirector
Offering amount
$20M
Amount sold
$20M
First sale
May 2014
Incorporated
Corporation, Delaware, 2011
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$1.7MraisedJan 2012 · 30 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Bryan W. LeachExecutive Officer, Director
  • Amit DoshiDirector
  • C. Tycho HowleDirector
Offering amount
$3M
Amount sold
$1.7M
First sale
Dec 2011
Incorporated
Corporation, Delaware, 2011
Federal exemptions
06
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Valuation · disclosed

Disclosed events
$2.4Bvaluation at IPOApr 2024 · $88.00/share · 424B4
filing ↗

Source: SEC prospectus filings, and round valuations the company or its investors disclosed — follow each entry's link for the claim.

Founder mafia

2 people who came through Ibotta went on to found or lead other companies.

In the news

Frequently asked questions

What does Ibotta do?
Ibotta operates a cash-back rewards platform that helps U.S. consumers save money on groceries and other purchases, working with brand and retail partners such as Walmart, Butterball, Campbell's, and Coca-Cola. Based in Denver, it runs consumer campaigns like Free Thanksgiving offering cash back on grocery bundles.
Who founded Ibotta?
Ibotta was founded by Bryan Leach in 2011.
Who are Ibotta's investors?
Ibotta's investors include BFG Partners, FJ Labs, Great Oaks Venture Capital, Koch Disruptive Technologies, Notable Capital, Teamworthy Ventures.
How much funding has Ibotta raised?
Ibotta has disclosed $85.6M raised across 4 rounds.
Where is Ibotta headquartered?
Ibotta is headquartered in Denver, US.