HeyReach

HeyReach is a LinkedIn outreach automation platform aimed at lead generation agencies, sales teams and go-to-market practitioners. Its central design choice is multi-sender scale: customers connect LinkedIn accounts for a flat monthly fee per sender and the system automatically rotates sending across those accounts, so that campaigns can reach large lead volumes without concentrating activity on a single profile. Campaigns can chain LinkedIn actions including connection requests, messages, InMails, profile views and post likes, with an "If Connected" condition used to route existing connections and new prospects down different sequences.

Leads can be imported from LinkedIn Sales Navigator, Clay, RB2B, HubSpot, Apollo, ZoomInfo, CommonRoom and other sources, supporting both outbound and inbound/signal-triggered campaigns. Replies from all connected senders land in a unified inbox where users can respond on behalf of colleagues, take over conversations and send voice notes from desktop, while keeping personal LinkedIn messages separate from campaign threads. Reporting includes real-time dashboards, reply sentiment analysis and automatic tagging of warm leads, filterable by sender, campaign or team.

The platform is positioned as a component of a wider GTM stack: it offers a public API and webhooks, native email-sequencing integrations with Instantly, Smartlead and EmailBison for multichannel outreach, a HubSpot CRM sync that logs connections, messages and replies as contact activity and is described as HubSpot-verified, and connectors for Clay, n8n, Make and Zapier. An MCP server and a CLI allow AI assistants such as Claude and ChatGPT to create campaigns, split lead lists, write messages and tag replies. Agency-focused capabilities include workspaces and permissions, whitelabeling, multi-brand whitelabels and the option to bring your own proxies.

Founding story

Nick Velkovski began building companies while at university in North Macedonia, where he says professors told him startups "don't happen here." With co-founder Stefan Velkovski he built Howitzer, a Reddit DM automation tool originally created as a marketing tool for an earlier failed startup called Beer Money; it gained traction with NFT projects, crypto launches and OnlyFans creators that could not use mainstream advertising. The expertise gained in automating Reddit outreach was carried over to LinkedIn, and HeyReach was created in 2023. Operating from a market without Stripe, PayPal or an established venture ecosystem, the founders built the business to be profitable from the outset rather than relying on external runway.

Business model

B2B subscription SaaS sold on a flat monthly fee per LinkedIn sender rather than per lead or per message. Published plans are Growth at $79 per sender per month, Agency at $999 per month for 25 senders, and Unlimited at $2,999 per month for unlimited senders, with 10% and 20% discounts for quarterly and annual billing and a custom 'Done for you' managed tier. Higher tiers add enrichment credits, whitelabeling, done-for-you onboarding and migration, dedicated Slack support and priority support. A discounted early-stage program is offered to companies under $250,000 ARR with fewer than five employees, and a free trial is available without a card.

Recurring subscription revenue from monthly, quarterly or annual plans priced per LinkedIn sender or per sender bundle, plus add-ons such as enrichment credits and multi-brand whitelabels and custom pricing for the managed "Done for you" service. The company reports having passed $1M in revenue and later exceeding $7M ARR while bootstrapped.

Traction

The website cites more than 7,000 customer companies (a pricing page variant cites 6,500+), a 4.7 rating and a "2026 Fastest Growing Product" badge, and publishes aggregate customer results such as 57%/48% and 45%/26% acceptance and reply rates in individual case studies. The CEO states the company was bootstrapped past $1M in revenue and to more than $7M ARR. Third-party data lists 88 employees as of February 2026, up from 66 in late 2025 and 50 earlier in 2025.

Latest developments

Recent additions include the HeyReach MCP server and a CLI enabling AI agents to run LinkedIn outreach, sentiment analysis and auto-tagging of warm leads, an Outbound Sync/HubSpot integration for logging LinkedIn activity in the CRM, native multichannel integrations with Instantly, Smartlead and EmailBison, and built-in verified email discovery. The website cites more than 7,000 customer companies and a "2026 Fastest Growing Product" designation. Third-party firmographic signals report headcount growth from 50 to 66 employees around October 2025 and from 66 to 88 by February 2026. In March 2026 a funding news service reported a $100,000 investment from private investors earmarked for product development, hiring, and marketing and sales.