Healthie

Market position

Healthie positions itself as infrastructure for virtual-first, collaborative and longitudinal care, comparing its role to the way Stripe simplified online payments for e-commerce. It competes with established EHR vendors such as Athenahealth, Epic and Center, which CEO Erica Jain characterized as medically and billing driven, and which its Series A lead investor described as legacy EMR platforms with limited usability. The company markets itself as trusted by 35,000 providers and high-growth businesses.

Healthie emphasizes a platform purpose-built for recurring, relationship-based and collaborative care rather than episodic, billing-centric workflows, with modular and configurable features, multi-provider permissions and collaborative charting. Its API-first architecture and SDKs allow customers to build their own patient and provider experiences on the same core platform, and the company stresses that customer data belongs to the customer. Operating profitably since 2018 before raising institutional capital is also presented as a distinguishing trait.

Technology

A cloud-based, HIPAA-compliant EHR and practice-management system with telehealth video, secure messaging, electronic forms and e-signature, smart-fill charting, care plans, goals and metrics tracking, insurance claims and superbills, e-fax, e-prescribing and lab ordering. Developer-facing capabilities include a public API and SDKs used for hundreds of integrations, interoperability via FHIR, HL7, CCDA and Direct Messaging, reporting and data tools (Bridge, Data, Visualize), white-label branding, and AI charting and documentation tools that convert in-person, phone and Zoom telehealth sessions into structured notes. The company cites HIPAA, SOC-2, PCI, PIPEDA, GDPR and Australian Privacy Act compliance, HITRUST certification and ONC certification.

Go-to-market

Self-serve acquisition through a free trial and published tiered pricing for individual and group practices, combined with direct enterprise sales and demos for digital health startups and larger organizations. Supporting channels include Healthie University training content, a blog, guides, case studies and success stories, a help center, an affiliate program, a private practice calculator, and a partner/app marketplace that extends functionality through third parties.

Private practices, group practices and clinics, digital health startups and enterprises delivering recurring, relationship-based care. Users include therapists, dietitians, lactation consultants, doulas, nurses, physicians, coaches, physical therapists and chiropractors, as well as retail stores and health and wellness clinics. Named customers and references include Two Chairs, Nourish, Swing Care, Weis Markets, Med Companion, Kelly's Choice, Pacific Nutrition Care Partners, Columbia College and the California Special Supplemental Nutrition Program for Women, Infants and Children.

Geography

Headquartered in New York City, with customers reported in 25 countries as of 2022 and multi-state enterprise deployments in the United States.

History

Founded in 2016 and officially launched that year, Healthie reached free-cash-flow net income profitability in 2018 and by then was backed by $1.9 million from a friends-and-family round. In 2022, while describing itself as a pre-Series A company, it served customers in 25 countries and had processed $350 million in payments; in July 2022 it announced an oversubscribed $16 million Series A led by Velvet Sea Ventures, bringing total capital raised to $17.9 million. At that point more than 2,000 organizations used the platform and it stored roughly 1.0-1.3 million patient records. Roughly 8.5 years after founding, the company announced a $23 million oversubscribed Series B at a markup to the Series A, alongside milestones including 25,000 active providers, 10 million appointments scheduled, 1 billion monthly API calls, the launch of the Healthie Harbor marketplace with 57 partners, and HITRUST certification.

Risks & controversies

Healthie operates in a sector facing scrutiny over health-data privacy; TechCrunch noted Senate review of potential privacy-rights violations involving data mining at digital health companies such as Talkspace and BetterHelp, and observed that while Healthie provides customizable HIPAA and data-policy templates, how patients are notified of those policies varies by partner. The company also faces the possibility that health companies build their own EHR systems in-house or use established vendors such as Athenahealth, Epic and Center.