Fundraising Fox

Grassroots Unwired

Yardley, US · Founded 2009 · 3 employees on LinkedIn · 3 known investors

Grassroots Unwired provides mobile-first canvassing and field-organizing technology for political campaigns and nonprofit organizations, supporting voter outreach, fundraising, and constituent data capture. Its clients include progressive candidates and advocacy groups working on elections and social and environmental causes.

Also known as Grassroots Unwired · Grassroots Unwired, Inc · Grassroots Unwired, Inc. · GRU

Founders & leadership

RO
RUSS OSTERinCo-Founder and CEO

Investors · 3

Reported raises · per SEC filings

Form D private placements

$60K disclosed across 1 of 2 rounds · 2012–2014

$60KraisedMar 2012 · 2 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • RUSS OSTERExecutive Officer, Director
Offering amount
$150K
Amount sold
$60K
First sale
Feb 2012
Incorporated
Limited Liability Company, Delaware, 2009
Federal exemptions
06
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Company profile

researched Aug 2026

Grassroots Unwired is a mobile software company whose platform supports organizations that run high-volume, in-person programs: political field campaigns, nonprofits, membership and labor organizations, and event teams. The product set spans three workflows: canvassing and field outreach (GPS-enabled data collection, customizable and branching scripts with embedded video and images, translation, walklists and turf management, crew management, signature capture, fillable forms, and email/SMS follow-up); mobile donor capture (PCI-compliant one-time and recurring credit card and ACH/EFT gifts, real-time acceptance feedback, signatures, and instant email or SMS receipts); and event-day operations under the 4EventDay product (barcode check-in, same-day/walk-up registration, Tap to Pay donations, bib assignment, waiver capture, merchandise sales, reward tracking, and live reporting).

The common design principle across the product is offline-first, store-and-forward operation, so canvassers, fundraisers, and event staff can continue collecting data, payments, and check-ins where connectivity is poor and sync when devices reconnect. Real-time reporting gives field directors and event staff visibility into progress, check-ins, and dollars collected, and the company positions the platform as removing paper forms and post-event manual data entry and reconciliation. Applications described include voter record verification, survey response collection, petitions and pledge forms, contracts, and membership data capture. An Android canvassing app is distributed through Google Play under the developer name Grassroots Unwired, Inc.

Business model

The company sells its mobile platform to campaigns, nonprofits, and grassroots and membership organizations; its Google Play listing also advertises affordable tablet and smartphone leasing alongside the software.

Traction

The Grassroots Unwired Canvassing Android app has more than 1,000 downloads on Google Play, where it was most recently updated in June 2026.

Latest developments

The website markets the 4EventDay product for event-day check-in, walk-up registration, Tap to Pay donations, bib assignment, waivers, and merchandise sales, integrating fundraising platform data into live events. The canvassing app's most recent Google Play update, in June 2026, covered question restriction features.

Full profile — market position, technology, go-to-market, geography, history

Market position

A niche vendor of field-operations software for campaigns and nonprofits; listed as a startup affiliate of the Stanford Center on Poverty and Inequality with a main focus of crowdfunding and secondary focus of community, and as an active IT/e-commerce portfolio partner of Ben Franklin Technology Partners.

Positioned against web-based tools by focusing on environments where connectivity is unreliable and work happens in person: offline-first store-and-forward workflows, configurable branching scripts with media and translation, and combined payments, forms, and signature capture in a single mobile workflow.

Technology

Mobile-first applications for phones and tablets built around offline, store-and-forward workflows that sync when connectivity returns. Capabilities include GPS-enabled data collection and geofencing, turf-cutting and walklist tools, branching and multilingual scripts with embedded media, A/B testing, fillable forms and signature capture, PCI-compliant payment capture including credit card, ACH/EFT and Tap to Pay, barcode check-in, user permissions, and real-time reporting.

Go-to-market

Direct sales through the company website via demo requests and solution pages segmented by use case (peer-to-peer events, political and field canvassing, face-to-face nonprofit fundraising), plus app distribution on Google Play.

Political campaigns, grassroots and membership organizations, labor and field programs, nonprofit event teams, and face-to-face fundraising operations running large-scale in-person programs.

Geography

United States. The Google Play developer address is 10 Canal St Ste 235, Bristol, Pennsylvania; other listings place the company in the Philadelphia area and Bucks County, Pennsylvania.

History

The company took part in the DreamIt Ventures Fall 2011 Philadelphia accelerator class, graduating on Demo Day in December 2011, and in 2012 moved into the Venturef0rth coworking space in Philadelphia alongside other DreamIt graduates. It has been associated with Ben Franklin Technology Partners as a portfolio partner.

Compiled by commissioned research from 10 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Android app downloadsJun 20261,000 downloads
Employee count rangeFeb 201811-50
Funding raised to dateJan 2015$600K
Monthly website visitsFeb 20184,700 visits/month
Price per field canvasserApr 2015$80

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Timeline · 7

launches, deals, and filings
Jun 2026
Grassroots Unwired Canvassing app update

Update to the Android canvassing app adding question restriction feature updates.

source ↗

May 2015
National pilot with U.S. Public Interest Research Group

Grassroots Unwired's services were to be piloted nationally with the U.S. Public Interest Research Group, covering over 45 offices and more than 1,000 field staff per day.

source ↗

Apr 2015
Expansion of canvassing platform to nonprofit organizations

After initially serving political campaigns, the company added features for nonprofits including turf mapping, scripts with PDFs and video, automated donor thank-you email and receipts, and a PCI-compliant credit card swiper supporting recurring payments. A one-month free trial was offered to Philadelphia nonprofits, with pricing thereafter of $80 per field staff member.

source ↗

Jun 2012
Moved into Venturef0rth coworking space in Philadelphia

Grassroots Unwired was reported among DreamIt Ventures graduates taking space at Venturef0rth in Philadelphia.

source ↗

Dec 2011
Graduated from DreamIt Ventures Philadelphia Demo Day

The company was part of the class of 14 startups that graduated from DreamIt Ventures' Philadelphia program at its December 2011 Demo Day.

source ↗

Sep 2011
Selected for DreamIt Ventures Fall 2011 Philadelphia class

Grassroots Unwired was among the startups in DreamIt Ventures' Fall 2011 Philadelphia accelerator class.

source ↗

Jan 2011
Selected for DreamIt Ventures accelerator in Philadelphia

Grassroots Unwired was part of the 2011 DreamIt Ventures class in Philadelphia, receiving $25,000 and acceptance into the accelerator program.

$25K source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

Research sources · 10

primary sources listed

10 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Grassroots Unwired do?
Grassroots Unwired makes offline-capable mobile software for canvassing, in-person donor capture, and event-day operations.
Who are Grassroots Unwired's investors?
Grassroots Unwired's investors include Ben Franklin Technology Partners, Bullpen Capital, Robin Hood Ventures.
How much funding has Grassroots Unwired raised?
Grassroots Unwired has disclosed $60K raised across 1 of its 2 known rounds.
Where is Grassroots Unwired headquartered?
Grassroots Unwired is headquartered in Yardley, US.