Glow
San Francisco, US · 11 employees on LinkedIn · 8 known investors
Glow provides a suite of mobile applications for women's health tracking, including ovulation prediction, pregnancy monitoring, and baby health management. The platform serves women and families seeking to track fertility, prenatal health, and child development, and generates revenue through premium subscriptions and health product sales.
Also known as Glow app · Glow Inc.
Founders & leadership
Investors · 8
Also in the syndicate · 2
Company profile
researched Aug 2026Glow (glowing.com) develops a set of consumer mobile applications for women's health and family tracking. The product line comprises four apps: Glow, oriented toward conception and fertility; Glow Nurture, for prenatal health during pregnancy; Glow Baby, for tracking an infant's feeding, sleep, diapering and pumping; and Eve by Glow, a period tracker. Users log symptoms and daily health data, and the apps produce forecasts such as fertile windows and ovulation dates, along with charts that users report sharing at medical appointments.
Alongside tracking, Glow operates a community product for women's health discussion, available on mobile and on the web, and offers a partner-connection feature that lets couples trying to conceive share daily health logs, cycle and ovulation alerts, conception-probability estimates, and tailored lifestyle insights for both partners. Privacy controls on the web community limit member identification to the first two letters of a first name and hide photos from users who are not logged in; users can request an export of their data as a CSV file. The company also markets a generative-AI assistant feature referred to as GlowGPT.
Business model
Freemium consumer apps monetized through a cross-app premium subscription and sales of connected health hardware and consumables. A single Glow Premium subscription unlocks premium features across all four apps.
Glow Premium is sold with a 7-day free trial followed by $59.99 per year, cancellable at any time, and includes unlimited GlowGPT use, premium articles, comparative insights, a health forecast, advanced charting, a daily health plan, premium support, profile customization and ad-free use. Additional revenue comes from The Glow Shop, which sells items such as a smart app-controlled breast pump, a basal thermometer and ovulation test strip bundles, offered with app-exclusive deals.
Traction
The company reports more than 25 million community members worldwide and over 200,000 five-star app store ratings, and cites user reviews from 2020 and 2022 describing multi-year use across conception, pregnancy and infant tracking.
▸Full profile — market position, technology, go-to-market, geography
Market position
Positions itself as a complete women's health guide spanning period through parenting, and describes its community as the largest for women's health, citing more than 25 million members worldwide and over 200,000 five-star ratings.
Technology
Cycle and fertility forecasting from user-logged symptom and health data, charting and comparative insight features, and a generative-AI assistant marketed as GlowGPT. Hardware integrations link app data to a smart breast pump, a basal thermometer and ovulation test strips, with the strips advertised as delivering higher ovulation-prediction accuracy when paired with the app.
Go-to-market
Direct-to-consumer distribution through the Apple App Store and Google Play, supported by a large user community, accumulated app-store ratings and press coverage, with cross-selling of premium subscriptions and physical products across the four apps.
Women tracking menstrual cycles or trying to conceive, pregnant users following prenatal health, and new parents tracking infant health; also couples, via the partner-connection feature.
Geography
Headquartered in San Francisco, United States, with a community described as worldwide and apps distributed through global app stores.
Compiled by commissioned research from 1 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Competitors · 3
by search overlap
Companies competing with Glow for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
▸Research sources · 1
primary sources listed
- Glowglowing.com · web
1 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Glow do?
- Glow builds a family of four women's health apps covering period, ovulation, pregnancy and baby tracking.
- Who founded Glow?
- Glow was founded by Kevin Ho, Max Levchin, Michael Huang.
- Who are Glow's investors?
- Glow's investors include Andreessen Horowitz, Cyberstarts, Greenoaks, Index Ventures, Sequoia Capital, Slow Ventures.
- Where is Glow headquartered?
- Glow is headquartered in San Francisco, US.