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Folio
Techstars '23New York City, US · Founded 2021 · 18 employees on LinkedIn · 4 known investors
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Folio creates digital guidebooks for vacation rental hosts to share with guests before arrival. The platform helps property managers reduce repetitive questions by providing property information, house rules, local recommendations, and customizable branded guides accessible via link or QR code.
Also known as Folio Travel Inc. · folio.guide
Investors · 4
How we know: Construct Capital's portfolio page · funding news · Not right? Tell us
How we know: the Techstars portfolio · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · Not right? Tell us
How we know: funding news · Not right? Tell us
Funding
SEC filings, press & company announcements$14M disclosed across 1 round · 2025
- $14MSeries AJul 2025 · 2 sourcesSource ↗
Source: company announcements and press reports — follow each round's link for the claim.
Company profile
researched Sep 2026Folio, operated by Folio Travel Inc., sells a web-based digital guidebook product for short-term rental and vacation rental hosts. Hosts build a guide containing arrival and check-out instructions, wifi details, contact information, appliance and amenity explanations, house rules, and local recommendations, then share it with guests as a link or a QR code. Guests open the guide in a browser on a phone, tablet or computer; no app download is required. Guides can include photos and embedded video (up to four media items per amenity-detail section) and personalized notes.
Guides are built and maintained from a host dashboard. Hosts can start from a template, build from scratch, import listing information from a property management system, or send an existing guidebook to Folio for conversion. Edits sync immediately, existing guides (or individual sections such as recommendations) can be cloned for additional properties, and co-hosts can be invited as additional users on an account. Each guidebook URL can be customized for branding, guides can carry a host's logo and colors and link to a host's website and social profiles, and the dashboard reports how often guests view a guide. The company also runs a "Behind the Guide" content blog with hosting tips, host stories, and product announcements, and maintains a partner directory of property management software providers and adjacent short-term rental vendors.
Business model
Self-serve software subscription. Hosts sign up for a 14-day free trial and then enter payment details to continue; billing is a monthly pay-as-you-go subscription with no minimum spend or annual contract, and subscriptions can be paused. Larger vacation rental managers with 100+ properties are directed to a contact form for a custom quote, and Folio also offers to help build guides on request. [0][1][3]
Monthly per-guide subscription pricing that decreases with volume: $10 per guide per month for 1-5 published guides, $8 for 6-10, $7 for 11-25, and $6 for 26 or more. Custom quotes for managers with 100+ properties. [0][1]
Traction
The website states support for thousands of listings, and the company publishes testimonials from individual hosts and Superhosts. A case study describes work with Rove, a luxury property management company, on scaling hospitality operations. [0][1][2]
Latest developments
Folio announced property management software integrations with Uplisting (December 2022), OwnerRez (December 2022) and Hostaway (January 2024), and listed integrations with Guesty and Lodgify plus a forthcoming Hospitable integration. In October 2023 it published a case study on scaling hospitality for Rove's luxury rentals, and in August 2023 it announced team attendance at fall industry events. [2][4]
▸Full profile — market position, technology, go-to-market, geography, history, risks & controversies
Market position
Folio competes in the digital guidebook segment of short-term rental host software, positioning itself alongside and integrated with property management systems rather than replacing them; a customer testimonial cites it as chosen after comparing several guidebook products. [0][1][4]
Emphasis on brand customization (custom logo, colors and guidebook URL), no guest app download, rapid guide creation from templates or PMS imports, guide cloning across multiple properties, multi-user co-host editing, and guest view tracking. [0][1]
Technology
Browser-delivered guidebooks requiring no guest app install, distributed via a shareable link or QR code, with customizable guidebook URLs, embedded photos and video, immediate syncing of edits, guest view analytics, multi-user access, and guide cloning. Content can be imported from property management software via integrations, and third-party content and links may be generated using the Google API. Folio operates the websites foliotravel.com, dashboard.folio.guide and folio.guide. [0][1][5]
Go-to-market
Free-trial-led self-service signup from the website, plus a demo booking option and a contact form for custom quotes from larger managers. Folio supplements this with integrations and partnerships with property management software vendors (Guesty, Hostaway, Lodgify, OwnerRez, Uplisting, with Hospitable integration listed as coming soon), a partner directory of additional short-term rental suppliers, content marketing through its blog, and attendance at industry events. [0][1][2][4]
Short-term and vacation rental hosts, including Airbnb and Vrbo Superhosts and owners of individual properties, as well as multi-property vacation rental managers and luxury property management companies. [0][1][2][3]
Geography
Guest-facing guides are delivered over the web with no geographic restriction stated; published host stories reference properties in the United States, including upstate New York and the Catskills. [0][1][2]
History
The company's terms of service, last modified June 1, 2022, identify the operating entity as Folio Travel Inc. and cover the foliotravel.com site alongside the dashboard.folio.guide and folio.guide properties. Its blog has published host-focused content since at least December 2021, followed by partner integration announcements beginning in December 2022. [2][5]
Risks & controversies
Folio's terms of service disclaim responsibility for host-supplied guidebook content and for whether end users receive or open a guidebook, placing liability for content accuracy, rights clearance and resulting guest outcomes on the host. Guides default to publicly accessible unless the host sets a password. [5]
Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Related companies · 9
Companies working in the same space as Folio.
Timeline · 3
launches, deals, and filingsFolio announced an integration with property management software provider Hostaway, letting Hostaway users import listing information to create Folio digital guidebooks.
Folio announced an integration with OwnerRez, allowing OwnerRez users to import listing information into Folio guidebooks.
Folio announced an integration with Uplisting, allowing Uplisting users to import listing information into Folio guidebooks.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
▸Research sources · 8
primary sources listed
- Foliofoliotravel.com · web
8 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Folio do?
- Folio builds digital guidebooks that short-term rental hosts and property managers share with guests by link or QR code.
- Who are Folio's investors?
- Folio's investors include Construct Capital, Gold House Ventures, Techstars, Thrive Capital.
- How much funding has Folio raised?
- Folio has disclosed $14M raised across 1 round.
- Where is Folio headquartered?
- Folio is headquartered in New York City, US.