Fundraising Fox

Fluency

Burlington, US · Founded 2017 · Vermont corporation · 3 known investors

fluency.inc ↗

Fluency is a digital advertising operating system that automates paid media campaign execution across walled gardens and the open web for advertising agencies and ad teams. The platform consolidates data, creative assets, inventory, compliance, and audiences to reduce manual work and improve campaign scale.

AdTechAI & Machine LearningSaaSin /fluencyinc

Founders & leadership

ML
Michael LaneExecutive Officer, Director
KH
Kristin Halpin PerryDirector
BM
Brian McVeyDirector
SG
Scott GaleDirector
EM
Eric MayhewExecutive Officer, Director

Investors · 3

Fraser McCombs CapitalBoulder · $5M – $15M
Vermont Center for Emerging Technologies (VCET)Burlington · $25K – $250K
AccelreportedPalo Alto · $1.6M – $70M

Reported raises · per SEC filings

Form D private placements
▶$200KraisedAug 2019 · 1 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Michael LaneExecutive Officer, Director
  • Eric MayhewExecutive Officer, Director
  • Scott GaleExecutive Officer
  • Kristin HalpinDirector
Offering amount
$1M
Amount sold
$200K
First sale
Aug 2019
Incorporated
Corporation, Vermont, 2017
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$950KraisedOct 2018 · 7 investors · Other Technology
Officers, directors & promoters on the filing
  • Michael LaneExecutive Officer, Director
  • Kristin Halpin PerryDirector
  • Brian McVeyDirector
  • Scott GaleDirector
  • Eric MayhewExecutive Officer, Director
Offering amount
$1M
Amount sold
$950K
First sale
Oct 2018
Incorporated
Corporation, Vermont, 2017
Federal exemptions
04
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

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