Fundraising Fox

Firmly

Seattle, US · 5 known investors

firmly.ai

Firmly provides a platform that connects merchants and their commerce stacks to AI agents through a single integration, supporting agentic protocols such as UCP, ACP, MCP, AP2, and TAP without engineering work. Its product, firmly Connect, makes merchant products shoppable across multiple AI agent channels, embedding checkout at the point of product discovery.

AI & Machine LearningE-commerceRetail Tech

Founders & leadership

KN
Kumar N SenthilFounder

Investors · 5

In the news

Frequently asked questions

What does Firmly do?
Firmly provides a platform that connects merchants and their commerce stacks to AI agents through a single integration, supporting agentic protocols such as UCP, ACP, MCP, AP2, and TAP without engineering work. Its product, firmly Connect, makes merchant products shoppable across multiple AI agent channels, embedding checkout at the point of product discovery.
Who are Firmly's investors?
Firmly's investors include Hawke Ventures, Mu Ventures, Rachel Zoe Ventures, Benhamou Global Ventures, Hike Ventures.
Where is Firmly headquartered?
Firmly is headquartered in Seattle, US.