Firmly
Seattle, US · 5 known investors
Firmly provides a platform that connects merchants and their commerce stacks to AI agents through a single integration, supporting agentic protocols such as UCP, ACP, MCP, AP2, and TAP without engineering work. Its product, firmly Connect, makes merchant products shoppable across multiple AI agent channels, embedding checkout at the point of product discovery.
AI & Machine LearningE-commerceRetail Tech
Founders & leadership
KN
Kumar N SenthilFounder
Investors · 5
In the news
Frequently asked questions
- What does Firmly do?
- Firmly provides a platform that connects merchants and their commerce stacks to AI agents through a single integration, supporting agentic protocols such as UCP, ACP, MCP, AP2, and TAP without engineering work. Its product, firmly Connect, makes merchant products shoppable across multiple AI agent channels, embedding checkout at the point of product discovery.
- Who are Firmly's investors?
- Firmly's investors include Hawke Ventures, Mu Ventures, Rachel Zoe Ventures, Benhamou Global Ventures, Hike Ventures.
- Where is Firmly headquartered?
- Firmly is headquartered in Seattle, US.
