Finni Health
YC W23Entrepreneur First '22Toronto, CA · Founded 2022 · 40 employees · Hiring · 8 known investors
Finni matches families and children with autism spectrum disorder with ABA (Applied Behavior Analysis) therapy providers in their local area. The platform serves as a marketplace connecting patients with licensed care providers and works with insurance to make therapy accessible.
Also known as Finni · Finni Health Inc.
Founders & leadership· Y Combinator alumni (W23)
Finni Health was founded in 2022 by Bucky Khan, Yilun Chen, and Bukhtar Khan.
Investors · 8
Also in the syndicate · 2
Company profile
researched Aug 2026Finni Health operates a two-sided platform in the autism care market. On the family side, it matches children with autism spectrum disorder to Applied Behavior Analysis (ABA) therapists and mental health clinicians, with services delivered in-home or in-clinic and billed to insurance. Families complete an online intake survey, are matched to a therapist near them, and are contacted within 24 hours; the company states it accepts most insurance and is HIPAA compliant. Supported areas of work include motor skills, emotional regulation, learning challenges, daily living skills, self-care, school interactions, nonverbal communication and sensory sensitivities, with additional support for co-occurring conditions such as ADHD, anxiety and mood disorders. A parent-facing mobile app (iOS and Android) provides shared scheduling, progress reports, clinical document signing and insurance information upload.
On the provider side, Finni supplies the operational infrastructure for board-certified behavior analysts (BCBAs) and other clinicians to start and scale their own practices. Its offering covers insurance credentialing and in-network contracting, business entity setup, billing and payroll, hiring and HR, office leases, marketing, staff training, compliance and a dedicated growth advisor, plus guaranteed payouts every two weeks. Finni builds its own software in-house, including a practice-management/"Mission Control" operations layer, financial reporting dashboards, and an ABA data-collection and EHR product called Orbit.
The company was founded in 2022 and participated in Y Combinator's Winter 2023 batch, where its YC primary partner was Diana Hu. Its YC profile lists a team size of 40 and open roles across software engineering, payor strategy, strategy and operations, and chief of staff, based in San Francisco, Toronto and remote in the US and Canada.
Founding story
Founders Bucky Khan and Yilun Chen connected over a shared interest in improving healthcare access. Bucky spent more than a decade helping his mother provide in-home daycare to children with different abilities; after he shared that experience, Yilun proposed building a platform to automate providers' operations and billing. Within a couple of weeks they had partnered with their first provider, Monique.
Business model
Finni operates a provider-enablement platform alongside a family-facing matching service. Providers join the network and use Finni's insurance contracts, back-office services and software to run their own practices; care delivered by those practices is billed to insurance. Sources describe guaranteed biweekly payouts to providers and access to 11+ major insurers, but do not disclose the specific fee or revenue-share arrangement.
Care is paid for through insurance rather than direct family payment; Finni states it works with most insurance and backs providers with 11+ major insurers. At its Y Combinator launch, roughly seven months after starting, the company reported $30,000 in monthly revenue growing about 50% month over month. The precise mechanism by which Finni captures revenue from provider practices is not stated in the sources.
Traction
At its Y Combinator launch (Winter 2023 batch), Finni reported $30K in monthly revenue growing 50% per month seven months after launching, with providers in New Mexico, South Carolina, Georgia, Illinois and Virginia. Current site figures cite 1,000+ families/learners in 30-35+ states, 45+ open practices, 700+ providers, 350,000+ hours of therapy delivered and 11+ major insurance payers. A featured practice, Monique's in Las Cruces, New Mexico, is described as reaching $10M+ in revenue, 150+ active learners and 2+ locations. Company-reported outcome statistics include 90% of families reporting meaningful progress in six months and 80% of parents reporting lower stress; these are self-reported and unverified by the sources.
Latest developments
The company's current site advertises nationwide ABA and mental health care with 1,000+ families in 30+ states, 45 active practices, 700+ providers and 350,000+ delivered therapy hours, alongside its Orbit data-collection platform and caregiver mobile app. Its Y Combinator profile lists an active status, a 40-person team and open roles including Head of Payor Strategy and Chief of Staff.
▸Full profile — market position, technology, go-to-market, geography, history, risks & controversies
Market position
Finni positions itself against private-equity-backed consolidation in autism care, arguing in its Y Combinator launch that more than 200 M&A deals in the past decade have left providers overworked and underpaid and harmed care quality, and that its alternative is provider ownership and independence. Its stated scale is 45+ active practices, 700+ providers, 1,000+ families/learners across 30-35+ states and 350,000+ cumulative therapy hours delivered.
Rather than employing clinicians directly, Finni enables them to own their practices while it supplies insurance contracting, credentialing, back office and purpose-built software. The company emphasizes that its tools are built by BCBAs for BCBAs, cites more supervision than the industry standard, and highlights matching on language and specialization plus family-led goal setting. It claims providers can be in-network and billing roughly twice as fast as going it alone.
Technology
In-house built software stack including Orbit, Finni's ABA data-collection and EHR platform; a "Mission Control" operations tool for pre-authorizations, direct and indirect appointments, parent training sessions, staff timesheets and compliance; a financial reporting dashboard covering payroll, expenses, bookings, cancellations, stipends and projected P&L; and a free caregiver mobile app on iOS and Android for scheduling, progress tracking, document signing and insurance uploads. The platform also automates credentialing and eligibility checks. The company states it is HIPAA compliant.
Go-to-market
Consumer acquisition runs through the website intake survey and a provider directory searchable by state and city, with therapist matching on location, language, scheduling and clinical specialization. Provider acquisition is pitched on speed to in-network status (weeks rather than months), guaranteed payouts, reduced administrative burden and a 1:1 advisor relationship, reinforced by case studies of existing practices and a community of BCBAs. The company also recruited providers directly through its Y Combinator launch post.
Two customer groups: (1) families of children diagnosed with autism spectrum disorder seeking insurance-covered ABA and complementary mental health therapy; and (2) ABA clinicians, principally BCBAs and clinical directors, who want to launch or scale an independent practice rather than work for a consolidated provider.
Geography
United States nationwide in reach, with families in over 30 states and provider in-network capability in 35+ states. The provider directory lists practices in Illinois, New Mexico, Michigan, New Hampshire, Tennessee, Connecticut, Washington, North Carolina, Ohio, New York and Colorado, among others. Corporate and legal work is anchored in Toronto, Canada, and job listings span San Francisco, Toronto and remote roles in the US and Canada.
History
Founded in 2022, Finni launched its platform roughly seven months before its Y Combinator launch post and joined YC's Winter 2023 batch, presenting at the W23 Demo Day in spring 2023. On June 12, 2023 it announced a $3.2 million seed round led by General Catalyst with participation from Y Combinator, Wayfinder Ventures, Andrew Adams and Divya Bhatt, advised by Osler, Hoskin & Harcourt LLP in Toronto, intended to fund the expansion of its provider-independence model. It has since grown to a stated 45+ practices and 700+ providers across 35+ states.
Risks & controversies
Most performance and outcome figures — including caregiver mental health improvement, skill-gain ranges and family progress rates — are self-reported on the company's own website and are not independently verified in the available sources. The business depends on insurance credentialing and payer contracts across many states, an area for which the company was actively recruiting expertise. The sources disclose no total funding beyond the 2023 seed round and no independent financial reporting.
Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Competitors · 6
by search overlapCompanies competing with Finni Health for the same Google search keywords, organic and paid, via search-intersection analysis.
Timeline · 2
launches, deals, and filingsFinni Health announced a $3.2 million seed financing led by General Catalyst with participation from Y Combinator, Wayfinder Ventures, Andrew Adams and Divya Bhatt. Proceeds were earmarked for empowering autism providers to start their own practices. Osler, Hoskin & Harcourt LLP acted as counsel to Finni Health.
$3.2M source ↗
Finni Health took part in Y Combinator's Winter 2023 batch and was covered among Canadian startups presenting at the W23 Demo Day. The company's YC primary partner is listed as Diana Hu.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
In the news
▸Research sources · 8
primary sources listed
- Finni Healthfinnihealth.com · web
8 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Finni Health do?
- Finni Health is a platform that helps ABA autism-care providers launch and run independent practices and matches families to them.
- Who founded Finni Health?
- Finni Health was founded by Bucky Khan, Yilun Chen, Bukhtar Khan in 2022.
- Who are Finni Health's investors?
- Finni Health's investors include Entrepreneur First, Forum Ventures, GreyMatter, Wayfinder Ventures, Y Combinator, General Catalyst.
- Where is Finni Health headquartered?
- Finni Health is headquartered in Toronto, CA.

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