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Fefifo

6 known investors

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Fefifo operates a farm-to-shelf regenerative food business built around smart co-farms, providing greenhouse spaces, irrigation, IoT sensors, and hydroponic/aquaponic infrastructure for aspiring farmers. It trains and upskills growers with technology, data analytics, and agri-science, and connects them to a value-chain community and shared resources to produce clean-label food.

AgTechClimate TechFoodTechIoT

Founders & leadership

KSKelveen Soh
Kelveen SohCo-Founder & CEOKelveen Soh co-founded and scaled Yolk, a Southeast Asian digital agency acquired by WPP in 2011, where he held leadership roles including Chief Digital & Strategy Officer for Grey Group Malaysia before transitioning in 2019 to co-found Fefifo Group, which operates regenerative farm-to-consumer food infrastructure and clean-label brands across Singapore and Malaysia.

Investors · 6

Quest Ventureslisted by Quest VenturesSingapore · $50K – $10Mvia James · inferred

How we know: Quest Ventures's portfolio page · questventures.com · Not right? Tell us

KB InvestmentreportedSeoul · $743K – $40M

How we know: funding news · questventures.com · Not right? Tell us

RHL VenturesreportedKuala Lumpur · $1M – $25M

How we know: funding news · questventures.com · Not right? Tell us

Also in the syndicate · 2

Ata PlusEcoImpact Capital

Funding

SEC filings, press & company announcements

$6.2M disclosed across 2 of 3 rounds · 2020–2021

Source: company announcements and press reports — follow each round's link for the claim.

Frequently asked questions

What does Fefifo do?
Fefifo operates a farm-to-shelf regenerative food business built around smart co-farms, providing greenhouse spaces, irrigation, IoT sensors, and hydroponic/aquaponic infrastructure for aspiring farmers. It trains and upskills growers with technology, data analytics, and agri-science, and connects them to a value-chain community and shared resources to produce clean-label food.
Who founded Fefifo?
Fefifo was founded by Kelveen Soh.
Who are Fefifo's investors?
Fefifo's investors include MSW Ventures, Quest Ventures, KB Investment, RHL Ventures.
How much funding has Fefifo raised?
Fefifo has disclosed $6.2M raised across 2 of its 3 known rounds.