Farmhouse Culture
Santa Cruz, US · Founded 2012 · California corporation · 2 known investors
Founders & leadership
Farmhouse Culture was founded in 2012 by Kathryn Diane Lukas.
KD
Kathryn Diane LukasFounder
CO
Carol OlsonExecutive
Board
JK

JS
John ScharffenbergerBoard director
MS
Mark ShawBoard director
Investors · 2
Reported raises · per SEC filings
Form D private placements$18.4M disclosed across 7 rounds · 2014–2017
▶$5.7MraisedJan 2018 · 8 investors · ManufacturingRule 506(b)
▶$5.7MraisedJan 2018 · 8 investors · Manufacturing
Rule 506(b)Officers, directors & promoters on the filing
- D. Tyler MayorasDirector
- Catherine StoreyDirector
- John V. TuckerExecutive Officer, Director
- Tyler RicksDirector
- John HaugenDirector
- Jennifer KaoDirector
- John E. WellsExecutive Officer
- Offering amount
- $7M
- Amount sold
- $5.7M
- Proceeds to insiders
- $318K
- First sale
- Dec 2017
- Incorporated
- Corporation, California
- Federal exemptions
- 06b
▶$7.8MraisedMar 2017 · 22 investors · ManufacturingRule 506(b)
▶$7.8MraisedMar 2017 · 22 investors · Manufacturing
Rule 506(b)Officers, directors & promoters on the filing
- John E. WellsExecutive Officer
- Carol OlsonDirector
- Catherine StoreyDirector
- Jennifer KaoDirector
- John V. TuckerExecutive Officer, Director
- John HaugenDirector
- Offering amount
- $9.8M
- Amount sold
- $7.8M
- Proceeds to insiders
- $212K
- First sale
- Mar 2017
- Incorporated
- Corporation, California, 2012
- Federal exemptions
- 06b
▶$2.4MraisedJun 2016 · 4 investors · ManufacturingRule 506(b)
▶$2.4MraisedJun 2016 · 4 investors · Manufacturing
Rule 506(b)Officers, directors & promoters on the filing
- John V. TuckerExecutive Officer, Director
- John E. WellsExecutive Officer
- Kathryn Diane LukasDirector
- Carol OlsonDirector
- Gregg BagniDirector
- Joel SolomonDirector
- Offering amount
- $3M
- Amount sold
- $2.4M
- Proceeds to insiders
- $230K
- First sale
- Jun 2016
- Incorporated
- Corporation, California, 2012
- Federal exemptions
- 06b
▶$563.4KraisedJan 2016 · 6 investors · ManufacturingRule 506(b)
▶$563.4KraisedJan 2016 · 6 investors · Manufacturing
Rule 506(b)Officers, directors & promoters on the filing
- Joel SolomonDirector
- Mark ShawDirector
- Carol OlsonExecutive Officer, Director
- Kathryn Diane LukasExecutive Officer, Director
- Jennifer KaoDirector
- Offering amount
- $2.4M
- Amount sold
- $563.4K
- First sale
- Dec 2015
- Incorporated
- Corporation, California, 2012
- Federal exemptions
- 06b
▶$500KraisedMay 2015 · 3 investors · ManufacturingRule 506(b)
▶$500KraisedMay 2015 · 3 investors · Manufacturing
Rule 506(b)Officers, directors & promoters on the filing
- Kathryn Diane LukasExecutive Officer, Director
- Carol OlsonExecutive Officer, Director
- John ScharffenbergerDirector
- Jennifer KaoDirector
- Mark ShawDirector
- Offering amount
- $550K
- Amount sold
- $500K
- First sale
- May 2015
- Incorporated
- Corporation, California, 2012
- Federal exemptions
- 06b
▶$300KraisedMar 2015 · 1 investors · ManufacturingRule 506(b)
▶$300KraisedMar 2015 · 1 investors · Manufacturing
Rule 506(b)Officers, directors & promoters on the filing
- John ScharffenbergerDirector
- Kathryn Diane LukasExecutive Officer, Director
- Carol OlsonExecutive Officer, Director
- Mark ShawDirector
- Jennifer KaoDirector
- Offering amount
- $640.6K
- Amount sold
- $300K
- First sale
- Mar 2015
- Incorporated
- Corporation, California, 2012
- Federal exemptions
- 06b
▶$1.1MraisedJun 2014 · 8 investors · ManufacturingRule 506(b)
▶$1.1MraisedJun 2014 · 8 investors · Manufacturing
Rule 506(b)Officers, directors & promoters on the filing
- John ScharffenbergerDirector
- Kathryn Diane LukasExecutive Officer, Director
- Carol OlsonExecutive Officer, Director
- Jennifer KaoDirector
- Offering amount
- $1.3M
- Amount sold
- $1.1M
- First sale
- Jun 2014
- Incorporated
- Corporation, California, 2012
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Competitors · 6
by search overlapInstacart60 shared keywordsInstacart operates a marketplace connecting grocery retailers with customers who order food and household items for same-day delivery or in-store pickup, serving millions of households across North America through partnerships with over 350 retailers.
Whole Foods44 shared keywordsWhole Foods Market is a grocery retailer offering fresh produce, prepared foods, and groceries for home delivery and in-store purchase in the United Kingdom.
ZOE38 shared keywordsZOE provides personalized nutrition advice and testing based on scientific research to help individuals improve their health and dietary habits. The company operates the world's largest nutrition study and offers a mobile app with meal tracking and health insights.
Cleveland Kitchen31 shared keywordsCleveland Kitchen makes fresh, naturally fermented foods including kimchi, sauerkraut, coleslaws, and sauces sold direct-to-consumer and in grocery stores nationwide. The products use live cultures and chef-crafted recipes marketed for flavor and gut-health benefits.
Cymbiotika31 shared keywordsCymbiotika is a direct-to-consumer wellness brand that sells nutritional supplements, including products like Golden Mind and Topical Magnesium, available via one-time purchase or subscription.
Thrive Market28 shared keywordsThrive Market is an online grocery delivery service offering non-GMO and clean label food products at discounted prices through a membership model. The company targets health-conscious consumers seeking healthier alternatives to conventional groceries.
Companies competing with Farmhouse Culture for the same Google search keywords, organic and paid, via search-intersection analysis.
Frequently asked questions
- Who founded Farmhouse Culture?
- Farmhouse Culture was founded by Kathryn Diane Lukas in 2012.
- Who are Farmhouse Culture's investors?
- Farmhouse Culture's investors include White Road Investments, Renewal Funds.
- How much funding has Farmhouse Culture raised?
- Farmhouse Culture has disclosed $18.4M raised across 7 rounds.
- Where is Farmhouse Culture headquartered?
- Farmhouse Culture is headquartered in Santa Cruz, US.

