Fundraising Fox

Fairmatic

Reno, US · Founded 2021 · 7 known investors

LEEO provides commercial auto insurance with data-driven underwriting, using telematics, AI, and data science to price and underwrite coverage for fleets and small businesses. It also serves brokers and partners with a differentiated, analytics-backed insurance product.

Also known as LEEO

Founders & leadership

Fairmatic was founded in 2021 by Jonathan Matus.

JM
Jonathan MatusFounder

Board

MC
Max CheeBoard director
CMCharles Moldow
Charles Moldowin𝕏Board MemberGeneral Partner at Foundation Capital

Investors · 7

Also in the syndicate · 1

Battery Ventureslead

Funding

SEC filings, press & company announcements

$79.6M disclosed across 3 of 6 rounds · 2022–2024

$34.6MraisedMar 2023 · 7 investors · Insurance
Rule 506(b)
Officers, directors & promoters on the filing
  • Jonathan MatusExecutive Officer, Director
  • Kristen HamiltonDirector
  • Charles MoldowDirector
  • J. Eric SmithDirector
  • Marcus RyuDirector
Offering amount
$40M
Amount sold
$34.6M
Minimum investment
$100K
First sale
Jan 2023
Incorporated
Corporation, Delaware, 2021
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$3MraisedDec 2022 · 2 investors · Insurance
Rule 506(b)
Officers, directors & promoters on the filing
  • Charles MoldowDirector
  • Jonathan MatusExecutive Officer, Director
  • Max CheeDirector
Offering amount
$15M
Amount sold
$3M
Minimum investment
$10K
First sale
Nov 2022
Incorporated
Corporation, Delaware, 2021
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$42MraisedOct 2022 · 69 investors · Insurance
Rule 506(b)
Officers, directors & promoters on the filing
  • Max CheeDirector
  • Charles MoldowDirector
  • Jonathan MatusExecutive Officer, Director
Offering amount
$42M
Amount sold
$42M
Minimum investment
$10K
First sale
Jul 2022
Incorporated
Corporation, Delaware, 2021
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Company profile

researched Aug 2026

Fairmatic, which operates its broker-facing business under the LEEO brand, is a commercial auto insurance managing general agency that applies telematics data and AI-based risk models to the underwriting and pricing of fleet policies. The company positions itself as creating a data-driven category of fleet insurance in which safer driving behavior translates into savings, rather than pricing renewals primarily from historical loss experience. Its underwriting model is described as having been trained and tested on more than 200 billion miles of driving data, and it uses smartphone-based telematics to score risk and provide fleets with driving-event monitoring and actionable improvement recommendations.

The product is distributed through insurance brokers, with an accelerated quote, rate and bind workflow, dedicated onboarding support, app-based incident capture and claims resolution, and loyalty mechanisms such as cashback or renewal credits tied to safe driving performance. Policies are backed by AM Best A-rated carriers. Target segments listed include non-emergency medical transport, light business auto and last-mile delivery fleets, with an appetite the company states continues to evolve; other descriptions cite construction, logistics and ride-sharing fleet use cases.

The company was founded by Jonathan Matus, a technologist who previously worked on the launches of Android and Facebook mobile, and it was reported to have spun out of Zendrive's commercial insurance effort. Matus serves as founder and CEO.

Founding story

Founded by Jonathan Matus, a serial technologist who previously helped launch Android and Facebook mobile, with the stated aim of rebuilding commercial auto insurance around driving-behavior data; press coverage links its origin to a commercial insurance spin-out from Zendrive.

Business model

Fairmatic operates as a managing general agent for commercial auto insurance, underwriting and pricing fleet policies backed by AM Best A-rated carrier capacity, and distributing coverage through appointed insurance brokers.

Revenue derives from commercial auto insurance premiums placed through its MGA model, with performance-based pricing tied to telematics-measured driving behavior and safe-driving cashback or renewal credits returned to insureds.

Traction

Total disclosed financing reached $88 million as of the March 2023 Series B. Third-party business-data listings place headcount in the 51-200 range and annual revenue in the $50M-$100M range. The company was named among the best tech startups in Reno in 2023.

Latest developments

The company's website markets its commercial auto MGA offering to brokers under the LEEO name, covering non-emergency medical transport, light business auto and last-mile delivery fleets with telematics-based pricing and app-based claims. It remains privately held, with shares listed on secondary marketplaces for accredited investors.

Full profile — market position, technology, go-to-market, geography, history

Market position

Positioned as an insurtech MGA competing in commercial auto against traditional loss-history-based underwriting, arguing that behavior-based telematics pricing can both reward safer fleets and improve underwriting profitability.

Underwriting based on continuously measured driving behavior rather than solely historical loss data, a large proprietary driving-data set, incentives that reward safe driving with savings and avoid penalizing fleets for incidents outside their control, and broker-facing speed of quoting and binding.

Technology

AI-powered underwriting combined with smartphone-based telematics; the underwriting model is stated to have been trained and tested on over 200 billion miles of driving data. The platform monitors driving events in real time, surfaces risk trends and improvement tips to fleet managers, and supports instant, app-based incident capture and claims handling. Reported technology infrastructure includes Amazon Web Services components such as Amazon S3 and CloudFront.

Go-to-market

Distribution runs through insurance brokers, who get appointed and use the company's quote-rate-bind workflow; the company supports brokers with a customer success team handling client onboarding, retention tools, and shareable fleet resources. A distribution/integration partnership with delivery management platform Onfleet was reported in September 2024.

Commercial fleet operators and small businesses, including non-emergency medical transport, light business auto and last-mile delivery fleets, as well as construction, logistics and ride-sharing fleets; insurance brokers serve as the intermediary customer.

Geography

United States operations with offices associated with Reno, Nevada and San Francisco (388 Market Street), plus a research and development hub opened in Israel in 2023.

History

An oversubscribed Series A closed in 2022. In March 2023 the company raised a $46 million Series B led by Battery Ventures with participation from existing investors and Bridge Bank, bringing total financing to $88 million, and used the proceeds to open an R&D hub in Israel under new Israel head of engineering Guy Shaviv, a former NASA researcher previously at Nexar and Houzz. In September 2024 an integration partnership with Onfleet was announced. The broker-facing business is presented publicly under the LEEO brand.

Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Annual revenue (estimated range)Aug 2024$50M-$100M
Driving data used to train underwriting modelJan 2023200,000,000,000 miles
EmployeesAug 202451-200
Total disclosed fundingMar 2023$88M

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Timeline · 5

launches, deals, and filings
Sep 2024
Onfleet integration partnership

Delivery management platform Onfleet announced an integration partnership with Fairmatic aimed at optimizing delivery driver performance and lowering insurance costs.

source ↗

Mar 2023
Named among 2023 Best Tech Startups in Reno

The Tech Tribune listed Fairmatic second among its 2023 best tech startups in Reno, Nevada.

source ↗

Mar 2023
Fairmatic raises $46 million Series B led by Battery Ventures

Fairmatic announced $46 million in new funding led by Battery Ventures with participation from existing investors and Bridge Bank, six months after an oversubscribed Series A, bringing total financing to $88 million.

$46M source ↗

Mar 2023
Opens R&D hub in Israel

Following the Series B, Fairmatic said it was scaling AI and data-science capabilities by opening a research and development hub in Israel.

source ↗

Mar 2023
Guy Shaviv named Head of Engineering in Israel

Former NASA researcher Guy Shaviv, previously at Nexar and Houzz, was appointed head of engineering for the Israel R&D operation.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

In the news

Research sources · 8

primary sources listed

8 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Fairmatic do?
Commercial auto insurance MGA using telematics and AI-driven underwriting to price and manage fleet risk, operating as LEEO.
Who founded Fairmatic?
Fairmatic was founded by Jonathan Matus in 2021.
Who are Fairmatic's investors?
Fairmatic's investors include Aquiline Technology Growth, Foundation Capital, Expansion Venture Capital, Launchpad Capital, MS&AD Ventures, SquareOne Capital.
How much funding has Fairmatic raised?
Fairmatic has disclosed $79.6M raised across 3 of its 6 known rounds.
Where is Fairmatic headquartered?
Fairmatic is headquartered in Reno, US.