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eSUB

San Diego, US · Founded 2008 · Delaware corporation · 31 employees on LinkedIn · 4 known investors

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eSUB provides project management and document control software built specifically for construction subcontractors, helping them manage workflows and make decisions about their resources. The platform is used by thousands of construction professionals and includes training and support resources.

Also known as eSUB Cloud · eSUB Construction Software · eSUB Inc.

Founders & leadership

eSUB was founded in 2008 by Wendy Rogers.

WRWendy Rogers
Wendy RogersinFounderWendy Rogers has held roles across journalism, politics, broadcasting, education, construction, and technology sectors. She serves as Executive Officer and Director at eSUB, a SaaS platform providing project management and document control software for construction subcontractors.
BB
Benjamin BaltrotskyExecutive
JSJonathan Sharp
Jonathan SharpinCEO
JEJason Epel
Jason EpelinVP, Engineering and Technology
CWCraig Wren
Craig WrenDirector, Product Management

Board

SLSheldon Lewis
Sheldon LewisinBoard Member2015–2019Managing Partner at Blueprint Equity
BOBobby Ocampo
Bobby Ocampoin𝕏Board directorManaging Partner at Blueprint Equity
DGDavid Golden
David GoldeninBoard directorManaging Partner, Revolution Ventures
BR
Brad RogersBoard director

Investors · 4

Reported raises · per SEC filings

Form D private placements

$22.1M disclosed across 4 of 5 rounds · 2016–2023

$2MraisedMay 2023 · 2 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Brian RichDirector
  • Erich LitchExecutive Officer, Director
  • Peter StevensonDirector
  • Wendy RogersExecutive Officer, Director
  • David GoldenDirector
Offering amount
$5M
Amount sold
$2M
First sale
Apr 2023
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$12MraisedMay 2019 · 3 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • David GoldenDirector
  • Brad RogersDirector
  • Benjamin BaltrotskyExecutive Officer
  • Casey EichlerDirector
  • Susan BihlerDirector
  • Wendy RogersExecutive Officer, Director
Offering amount
$12M
Amount sold
$12M
First sale
May 2019
Incorporated
Corporation, Delaware, 2016
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$3MraisedMay 2018 · 2 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Sheldon LewisDirector
  • Casey EichlerDirector
  • Benjamin BaltrotskyExecutive Officer
  • Bobby OcampoDirector
  • David GoldenDirector
  • Brad RogersDirector
  • Wendy RogersExecutive Officer, Director
Offering amount
$3M
Amount sold
$3M
First sale
May 2018
Incorporated
Corporation, Delaware, 2016
Federal exemptions
06b
Full filing on SEC EDGAR ↗
$5.1MraisedDec 2016 · 6 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Sheldon LewisDirector
  • Bobby OcampoDirector
  • Brad RogersDirector
  • David GoldenDirector
  • Benjamin BaltrotskyExecutive Officer
  • Wendy RogersExecutive Officer, Director
Offering amount
$5.1M
Amount sold
$5.1M
Proceeds to insiders
$342.1K
First sale
Dec 2016
Incorporated
Corporation, Delaware, 2016
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Company profile

researched Aug 2026

eSUB Construction Software develops cloud-based project management, document control and field-to-office collaboration software built specifically for commercial construction subcontractors (trade contractors) rather than general contractors. Its core product, eSUB Cloud, covers workflows including daily reports, field notes, time and material tickets, RFIs, submittals, change orders, purchase orders, drawings and document management, job costing, timecards and reporting/analytics, delivered through web and mobile interfaces. A document repository feature, eSUB Drive, stores company and project files with unlimited cloud storage, and timecard data can be exported into payroll systems.

The company markets a newer product, Fusion by eSUB, described as a connected jobsite tool linking field personnel to the back office in order to capture insights, trigger follow-up tasks and route correspondence to internal stakeholders and general contractors. eSUB also offers integrations with other systems, including QuickBooks Online accounting software. Customer support and enablement include eSUB Academy self-paced online training, a dedicated strategic consultant to help configure workflows and train users, and an online help center with guides, on-demand videos and FAQs.

eSUB states it was established in 2008 and reports 60+ team members and 16,000+ users. Its stated values are trust, respect, collaboration, passion and excellence, and its leadership page lists Jonathan Sharp as CEO, Jason Epel as VP of Engineering and Technology, and Craig Wren as Director of Product Management.

Business model

eSUB sells subscription access to its cloud software to subcontractor firms, with sales run through requested product demonstrations (a guided 45-minute walkthrough in a staged demo project with a product expert, no card required) rather than self-serve signup. Customer success services such as training academy access and a dedicated strategic consultant accompany the software.

Software sold to subcontractor firms for use across field, office and project management roles; the company states the product pays for itself by standardizing project processes, eliminating duplicate effort and improving field-to-office collaboration.

Traction

eSUB reports 16,000+ users and 60+ team members, and describes hundreds of commercial subcontractors and thousands of construction professionals as customers. A 2023 survey of eSUB customers is cited for reported outcomes of 29% increased productivity, 47% reduced rework and 25% increased revenue on change orders. Named customer references include Eckstine Electric Company, Kasper Electric, Geauga Mechanical and Lunardi Electric.

Latest developments

In May 2023 eSUB announced the closing of a growth equity funding round led by existing investors Catalyst Investors and Revolution Ventures, following the launch of a new version of eSUB Cloud; the amount was not disclosed. The company has since introduced Fusion by eSUB, a connected jobsite product linking field personnel with the back office, and a QuickBooks Online integration.

Full profile — market position, technology, go-to-market, geography, history

Market position

eSUB positions itself as a subcontractor-specific alternative to construction platforms designed around general contractors, emphasizing that its software has been purpose-built for trade subs since 2008. It states that thousands of trade contractors and hundreds of commercial subcontractors use its software.

The company differentiates on field-first design intended for foreman adoption and on workflows tailored to the subcontractor's side of the project relationship, such as time-stamped change order documentation to support billing disputes with general contractors, submittal processes designed for subs rather than GCs, and job costing visibility before close-out.

Technology

The platform is a cloud-based system with web and mobile applications, including the eSUB Cloud mobile app used by field crews to file daily reports, capture field notes with photos and video, and access up-to-date drawings and documents. It provides cloud document storage (eSUB Drive), email-based approval of purchase orders on any device, timecard export to payroll systems, job costing that compares estimated to actual costs by cost code and labor activity, reporting and analytics, and integrations with existing contractor software including QuickBooks Online.

Go-to-market

Marketing centers on trade-specific landing pages (for example a dedicated electrical contractors site), case studies segmented by trade, customer testimonials, and educational content such as guides on construction project management efficiency and software selection. Demand generation funnels prospects to a demo request form, and the company has pursued industry association partnerships, including joining IEC National as a Bronze Industry Partner.

Commercial trade subcontractors that self-perform work and run an active book of projects, spanning electrical, mechanical, HVAC, plumbing, concrete, masonry, drywall, glazing, steel, exteriors and interiors trades. The company explicitly states the product is not intended for general contractors, residential service/break-fix firms, one-person shops, or buyers seeking pure estimating or takeoff tools. Within customer organizations it targets owners/executives, project managers, foremen and office staff.

Geography

Headquartered in San Diego, California. Demo request forms cover U.S. states and Canadian provinces, and customer references are located in states including Colorado, Florida and California.

History

eSUB states it was established in 2008 and has built project management software for commercial trade subcontractors since then. It has announced a new and improved user interface for subcontractors, the launch of a new version of eSUB Cloud, the hire of construction industry veteran Ed Coffin, and a Bronze Industry Partner membership with IEC National. Erich Litch was identified as CEO at the time of the May 2023 funding announcement; the company's leadership page lists Jonathan Sharp as CEO.

Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Reported increase in productivity (customer survey)Jan 202329%
Reported increase in revenue on change orders (customer survey)Jan 202325%
Reported reduction in rework (customer survey)Jan 202347%
Team membersJan 202560 people
UsersJan 202516,000 users
Year establishedJan 20252,008

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Competitors · 6

by search overlap

Companies competing with eSUB for the same Google search keywords, organic and paid, via search-intersection analysis.

Timeline · 7

launches, deals, and filings
Jan 2025
Ed Coffin joins eSUB

eSUB announced the hire of construction industry veteran Ed Coffin to support its mobile and cloud software platform.

source ↗

Jan 2025
eSUB joins IEC National as a Bronze Industry Partner

eSUB Construction Software announced a partnership with the Independent Electrical Contractors (IEC) National as a Bronze Industry Partner.

source ↗

Jan 2025
Fusion by eSUB introduced

eSUB introduced Fusion, a connected jobsite tool for commercial subcontractors that links field personnel to the back office and routes correspondence to internal stakeholders and general contractors.

source ↗

Jan 2025
New and improved user interface released

eSUB announced a new and improved user interface for construction subcontractors.

source ↗

Jan 2025
QuickBooks Online integration

eSUB Cloud added an integration with QuickBooks Online accounting software.

source ↗

May 2023
eSUB closes growth equity funding round led by Catalyst Investors and Revolution Ventures

eSUB Construction Software announced the closing of an undisclosed growth equity round led by existing investors Catalyst Investors and Revolution Ventures, following the launch of the new version of eSUB Cloud.

source ↗

Jan 2023
Launch of new version of eSUB Cloud

eSUB released a new version of its eSUB Cloud platform, cited as the momentum behind its May 2023 funding round.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

Legal entities · 1

corporate structure
eSUBDelaware

In the news

Research sources · 8

primary sources listed

8 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does eSUB do?
eSUB is a San Diego-based provider of cloud project management and document control software for commercial construction subcontractors.
Who founded eSUB?
eSUB was founded by Wendy Rogers in 2008.
Who are eSUB's investors?
eSUB's investors include Catalyst Investors, Revolution, Blueprint Equity, Lead Edge Capital.
How much funding has eSUB raised?
eSUB has disclosed $22.1M raised across 4 of its 5 known rounds.
Where is eSUB headquartered?
eSUB is headquartered in San Diego, US.