/Companies

Endel

Techstars '18

Berlin, DE · Founded 2018 · 150 employees on LinkedIn · 15 known investors

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Endel is an AI-powered sound wellness company that generates personalized, adaptive soundscapes to help users focus, relax, and sleep based on inputs like movement, time of day, weather, and heart rate. The service is available across multiple platforms including iOS, Android, smartwatches, and streaming services.

Also known as Endel Sound GmbH

Founders & leadership

Endel was founded in 2018 by Oleg Stavitsky.

OSOleg Stavitsky
Oleg StavitskyCEO & Co-FounderOleg Stavitsky is the founder of Endel, an AI-powered sound wellness company that generates personalized soundscapes to help users focus, relax, and sleep. He has expertise in digital product design informed by gaming and digital art mechanics.
DE
Dmitry EvgrafovCo-founder and composer
KB
Kirill BulatsevFounder
PP
Philipp PetrenkoFounder

Investors · 15

Waverley Capital✓ confirmed by EndelPalo Alto · $500K – $10M

How we know: the company's own site · a partner's Signal profile · funding news · techcrunch.com · the VCSheet dataset · Not right? Tell us

Techstarslisted by TechstarsBoulder · $220K

How we know: the Techstars portfolio · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · open dataset · 5k.vc investor directory · Not right? Tell us

Also in the syndicate · 4

Impulse VenturesKevin RoseleadPlus 8 Equity PartnersTechstars Ventures

Funding

SEC filings, press & company announcements

$15M disclosed across 1 of 2 rounds · 2020–2022

Source: company announcements and press reports — follow each round's link for the claim.

Company profile

researched Sep 2026

Endel, developed by Endel Sound GmbH of Berlin, operates a cross-platform ecosystem of AI-powered apps that generate personalized, functional soundscapes intended to help people focus, relax, sleep and stay active. Its patented technology generates audio in real time and adapts to inputs such as the user's movement, time of day, weather, heart rate and location, with each soundscape paired to a generative visual. The core generative engine, referred to as Endel Pacific, is built on principles including circadian rhythms, the pentatonic scale and sound masking.

The product is available on iOS (including a standalone Apple Watch app), Android, macOS, a web player, Apple TV and Amazon Fire TV, and as an Amazon Alexa skill that works with Echo devices, Fire Tablets, Fire TV, Alexa Auto and Alexa Routines. Beyond endlessly generated Soundscapes, the app offers timed Scenarios directed at specific activities (for example meditation, wake-up, anxiety relief, tinnitus relief and ASMR) and an Autoplay mode that selects a soundscape based on the user's state. Endel also distributes non-adaptive albums, singles and playlists on streaming platforms, including collaborations with artists such as James Blake, Grimes, Alan Watts recordings and Ta-ku.

The company positions the category it addresses as "functional sound" and funds peer-reviewed research to validate its claims, citing studies and Experience Sampling Method surveys reporting increases in concentration and reductions in stress relative to generic playlists.

Compiled by commissioned research from 9 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Annual subscription priceSep 2020$49.99
App downloadsJan 20264,000,000 downloads
Decrease in anxiety (Experience Sampling Method study)Sep 20203.6 x
HeadcountApr 202250 employees
Headcount rangeJan 202651-200 employees
Increase in concentration (Experience Sampling Method study)Sep 20206.3 x
Monthly active usersApr 20221,000,000 users
Monthly listening hoursApr 20221,500,000 hours per month
Reduction in stress levels with regular useJan 20263.6 x
Total funding raisedApr 2022$22M

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Founder mafia

4 people who came through Endel went on to found or lead other companies.

Related companies · 3

Companies working in the same space as Endel.

Timeline · 12

launches, deals, and filings
Jan 2024
Microsoft Store Awards 2024: Rising Star

source ↗

Apr 2022
Endel closes $15M Series B led by Waverley Capital and True Ventures

Endel raised a $15 million Series B led by Waverley Capital and True Ventures, bringing total investment to more than $22 million. Proceeds were earmarked for technology development, expanding the app ecosystem and growing the soundscape catalog. Waverley's Edgar Bronfman Jr. and Wave co-founder Adam Arrigo joined True Ventures partner Kevin Rose on the board.

$15M source ↗

Jan 2022
Product Hunt Golden Kitty 2022

source ↗

Jan 2022
James Blake 'Wind Down' album released in collaboration with Endel

The hour-long sleep soundscape album Wind Down by James Blake was created with Endel and is also offered via the Apple TV app.

source ↗

Oct 2021
Clarity Trip soundscape launched

The Clarity Trip soundscape used data on the user's movement and pace as part of its generative algorithm.

source ↗

Jan 2021
Google Play Best of 2021

source ↗

Sep 2020
Endel raises $5M Series A led by Kevin Rose of True Ventures

The Series A brought Endel's total raised to $7.1 million at the time, with participation from SleepScore Ventures, Techstars Ventures, Impulse Ventures, Plus 8 Equity Partners, Waverley Capital, Amazon Alexa Fund, Target Global and angel investors.

$5M source ↗

Jan 2020
Apple Watch App of the Year 2020

source ↗

Jan 2020
AI Lullaby soundscape with Grimes

Endel collaborated with Grimes on the AI Lullaby sleep soundscape featuring her vocals and music.

source ↗

Jan 2019
Distribution deal with Warner Music Group

Endel signed a distribution deal with Warner Music Group to produce and release 20 algorithmically created albums.

source ↗

Jan 2018
Completed Techstars Music accelerator and received Amazon Alexa Fund investment

Endel completed the Techstars Music startup accelerator program and secured investment from Amazon's Alexa Fund.

source ↗

Jan 2018
Endel app launched

Endel launched as an application generating individual soundscapes fitted to the user's immediate conditions, powered by the Endel Pacific engine.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

In the news

▸Research sources · 9

primary sources listed

9 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Endel do?
Endel is a Berlin sound wellness company whose AI-generated, adaptive soundscapes help users focus, relax and sleep.
Who founded Endel?
Endel was founded by Oleg Stavitsky in 2018.
Who are Endel's investors?
Endel's investors include Supermoon Capital, Target Global, True Ventures, Waverley Capital, Kima Ventures, Bose Ventures, Gaingels, Techstars and 3 more.
How much funding has Endel raised?
Endel has disclosed $15M raised across 1 of its 2 known rounds.
Where is Endel headquartered?
Endel is headquartered in Berlin, DE.