Cuvrd

Cuvrd operates a technology platform in the US automotive aftermarket that lets drivers compare and purchase extended warranty coverage (vehicle service contracts) from third-party providers and warranty administrators, and explore auto loan refinancing that can lower a monthly payment or interest rate. The consumer offering can combine the two: a refinanced auto loan with extended warranty coverage bundled into a single monthly payment, presented as a three-step flow of checking refinance options, selecting coverage, and combining both into one payment. The site also references lease buyout as an ownership option. Customers manage purchased coverage through a "My Garage" online portal, where they can view contract and coverage details, download the contract, find the administrator's contact information, update payment methods, view transaction history, and add additional qualifying vehicles; coverage can be cancelled online at any time.

Alongside the consumer product, Cuvrd markets Cuvrd Drive (also referred to as C-Drive), a service-lane revenue platform for franchise and independent dealerships. Cuvrd Drive unifies DMS appointment data, vehicle details, prior deal information, and warranty status into a single advisor workspace, then surfaces offers for refinancing, vehicle service contracts, maintenance plans, appearance/vehicle protection products, and trade-in or appraisal opportunities while the customer is in the service drive. Offer logic is driven by funding type, mileage, vehicle age, and coverage status. Dealers can choose advisor-led delivery, in which the platform generates printed or digital offer summaries and talk tracks for presentation at vehicle pickup, or automated email and text outreach governed by store-defined timing, mileage, funding, and coverage rules. Stores can sell dealer-owned VSC and VPP products or use pre-configured plans.

Cuvrd also publishes developer documentation for partner integrations. It provides REST and GraphQL APIs that let partners obtain quotes for service contract coverage and book service contracts directly into Cuvrd's contract management system, with companion UIs available for partners whose own development is incomplete. Credentials are issued per organization and passed in the request body; APIs are versioned, with prior versions supported for at least 24 months after a new version ships or until all active partners migrate.

Founding story

Cuvrd states it built its platform from the ground up to solve problems at the core of extended warranty sales, where buyers previously had to complete a long, complicated sales process and pay too much; the stated aim was a platform allowing a consumer to buy an extended warranty online in seconds without a salesperson.

Business model

Cuvrd sells extended warranty/vehicle service contract coverage and auto loan refinancing to consumers through a technology platform, and distributes through partner businesses rather than direct advertising. The company states it partners directly with warranty administrators and providers, cutting out middlemen, and does not fund TV or radio advertising, celebrity endorsements, or an outbound sales call center, positioning the resulting cost savings as lower customer rates. Separately, Cuvrd licenses Cuvrd Drive to dealerships and dealer groups as a service-lane software platform, sold via demo requests and contact with sales, and offers partner APIs for quoting and booking service contracts.

Consumer coverage is sold online with customer-selected plans and deductibles, including monthly payment options, and can be rolled together with a refinanced auto loan into a single monthly payment. Dealer-facing revenue comes from the Cuvrd Drive platform, where stores sell dealer-owned or pre-configured VSC and vehicle protection products, maintenance plans, refinancing, and trade-ins. Partner distribution is supported by APIs that allow third parties to quote and book service contracts into Cuvrd's contract management system.

Traction

A third-party directory lists Cuvrd in the 11-50 employee range with two listed positions and identifies Matt Crisp as CEO. Cuvrd's blog shows sustained publishing activity across multiple named contributors, with individual posts displaying view counts ranging from several hundred to roughly 35,000. Public materials do not disclose customer counts, contract volumes, or revenue.

Latest developments

Cuvrd markets Cuvrd Drive, a service-lane revenue platform giving dealership advisors and retention teams a unified workspace over DMS appointment, deal, vehicle, and warranty data to identify refinance, VSC, maintenance, appearance protection, lease-buyout, and trade-cycle opportunities during a service visit, with advisor-led or automated email/text outreach and support for dealer-owned VSC and VPP products. The consumer site promotes a combined offering that pairs auto loan refinancing with bundled extended warranty coverage in one monthly payment, and the company publishes REST and GraphQL developer documentation for partners to integrate quoting and contract booking.