CropMind

CropMind Inc. is a Canadian agricultural technology company that builds crop-intelligence software for specialty-crop growers, primarily vineyards and orchards. Its platform applies computer vision and machine learning to video and imagery captured with commonly available tools — smartphones, consumer action cameras such as GoPros mounted on an ATV or walk harness, drones, and farm equipment — to produce per-plant bud counts, flower and fruit counts, tree segmentation, fruit classification, abscission insights, disease detection, spray prescriptions, harvest timing and yield forecasts at block level. Growers upload raw footage (the pipeline ingests H.265 video) and receive results overnight, including an insurance-ready PDF.

The company markets several product lines built on the same field-evidence layer: CropMind Grow, a grower intelligence SaaS priced at $150–$400 per acre per year; CropMind Carbon, which files carbon credits from the same scans with growers retaining 85% of credit revenue; and CropMind Platform, a white-label API for agtech companies and insurers priced at $25,000–$500,000 per year. Company materials also reference Insure, Capital and Spray Prescriptions lines. Pricing tiers published on its site include Grow Starter at $150/ac/yr, Grow Pro at $250/ac/yr, and a custom Enterprise tier covering white-label API access, carbon MRV, multi-site management and dedicated support, with a 13-day free trial.

CropMind's stated approach positions the technology as a complement to grower judgment rather than a replacement, emphasizing hardware-agnostic capture, earlier in-season signals, and reduced reliance on manual scouting labour — a cost the company cites as 56% of total operating expenses in orchard management and maintenance.

Founding story

CropMind began in 2018 as a research initiative at the University of New Brunswick, framed as a response to practical agricultural challenges and the need for data-driven crop management. It was co-founded by Damilare O. Odumosu and Rilwan Shokunbi, both graduates of UNB's Master of Technology, Management and Entrepreneurship program. The team spent two seasons walking vineyards with GoPros and hand-annotating bud counts to train the automated models; the company cites its first validated scan at a Sonoma Coast pilot vineyard, where 14,832 buds were counted in 30 minutes, as proof the model worked.

Business model

CropMind sells software rather than hardware, relying on growers' own cameras and phones for data capture. Revenue comes from per-acre annual subscriptions for the grower-facing product, an annual enterprise/white-label API licence for agtech companies and insurers, and a revenue share on carbon credits it files on growers' behalf, where the grower retains 85% of each credit dollar.

Per-acre, per-year subscription pricing (Grow Starter $150/ac/yr; Grow Pro $250/ac/yr; stated range $150–$400/ac/yr) with no sensor purchase or contract, a custom-priced enterprise tier, white-label platform licences of $25,000–$500,000 per year, and a share of carbon credit proceeds (grower keeps 85%). A 13-day free trial is offered.

Traction

The company reports more than 14,832 buds counted, pilot and commercial relationships with wineries and farms across British Columbia's Okanagan and California, and named users including Tantalus Vineyards, Quails' Gate, Stoneboat Vineyards, JoieFarm Winery, Mayhem Wines, Therapy Vineyards, Rainmaker Wines, Wesbert Winery, Dutton Estate and Reservoir Farms, with Québec orchard pilots. A New Brunswick grower captured 200 photos in ten minutes from a tractor-mounted phone with reported accuracy above 90%. Claimed outcomes include 30–47% spray reduction and $595 of value per acre per year. In 2026 the company signed an agreement with a 375-acre partner and set a $900,000 bridge round target.

Latest developments

In March 2026 CropMind was named to the 2026 Google for Startups Accelerator: Canada, a 10-week program for a cohort of 14 AI ventures, with a Demo Day planned during Toronto Tech Week in May. In July 2026 Mitacs published an account of a University of New Brunswick MBA internship that produced an 18-page strategic roadmap for the company, resulting in a defined path to a $900,000 bridge round target and a newly signed agreement with a 375-acre partner.