CRM&Bonus
Founded 2018 · 9 known investors
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CRMBonus is a Brazilian retail platform offering cashback, loyalty, CRM, data, and AI tools that help physical and online retailers acquire, convert, retain, and reactivate customers, largely via WhatsApp. It serves retail brands across sectors such as fashion, beauty, pharmacy, and home goods, with over 300 integrations with ERPs, POS systems, and e-commerce platforms.
Founders & leadership
CRM&Bonus was founded in 2018 by Alexandre Zolko.

Investors · 9
How we know: a partner's Signal profile · news.fintech.io · bondcap.com · open dataset · 5k.vc investor directory · Not right? Tell us
How we know: Crew Capital's portfolio page · open dataset · 5k.vc investor directory · Not right? Tell us
How we know: latamlist.com · Not right? Tell us
How we know: Valor Capital Group's portfolio page · latamlist.com · the VCSheet dataset · open dataset · 5k.vc investor directory · Not right? Tell us
How we know: a partner's Signal profile · latamlist.com · Not right? Tell us
How we know: funding news · latamlist.com · Not right? Tell us
How we know: funding news · latamlist.com · Not right? Tell us
How we know: latamlist.com · Not right? Tell us
Funding
SEC filings, press & company announcements$75M disclosed across 1 of 2 rounds · 2024
- Undisclosed amountSeries B extension roundJun 2024
Industry Ventures, Vivo Ventures
Source ↗ - $75MSeries BMay 2024 · 3 sources
Bond (lead), Igah Ventures, Riverwood, Softbank, Valor Capital
Source ↗
Source: company announcements and press reports — follow each round's link for the claim.
In the news
Frequently asked questions
- What does CRM&Bonus do?
- CRMBonus is a Brazilian retail platform offering cashback, loyalty, CRM, data, and AI tools that help physical and online retailers acquire, convert, retain, and reactivate customers, largely via WhatsApp. It serves retail brands across sectors such as fashion, beauty, pharmacy, and home goods, with over 300 integrations with ERPs, POS systems, and e-commerce platforms.
- Who founded CRM&Bonus?
- CRM&Bonus was founded by Alexandre Zolko in 2018.
- Who are CRM&Bonus's investors?
- CRM&Bonus's investors include Bond Capital Management, Crew Capital, Riverwood Capital, Softbank Latin America Fund, Valor Capital Group, Igah Ventures, Industry Ventures, SoftBank Group and 1 more.
- How much funding has CRM&Bonus raised?
- CRM&Bonus has disclosed $75M raised across 1 of its 2 known rounds.





