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Crew

Lehi, US · Founded 2023 · 14 employees on LinkedIn · 5 known investors

Crew is a financial technology company offering a high-yield checking account with built-in budgeting tools that let users allocate money into "pockets," automate savings, split paychecks, and set up parental-controlled accounts for kids. It serves individuals and families in the US, with banking services provided by partner Bangor Savings Bank.

Also known as Crew Finance · Crew Finance, Inc.

Founders & leadership

Crew was founded in 2023 by Steve Domino.

SD
Steve DominoFounder

Investors · 5

Also in the syndicate · 1

Kickstart Seed Fundlead

Funding

SEC filings, press & company announcements

$3.8M disclosed across 1 of 2 rounds · 2024–2025

Source: company announcements and press reports — follow each round's link for the claim.

Company profile

researched Aug 2026

Crew (Crew Finance, Inc.) is a Lehi, Utah–based financial technology company that combines checking, savings and budgeting into a single consumer mobile app. Crew is not a bank; banking services are provided by Bangor Savings Bank, Member FDIC, and the Crew Mastercard debit card is issued by Bangor Savings Bank. Deposits are FDIC insured up to $250,000 for individual accounts and $500,000 for joint accounts.

The core of the product is a set of "pockets" — unlimited sub-balances that a user divides deposits into to mirror a budget. Rather than categorizing spending after the fact, Crew places budgeting controls before and during card authorization, so transactions can be declined and money can be reserved for scheduled bills. Features include paycheck automation that splits deposits into pockets by percentage or fixed amount, a debit card that can switch which pocket it spends from, virtual cards with per-bill monthly limits, Bill Reserve, transaction rules, and an Autopilot function that sets aside money based on pay dates, bill due dates and goals. All funds earn the same high-yield rate whether allocated to saving or spending pockets, and there is no subscription, account fee or minimum balance.

Crew also supports household use: partners and children can be added to an account, with allowances, parental-controlled debit cards and approval requirements for purchases above a set amount. The app is distributed nationwide via the App Store and Google Play.

Founding story

Crew was founded by former product leaders at Divvy, a business charge card company. Co-founders Gentry Davies (CEO) and Steve Domino (Head of Engineering) were leaders at Divvy, where the company scaled from $10 million to over $400 million in revenue before its $2.5 billion acquisition by Bill.com; the founding team cites that experience with risk, compliance, scale and bank partnerships as the basis for building Crew.

Business model

Consumer deposit account distributed directly through a mobile app, with banking and card issuance provided by a partner bank (Bangor Savings Bank). There is no subscription, account-opening or minimum-balance fee; a limited set of transactional fees apply, including $20 for wire transfers on balances under $50,000, a $3.95 charge for cash deposits beyond the first 12 per year, and no ATM fees with reimbursement of the first 20 provider ATM fees per year.

Crew states that it earns money from deposits held at its partner bank and from interchange fees paid by merchants when customers use their card, rather than from subscriptions.

Traction

At the time of its November 2025 seed announcement, Crew reported doubling both daily active users and debit card transaction volume in the prior month. As of 05/20/26 the company reported a 4.9 App Store rating, a 4.8 Google Play rating and 99% of app reviews at four or five stars. The company's site describes thousands of users.

Latest developments

In November 2025 Crew closed a $3.8 million seed round co-led by Capital Eleven and Kickstart Fund and was advertising a 3.2% APY checking account with a promotional 0.5% APY boost for new sign-ups. Later company materials list a 2.95% APY on all deposits as of 05/20/26.

Full profile — market position, technology, go-to-market, geography, history, risks & controversies

Market position

Crew positions itself against three separate product categories it says consumers otherwise stitch together — a bank account, a credit card and a budgeting app — arguing that budgeting apps only report on money after it is spent. Its blog compares the product with Goodbudget, Rocket Money, Monarch and Greenlight, and addresses users seeking alternatives after Monzo's withdrawal from the U.S.

Budgeting controls that operate before and during transaction authorization rather than after settlement; high-yield interest applied to all funds regardless of which pocket they sit in; no subscription, account fees or minimum balance; and household features that let partners and children share one account structure.

Technology

The product embeds budgeting logic in the card authorization flow, allowing transactions to be approved or declined against pocket balances in real time, plus virtual card issuance with per-card limits, automated paycheck splitting, bill reserves and rules-based transfers. Crew describes using industry-standard authentication and risk management practices, with deposits held at Bangor Savings Bank.

Go-to-market

Direct-to-consumer app distribution via the App Store and Google Play, supported by a self-serve online signup that the company says takes about five minutes, a demo mode in the app, content marketing through the company blog (budgeting guides, teen-finance guides and comparisons with competing apps), and promotional offers such as a sign-up code granting a 0.5% APY boost for three months.

U.S. consumers who want to budget actively, including couples managing shared finances and families teaching children money management through allowances and parental-controlled debit cards. Crew initially launched a family-focused banking experience and later expanded to a broader consumer audience.

Geography

Headquartered in Lehi, Utah, with the app available nationwide across the United States via the App Store and Google Play.

History

Crew announced $2.5 million in pre-seed funding led by Kickstart Seed Fund alongside the launch of its family-focused banking experience, which offered child accounts, automated allowances and shared budgets. Over the following year it broadened to a general consumer audience with unlimited pockets, paycheck automation and virtual cards with spending limits. On November 5, 2025 the company announced the close of a $3.8 million seed round co-led by Capital Eleven and Kickstart Fund, with Kickstart returning from the pre-seed.

Risks & controversies

The advertised APY is variable and has moved down from 3.2% at the November 2025 announcement to 2.95% in later company materials. Crew is not a bank and depends on its partner bank, Bangor Savings Bank, for deposits, FDIC coverage and card issuance; pass-through FDIC insurance is subject to conditions. The company's own materials reference the volatility of the neobank space.

Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
App Store ratingMay 20264.9 stars
APY on all depositsMay 20263%
Checking account APYNov 20253.2%
Daily active users growthNov 2025Doubled daily active users in the past month
Debit card transaction volume growthNov 2025Doubled debit card transaction volume in the past month
Google Play ratingMay 20264.8 stars
User satisfaction (share of 4- and 5-star app reviews)May 202699%

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Competitors · 2

by search overlap

Companies competing with Crew for the same Google search keywords, organic and paid, via search-intersection analysis.

Timeline · 5

launches, deals, and filings
Nov 2025
Crew closes $3.8M seed round co-led by Capital Eleven and Kickstart Fund

Crew Finance, Inc. announced the closing of a $3.8 million seed round co-led by Capital Eleven and Kickstart Fund, to accelerate growth of its proactive budgeting and high-yield banking platform. Kickstart, which led the earlier pre-seed, returned for the raise.

$3.8M source ↗

Nov 2025
Banking services partnership with Bangor Savings Bank

Crew's checking accounts and Mastercard debit card are provided through Bangor Savings Bank, Member FDIC, a 170-year-old FDIC-insured institution; the Crew Mastercard Debit Card is issued by Bangor Savings Bank.

source ↗

Nov 2025
Expansion to broader consumer audience with unlimited pockets, paycheck automation and virtual cards

Over the year preceding the seed announcement, Crew expanded beyond family banking to a broader consumer audience, adding unlimited "pockets" for dividing funds, paycheck automation, and virtual cards with spending limits.

source ↗

Jan 2024
Crew raises $2.5M pre-seed led by Kickstart Seed Fund alongside family banking launch

Crew announced $2.5 million in pre-seed funding led by Kickstart Seed Fund together with the launch of its family-focused banking experience, which let parents create child accounts, automate allowances, and manage shared budgets.

$2.5M source ↗

Jan 2024
Launch of Crew family-focused banking experience

Crew launched a family banking product allowing parents to create child accounts, automate allowances, and manage money across shared budgets.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

In the news

Research sources · 8

primary sources listed
  • Crewtrycrew.com · web

8 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Crew do?
Crew is a Utah fintech offering a high-yield checking account with budgeting built into the authorization flow.
Who founded Crew?
Crew was founded by Steve Domino in 2023.
Who are Crew's investors?
Crew's investors include Copper Sky Capital, Kickstart, Capital Eleven, Signal Peak Ventures.
How much funding has Crew raised?
Crew has disclosed $3.8M raised across 1 of its 2 known rounds.
Where is Crew headquartered?
Crew is headquartered in Lehi, US.