/Companies

Confetti

Techstars '23

Los Angeles, US · Founded 2020 · 7 employees on LinkedIn · 1 known investors

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Confetti operates a web-based platform that enables live event attendees to capture, share, and interact with branded content in real-time, while providing sponsoring brands with access to engaged fan communities, user-generated content, and detailed analytics.

Also known as Confetti

Investors · 1

Techstarslisted by TechstarsBoulder · $220K

How we know: the Techstars portfolio · funding news · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · open dataset · 5k.vc investor directory · Not right? Tell us

Company profile

researched Sep 2026

Confetti operates a web-based, app-free platform used at live events such as concerts held in arenas and stadiums. Attendees use the platform to capture, document and share moments from an event in a shared digital feed, while the space itself is sponsored and branded by a partner brand, placing that brand inside the fan experience rather than alongside it.

The product is organized around four steps: fans capture and share memories; the sponsoring brand is integrated into the core experience for visibility throughout the event; fans are rewarded for participation with incentives such as exclusive content, VIP meet-and-greets, signed merchandise, branded giveaways, behind-the-scenes access and influencer collaborations; and the brand receives user-generated content plus analytics on the audience. Brands can customize elements of the deployment, from the digital feed to data-capture forms, and the platform is positioned as a combined engagement, entertainment and lead-capture channel.

Business model

Confetti sells sponsorship of its event-based digital engagement hub to brands, which fund the fan-facing experience in exchange for on-device brand exposure, lead and data capture, rights to user-generated content from the event, and audience analytics.

Revenue is derived from brand sponsorship of event experiences, which bundle brand integration, fan rewards, user-generated content and analytics.

Traction

The company reports more than 2,000 live events in 2024 and, for 2025, over 4 million live attendees and more than 100 arena and stadium concerts, along with a stated 5x engagement rate and a 4.85/5 customer satisfaction score. Referenced event moments include an appearance in New York in November 2024.

▸Full profile — market position, technology, go-to-market

Market position

The platform is web-based and requires no app installation, and it is structured as an exclusive, single-brand sponsored space within an event rather than a general-purpose social feed, combining fan rewards with first-party data capture and UGC rights for the sponsor.

Technology

A browser-based platform requiring no app download, supporting real-time fan interaction, media capture and sharing, customizable branded feeds and data-capture forms, and event analytics reporting.

Go-to-market

Confetti markets itself to brands as an exclusive sponsorship channel attached to live events, offering customizable branded experiences, ready-to-use user-generated content and fan reward mechanics.

Brands seeking sponsorship access to fan communities at live events, and the live-event and concert properties whose attendees use the platform.

Compiled by commissioned research from 6 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Arena and stadium concertsJan 2025100 concerts
Customer satisfaction ratingJan 20254.9 out of 5
Engagement rate upliftJan 20255x engagement rate
HeadcountAug 20267
Live attendeesJan 20254,000,000 attendees
Live eventsJan 20242,000 events

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Related companies · 1

Companies working in the same space as Confetti.

▸Research sources · 6

primary sources listed

6 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Confetti do?
Confetti is a web-based, app-free platform for capturing, sharing and brand-sponsoring live-event moments.
Who are Confetti's investors?
Confetti's investors include Techstars.
Where is Confetti headquartered?
Confetti is headquartered in Los Angeles, US.