Fundraising Fox
🦊/Companies
Sign in

Cassandra

4 known investors

Find your way into Cassandra

91 people in our graph share verified history with the Cassandra team — schools, employers, funds. One of them is your warm intro.

Friedrich von Wulffenunlockedknows Gabriele Franco · together at Luiss Guido Carli University (overlapped)
×11knows the team · via Luiss Guido Carli University

Cassandra is a self-service marketing measurement platform that combines marketing mix modeling (using open-source foundations like Project Robyn and Google Meridian) with geo-lift incrementality experiments to help marketing teams measure advertising impact without consultants or technical expertise. It refreshes models bi-weekly and connects data sources via API to serve marketers managing measurement across multiple markets, products, and objectives.

AdTechMarketing TechSaaS

Founders & leadership

GFGabriele Franco
Gabriele FrancoinCo-founderGabriele Franco is co-founder of Cassandra, a marketing measurement platform that uses marketing mix modeling and incrementality testing to help marketing teams optimize media budget allocation.

Investors · 4

Italian Founders FundItaly · $270K – $3.3M
Mana VenturesreportedEstero
Pitchdrivereported · 2 sourcesAntwerp · $250K – $2M

Also in the syndicate · 1

Webranking

Funding

SEC filings, press & company announcements

Source: company announcements and press reports — follow each round's link for the claim.

Competitors · 2

by search overlap
Massive Bio125 shared keywordsMassive Bio operates an AI-based platform that matches cancer patients with oncology clinical trials and provides concierge support throughout the trial process. It serves patients across the U.S., Canada, Latin America, and Europe, and works with pharma and CRO customers, patient advocacy organizations, and the National Cancer Institute's network of cancer centers.
Dovetail118 shared keywordsDovetail is a customer intelligence platform that centralizes and analyzes fragmented customer feedback from multiple sources using AI to generate actionable insights across organizations.

Companies competing with Cassandra for the same Google search keywords, organic and paid, via search-intersection analysis.

In the news

Cassandra.app Raises €2 Million in Seed Round | The SaaS Newsthesaasnews.com · Mar 2025Cassandra Raises $2.15M to Revolutionize Media Planning with AI-Driven, Cookie-Less Budget Allocation | SignalBasetrysignalbase.com · Mar 2025Cassandra.app Raises €2M to Expand AI-Driven Ad Optimization Platformtheaiinsider.tech · Mar 2025Cassandra.app, the AI-driven startup enhancing advertising strategies, secures €2 million in fundingcassandra.app · Mar 2025Milan’s Cassandra.app secures €2M in Seed roundsiliconcanals.com · Mar 2025Enterprise Cassandra Player DataStax Raises $106Mdatacenterknowledge.com · Sep 2014

Frequently asked questions

What does Cassandra do?
Cassandra is a self-service marketing measurement platform that combines marketing mix modeling (using open-source foundations like Project Robyn and Google Meridian) with geo-lift incrementality experiments to help marketing teams measure advertising impact without consultants or technical expertise. It refreshes models bi-weekly and connects data sources via API to serve marketers managing measurement across multiple markets, products, and objectives.
Who founded Cassandra?
Cassandra was founded by Gabriele Franco.
Who are Cassandra's investors?
Cassandra's investors include Italian Founders Fund, Mana Ventures, Pitchdrive.