Burq

Market position

Burq positions itself as an aggregation and orchestration layer above individual delivery providers such as Uber and DoorDash, replacing multiple point integrations with a single connection; a customer quoted by the company describes it as consolidating what previously required significant engineering resources to integrate with providers individually. The company states nationwide U.S. coverage and access to hundreds of providers, with an average of more than 10 providers per region.

Burq's stated differentiators are a single integration point to hundreds of delivery providers with unified contracts and pre-negotiated rates, consolidated billing across fleets, automated backup rerouting when a preferred provider is unavailable, support for both third-party networks and customer-owned fleets in one system, multi-account architecture that isolates data between franchise or reseller locations while preserving corporate visibility, and the Pulse AI agent set that automates dispatch, monitoring and post-delivery recovery.

Technology

The platform combines a provider-aggregation network with automated dispatch and routing logic and an agent-based AI layer marketed as Pulse AI, which selects providers against item and service-level requirements, batches orders, builds routes, monitors active deliveries for delay or off-route risk, reroutes to backup providers, handles customer communications, validates proof of delivery and triggers recovery actions such as refunds or credits. Real-time tracking, analytics dashboards and API, Shopify and Zapier integrations support the workflow. Third-party technology trackers list Node.js, Redux, jQuery, Cloudflare, Zendesk and Workable among the technologies used on Burq's web properties.

Go-to-market

Burq sells directly through demo requests and self-serve onboarding, segmenting its site by industry vertical and by company stage (startups vs. enterprise). It relies on a partner and integration ecosystem, including POS systems, Shopify and Zapier, and on delivery-provider partnerships to supply coverage. Content marketing through an industry blog, customer testimonials, and industry awards recognition supplement the direct sales motion.

Businesses of all sizes that offer delivery, including restaurants, grocers, retailers, pharmacies and florists, from single-store operators and early-stage startups to multi-location chains, franchises, resellers/marketplaces and enterprises. Named users referenced by the company include Hoover-Fisher Florist, The Miami Florist, Anderson Flowers and grocery e-commerce provider ShopHero.

Geography

Headquartered in San Francisco, California, with nationwide United States coverage described as "coast to coast."

History

The company was founded in 2021 according to a third-party company data page. In January 2025 it announced a refreshed brand identity, a new website and logo, and a suite of last-mile features aimed at grocery, retail and floral customers, including AI-driven analytics, automated delivery workflows, an expanded nationwide provider network and branded delivery experiences. It has since introduced the Pulse AI agent suite covering dispatch, rerouting, communication, driver check-in, proof of delivery and recovery.