/Companies

Babba

Techstars '23

San Diego, US · 6 employees on LinkedIn · 1 known investors

Find your way into Babba

Sign up to see every warm intro you have to Babba

  • Paths you didn't know you had: your email and LinkedIn already hold routes to the Babba team. We find them for you
  • 2nd- and 3rd-degree connections: the friend-of-a-friend routes that take hours to manually find through your inbox or LinkedIn
  • Answers now, not in days: momentum is everything in a raise. Skip asking around whether someone knows someone

Days of research, done the moment you sign in, with every route ranked by how warm it is.

Babba makes a battery-powered device that cools and warms breast milk in a single product for parents, combining storage, warming, and feeding functionality. The company serves new parents seeking simplified bottle preparation and feeding solutions for infants.

Also known as Babba Care · Babba Care Inc.

Founders & leadership

DEDan Evans
Dan EvansCEO and FounderDan Evans founded RecoverX, which developed a battery-powered icepack and heating pad and was acquired by Hyperice. He now leads Babba, which creates a device that cools and warms breast milk for infant feeding.

Investors · 1

Techstarslisted by TechstarsBoulder · $220K

How we know: the Techstars portfolio · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · Not right? Tell us

Company profile

researched Sep 2026

Babba, operating as Babba Care Inc., is a consumer hardware company whose flagship product is a combined baby bottle cooler and warmer. The system consists of a "Babba Base" electronic unit that attaches to a vacuum-insulated stainless steel bottle (8 oz / 240 mL) supplied with a collar, four flow-rate nipples, a bottle cover, power adapter and cleaning wipes. The base uses a thermal plate that transfers heat in both directions: pulling heat out of milk to chill it to about 40°F, or adding heat to bring it to body temperature (98.6°F), with additional lukewarm (93°F) and room-temperature (75°F) settings. Warming takes roughly 5-10 minutes, and the device can remain plugged in continuously with about five hours of battery backup.

The product is paired with a free smartphone app that allows remote starting of cooling or warming, selection of a warming temperature, battery checks, firmware updates, and scheduling an automatic switch from cooling to warming so a bottle is ready at a set time — positioned primarily around overnight feeding and pumping. The company states the device carries Children's Product Certification from an external testing lab and FCC certification, uses food-safe, BPA-free materials in all milk-contact parts, includes multiple internal temperature sensors, and is TSA approved for air travel. Babba states the product can also be used with cow's milk, ready-made formula and water, but not with almond milk, oat milk or rice-based formula.

Besides the main device, the company sells an insulated bottle ($24.95) and a power adapter ($14.95) as standalone items. The website notes the brand is transitioning from "Babba" to "Babba Care."

Founding story

Founder Dan Evans has said the idea came from his own experience after he and his wife had their first child, Landon. Keeping pumped breast milk cold required a cooler bag and ice pack while warming it required carrying a thermos of hot water, and he found no single product that could both cool and warm milk. Drawing on his background in portable cooling and heating, he began prototyping a device to handle both functions with one button.

Business model

Direct-to-consumer hardware sales through the company's own e-commerce site, selling the flagship Babba Baby Bottle Cooler and Warmer at $169.99 alongside accessories such as an insulated bottle ($24.95) and power adapter ($14.95). Purchases are supported by a 30-day money-back guarantee and a one-year warranty, with free U.S. shipping on orders over $50. A companion smartphone app is provided free with the device.

Revenue comes from one-time sales of the device and accessories on babbacare.com; the accompanying app is free. Through a partnership with Truemed, purchases may be eligible for HSA/FSA reimbursement under most plans.

Traction

The company's product page states the device "sold out 5x" and describes it as a viral baby product; all three listed SKUs on the site were shown as sold out at the time of capture.

Latest developments

A June 2025 Techstars interview with CEO Dan Evans described plans to expand beyond the cooling-and-warming bottle into additional products aimed at simplifying feeding for new parents at home, on the road and in the air. The website also indicates an in-progress brand transition from Babba to Babba Care.

▸Full profile — market position, technology, go-to-market, geography, history, risks & controversies

Market position

A small hardware brand in the infant feeding category. The founder states no other company offers a combined cooling-and-warming baby bottle product and frames the goal as becoming a go-to brand for on-the-go baby feeding solutions, with the current device described as the first of a planned product line.

The company positions the product as the first baby bottle device that both cools and warms, contrasting it with cooling solutions that rely on ice packs and warmers that rely on heated wires. Additional differentiators cited are app-based scheduling that switches the device from cooling to warming before a feed, portability (fits car and stroller cupholders, TSA approved), continuous operation when plugged in with battery backup, and in-house engineering development rather than rebranded off-the-shelf hardware.

Technology

Rather than using ice for cooling or heated wires for warming, the Babba Base employs a heat-transfer thermal plate on its top surface that can either extract heat from the milk to reach refrigerator-level temperature (about 40°F) or add heat to reach body temperature. Cooling and warming performance depend on a vacuum-insulated stainless steel bottle for uniform temperature, so standard plastic or glass bottles cannot be conditioned by the device. Multiple embedded temperature sensors maintain safe temperatures and trigger a yellow warning indicator if a fault is detected; firmware is updated over the companion app. The base is not waterproof and its side vents must be kept dry. The founder states the product took nearly three years and multiple engineers to develop.

Go-to-market

Sales run through the company's own online store, with the founder describing a marketing approach based on being present across multiple consumer research channels: the company website, customer reviews, Instagram and TikTok content, search-result articles, YouTube unboxing videos, forum discussions and podcast interviews. The company maintains an Instagram account (@babba_official). HSA/FSA eligibility via Truemed is used as a purchase incentive.

New and expectant parents, particularly those bottle-feeding pumped breast milk during the newborn period, including overnight feeding and pumping sessions, and parents who travel or need on-the-go bottle preparation.

Geography

Based in San Diego, California, selling online with free U.S. shipping over $50.

History

Evans previously co-founded RecoverX, a company that developed a battery-powered icepack and heating pad for athletes; that company was acquired by Hyperice in 2020 and the product is sold as Hyperice X. Babba went through the Techstars San Diego powered by SDSU accelerator in the Fall 2023 cohort. The Babba device required nearly three years of development. The company, incorporated as Babba Care Inc., is transitioning its brand name from Babba to Babba Care.

Risks & controversies

The founder has cited marketing, rather than product development, as the company's principal challenge, noting that consumer scrutiny of hardware brands requires presence across many channels. Product limitations disclosed by the company include a non-waterproof base that must be kept dry, faster battery depletion when cooling warm milk, incompatibility with standard plastic or glass bottles, and unsuitability for almond milk, oat milk and rice-based formula.

Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Battery backup runtimeJan 20255 hours
Bottle capacityJan 20258 ounces (240 mL)
Cooling temperatureJan 202540 degrees Fahrenheit
Flagship product priceJan 2025$169.99
HeadcountAug 20266
Insulated bottle priceJan 2025$24.95
Power adapter priceJan 2025$14.95
Product development timeJan 2025nearly 3 years
Sell-out occurrences reported by companyJan 20255 times
Warming time to body temperatureJan 20255-10 minutes

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Related companies · 1

Companies working in the same space as Babba.

Timeline · 5

launches, deals, and filings
Jan 2025
Brand transition from Babba to Babba Care

The company's website states it is transitioning its brand from Babba to Babba Care.

source ↗

Jan 2025
HSA/FSA payment eligibility through Truemed

Babba states that through a partnership with Truemed, customers may be eligible to pay for a purchase with HSA/FSA funds.

source ↗

Jan 2025
Children's Product Certification and FCC certification

The company states the product received Children's Product Certification from an external testing lab and FCC certification, and that it is TSA approved for air travel.

source ↗

Jan 2023
Participated in Techstars San Diego powered by SDSU, Fall 2023 cohort

Babba founder Dan Evans is identified as an alum of the Fall 2023 class of the Techstars San Diego powered by SDSU accelerator.

source ↗

Jan 2020
Founder's prior company RecoverX acquired by Hyperice

RecoverX, a battery-powered icepack and heating pad company co-founded by Dan Evans before Babba, was acquired by Hyperice in 2020; the product is sold as Hyperice X.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

▸Research sources · 8

primary sources listed
  • Babbababbacare.com · web

8 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Babba do?
Babba makes a battery-powered, app-controlled baby bottle base that both cools breast milk and warms it to body temperature.
Who founded Babba?
Babba was founded by Dan Evans.
Who are Babba's investors?
Babba's investors include Techstars.
Where is Babba headquartered?
Babba is headquartered in San Diego, US.