Aya Holding
Techstars '23Parkville, US · Founded 2020 · 74 employees on LinkedIn · 2 known investors
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AyaHQ trains talented Africans in technology and helps early-stage startups develop and launch competitive products through training programs, hackathons, incubation, and physical builder hubs. The organization connects African talent with global ecosystems to create economic opportunity across the continent.
Also known as Aya Holding, Inc. · Ayagigs · AyaHQ
Founders & leadership
Aya Holding was founded in 2020 by Eric Annan, Pishikeni Tukura, and Dennis Ukonu.


Investors · 2
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Company profile
researched Sep 2026Aya Holding, Inc., operating as AyaHQ, runs incubation and technical training programs for early-stage founders and builders, with a focus on Africa and stated ambitions to extend the model to other markets. Its incubation track admits founders at a pre-product and pre-revenue stage, while its training track delivers hands-on instruction in product design, product management and smart contract engineering, organizing participants into teams of developer, designer and product manager that finish with a working product. The company also convenes builder summits, hackathon-style collective challenges and community programming.
The company additionally operates Ayagigs, a talent marketplace connecting businesses with vetted African web3 freelancers and full-time talent, positioned as a way for employers to hire at lower cost while freelancers access global gigs. Talent supplied through the marketplace is trained under a framework the company describes as PACE (problem-solving, adapting, creative, empathetic), and the company has stated an aspiration to reach ten million African talents able to work remotely.
AyaHQ serves four stated constituencies: founders, fund managers and development finance institutions seeking a filtered pipeline with supporting data, commercial partners funding outcome-based programs, and universities and policy bodies. Its portfolio includes ElementPay, DigitPay Finance, ClapMi, CryptoMomo, Planbok, Soccersm and LearnWay.
Business model
The organization combines program delivery with a talent marketplace. Incubation and training cohorts are run either independently or funded by commercial partners, most notably Lisk, which has underwritten four cohorts; institutional and ecosystem partners including universities, Coinbase Giving, the Ethereum Foundation and the World Food Programme (EMPACT) support additional training and ecosystem engagements. Through Ayagigs, businesses hire vetted web3 talent from Africa, with the company positioning the marketplace as a "Talent Supply Marketplace as a Service."
Revenue-related sources describe commercial partnerships that fund cohorts delivered against partner-set outcomes, and a talent marketplace through which employers hire vetted African web3 freelancers at rates described as up to 40% below typical cost.
Traction
Reported records include 80+ startups incubated over six cohorts (two run independently and four delivered with Lisk), 778 applications from 25+ countries with a roughly 1-in-10 admission rate, 112 training graduates across two cohorts reaching 34+ countries, and alumni that have collectively processed more than $5 million in transactions and generated over $200,000 in revenue, described as roughly ten times the capital AyaHQ has deployed into the pipeline.
Latest developments
The company website describes four incubation cohorts delivered with Lisk, its first and only closed commercial partner, signed university partnerships with GCTU and UEW, ecosystem engagements with Coinbase Giving, the Ethereum Foundation and the World Food Programme (EMPACT), and a stated expansion of the model beyond Africa. Disrupting Ventures is listed as a backer.
▸Full profile — market position, technology, go-to-market, geography, history
Market position
The company describes Ayagigs as Africa's first and largest web3 talent marketplace and reports 80+ startups incubated across six cohorts, 112 training graduates across two cohorts, and a training reach spanning 34+ countries.
The model backs founders before product or revenue, pairs training cohorts into cross-functional teams that ship a working product rather than issue certificates, and combines programmatic support with a downstream talent marketplace and university pipeline partnerships.
Technology
Programs center on web3 and blockchain skills, including smart contract engineering alongside product design and product management. Ayagigs is an online platform that centralizes web3 hiring resources for employers and job seekers.
Go-to-market
AyaHQ recruits founders through open applications for incubation, having received 778 applications from more than 25 countries with roughly one in ten admitted. It sells outcome-based program delivery to commercial partners, signs institutional partnerships with universities (GCTU and UEW) to build a campus-to-founder pipeline, and offers data access to fund managers, DFIs and donors. The Ayagigs platform is marketed directly to startups and tech-enabled employers seeking web3 talent.
Pre-product, pre-revenue founders; fund managers, development finance institutions and donors seeking de-risked deal pipeline; commercial partners sponsoring programs; universities, policymakers and regulators; and startups and mid-level businesses hiring web3 talent.
Geography
Incorporated and headquartered in the United States (listed variously as Wilmington and Dover, Delaware), with programs focused on Africa and applicants drawn from 25+ countries for incubation and 34+ countries for training; the company references founders in Harlem, Lagos and East London and states an intent to expand globally.
History
Aya Holding Inc. launched the Ayagigs web3 talent marketplace in September 2022. It subsequently ran two incubation cohorts independently before entering a commercial partnership with Lisk, under which four further cohorts have been delivered, alongside two training cohorts.
Compiled by commissioned research from 5 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Timeline · 4
launches, deals, and filingsLisk is described as AyaHQ's first and only closed commercial partner, with four incubation cohorts delivered together.
Delivered training and ecosystem engagements with Coinbase Giving, the Ethereum Foundation and the World Food Programme's EMPACT initiative.
Signed institutional partnerships with GCTU and UEW intended to build a pipeline from campus to founder.
Aya Holding Inc. announced the launch of Ayagigs, a platform connecting employers with web3 freelancers and job seekers, positioned as Africa's first web3 talent marketplace.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
▸Research sources · 5
primary sources listed
- Aya Holdingayahq.com · web
5 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Aya Holding do?
- AyaHQ incubates and trains early-stage African founders and web3 builders, and operates a marketplace for vetted African tech talent.
- Who founded Aya Holding?
- Aya Holding was founded by Eric Annan, Pishikeni Tukura, Dennis Ukonu in 2020.
- Who are Aya Holding's investors?
- Aya Holding's investors include Techstars, Flori Ventures.
- Where is Aya Holding headquartered?
- Aya Holding is headquartered in Parkville, US.


