Arya
2 known investors
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Arya operates a subscription app and concierge service focused on intimacy and relationships for couples, offering curated experiences ("Scenes"), tested products, erotic audio stories, and personalized roleplays. It combines sexology and relationship-science expertise to help long-term partners maintain connection and plan intentional intimacy.
Also known as Arya FYI Inc.
Founders & leadership
Investors · 2
Company profile
researched Aug 2026Arya, operated by Arya FYI Inc., sells a monthly membership aimed at couples who want to maintain or renew sexual and emotional connection. Each month members receive a new guided "Scene" — a step-by-step interactive experience for two that combines written guidance, educational videos, audio-erotica playlists, conversation prompts, reflection moments and playful challenges intended to build communication, trust and exploration of desire. Scenes are organized into named collections and skill themes, such as Sense & Sensuality (The Art of Touch collection; extended foreplay, pleasure mapping, sensation play), Delay & Obey (Own Your Pleasure; sexual adventure, sensual discovery, pleasure zones) and Playful Discoveries (Erotic Expression; intimate dialog, erotic exploration, discovering desires).
Alongside the digital content, each membership includes a physical box of items curated by in-house sexologists to support that month's Scene; members do not select the items themselves. Unbranded packaging is available for an additional fee, though the shipping label lists the company's office as the sender. A second core element is the concierge: members can chat at any time with a support channel that blends AI and human experts, with the AI handling lighter guidance, suggestions and inspiration and human experts handling more personal, emotionally charged or nuanced questions. Chats can be conducted under a nickname, and the company states it does not share or sell member data.
Onboarding begins with a quiz positioned as a way for a couple to assess their sexual connection before joining. The company states that one in four people who join are looking to make sex more adventurous.
Business model
Direct-to-consumer subscription. A single membership covers both partners' accounts and bundles digital guided content, concierge chat support and a monthly shipped box of curated products.
Recurring membership fees, with plans starting at $29.95 per month when billed annually and 1-, 3- and 6-month terms also offered; an additional fee applies for unbranded discreet packaging.
Traction
The company states its service is trusted and loved by more than 300,000 people and publishes user testimonials from members across multiple U.S. states.
▸Full profile — market position, technology, go-to-market, geography
Market position
Combines three elements in one subscription: monthly guided couple "Scenes" with structured skills and collections, products selected by in-house sexologists rather than chosen by the customer, and always-available concierge support that routes sensitive questions to human experts rather than relying solely on AI.
Technology
The membership pairs digital content (written guidance, educational video, audio-erotica playlists) with a concierge chat that combines AI-assisted guidance for exploratory or lighter questions and human experts for more personal or nuanced situations. Members may chat pseudonymously.
Go-to-market
Prospective members enter through an on-site quiz and self-qualification flow ("See if Arya is for you"), supported by customer testimonials on the site and social channels including Instagram, TikTok and a company blog.
Couples in ongoing relationships, including long-term partners, who want structured help talking about sex and desire, navigating mismatched preferences, or adding novelty to their sex life.
Geography
Customer testimonials on the company's site come from across the United States, including Texas, Colorado, California, Tennessee, New Jersey, Florida, Oregon and Washington. Products are shipped to members' homes.
Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
In the news
Nvidia Stock’s $105 Billion AI Backstop Meets a Bond-Yield Test Before Earningsts2.tech · Aug 2026▸Research sources · 8
primary sources listed
- Aryaarya.fyi · web
8 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Arya do?
- Arya is a subscription intimacy membership for couples combining guided "Scenes," curated products and concierge support.
- Who founded Arya?
- Arya was founded by Offer Yehudai.
- Who are Arya's investors?
- Arya's investors include Play Ventures, at.inc/.