Aditude
1 known investors
Aditude provides a programmatic advertising platform for publishers, offering products spanning auction execution, yield optimization, predictive analytics, and financial reporting. It serves web and app publishers looking to monetize ad inventory at scale, with dedicated revenue operations and yield analyst support.
Founders & leadership
JS
Jared SiegalinFounder
Investors · 1
Funding
SEC filings, press & company announcements- Undisclosed amountSeries ASep 2023Source ↗
Source: company announcements and press reports — follow each round's link for the claim.
Competitors · 6
by search overlap
AdRoll88 shared keywordsAdRoll is a multichannel digital advertising platform that runs cross-channel ad campaigns, social advertising, and attribution for ecommerce and other marketers, using proprietary machine learning engines. It also offers AdRoll ABM (formerly RollWorks), an account-based marketing product for generating B2B pipeline through multi-channel advertising and go-to-market orchestration.
AdPushup84 shared keywordsAdPushup provides ad revenue optimization technology for web publishers, offering tools to test and optimize ad layouts, run header bidding auctions across demand partners, and recover revenue lost to ad blockers. It serves growing and independent online publishers with managed ad operations support, and is a Google Certified Publishing Partner.
The Brief81 shared keywordsThe Brief (formerly Creatopy) is an AI ad creation platform that generates, adapts, publishes, and optimizes advertising creatives using brand-trained AI, with direct ad serving across 40+ ad networks. It targets marketing and creative teams, offering an editor, AI agents, and multi-format/localization tools for managing the full campaign lifecycle.
SEMrush79 shared keywordsSemrush provides competitive intelligence, SEO, keyword research, and content generation tools for growth marketers and small teams to improve visibility and optimize their acquisition funnel across Google and AI search.
Stackadapt76 shared keywordsStackAdapt is a programmatic advertising and marketing platform that lets agencies and brands plan, execute, and analyze campaigns across channels including native, display, connected TV, video, audio, in-game, digital out-of-home, and email. The platform uses machine learning for audience targeting, optimization, and creative selection.
Taboola (NYSE: 2021)55 shared keywordsTaboola provides performance advertising technology that places ads on publisher media properties beyond search and social, using AI trained on publisher data and first-party audience targeting to drive conversions. It serves advertisers seeking measurable outcomes such as leads, sales, and return on ad spend.
Companies competing with Aditude for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does Aditude do?
- Aditude provides a programmatic advertising platform for publishers, offering products spanning auction execution, yield optimization, predictive analytics, and financial reporting. It serves web and app publishers looking to monetize ad inventory at scale, with dedicated revenue operations and yield analyst support.
- Who founded Aditude?
- Aditude was founded by Jared Siegal.
- Who are Aditude's investors?
- Aditude's investors include Volition Capital.