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Roberto Guerrieri

Founder

Founder at Bluetail

Scottsdale, Arizona, United States

FoundedBluetail

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120 people in our graph share verified history with Roberto β€” schools, employers, funds. One of them is your warm intro.

About

Roberto Guerrieri is CEO and Co-Founder of Bluetail.aero, with a career in high-tech marketing, business development, and entrepreneurship spanning roughly 25 years. He previously held marketing leadership roles at SaaS companies and worked at Hewlett-Packard and Apple, where his responsibilities included product marketing for the HP Home PC Pavilion brand and Apple's Macintosh Performa. In 1998 he co-founded Incentive Logic, an enterprise loyalty and incentive management platform that appeared on the Inc. 5000 list in 2007 and 2008 and raised more than $10 million in venture capital; he holds a BA from the University of Pittsburgh and an MBA from the University of Arizona.

Founder at Bluetail

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Co-founders at Bluetail

SIStuart Illian

Experience

  1. BluetailCEO and Co-Foundercurrent2019 β€” presentPhoenix, Arizona, United States
  2. CHELLYLead Strategic Advisorcurrent2019 β€” presentPhoenix, Arizona, United States
  3. WebPTDirector of Marketplace2013 β€” 2016Phoenix, AZ 85004
  4. Incentive LogicChief Marketing Officer and Founder1998 β€” 2009
  5. AppleU.S. Product Marketing Manager1988 β€” 1996
  6. Black GarageManaging Director1986 β€” 1988

Skills & more

Strategy50Leadership15Management23Strategic Planning21Marketing Strategy51Online Marketing14Start-ups87Product Innovation2E-commerce20SEO6Product Marketing49Online Advertising12
+12 moreBrand DevelopmentEntrepreneurshipStrategic PartnershipsProduct ManagementLead GenerationMarketingUser ExperienceBusiness DevelopmentNew Business DevelopmentAnalyticsContract NegotiationProduct Development
  • Landing page optimization β€” MeclabsAI

From Roberto's professional profile.

Frequently asked questions

Who is Roberto Guerrieri?
Roberto Guerrieri is CEO and Co-Founder of Bluetail.aero, with a career in high-tech marketing, business development, and entrepreneurship spanning roughly 25 years. He previously held marketing leadership roles at SaaS companies and worked at Hewlett-Packard and Apple, where his responsibilities included product marketing for the HP Home PC Pavilion brand and Apple's Macintosh Performa. In 1998 he co-founded Incentive Logic, an enterprise loyalty and incentive management platform that appeared on the Inc. 5000 list in 2007 and 2008 and raised more than $10 million in venture capital; he holds a BA from the University of Pittsburgh and an MBA from the University of Arizona.
Where does Roberto Guerrieri work?
Roberto Guerrieri is Founder of Bluetail.
What companies did Roberto Guerrieri found?
Roberto Guerrieri founded Bluetail.
Where did Roberto Guerrieri go to school?
Roberto Guerrieri studied at University of Arizona - Eller College of Management (MBA, MIS and Finance); University of Pittsburgh (BA, Business and Psychology).

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