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About
Robert "Bob" Zaccardo is Co-Founder and Executive Vice President of Business Development at SKUx, with more than three decades of experience in marketing and operations across the sports, retail, and entertainment industries. He previously founded and served as CEO of Branded Sports Media, an experiential sports marketing firm that developed stadium and arena activations and established partnerships with the NFL, MLB, NBA, NHL, NASCAR, and the NCAA. Over his career he has worked with consumer packaged goods brands including P&G, PepsiCo, Kraft/Mondelez, Kellogg's, and Coca-Cola, as well as media and entertainment companies such as CBS Radio, DirecTV, Showtime, Sony, and Sirius XM Radio.
Founder at SKUxchange
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Co-founders at SKUxchange
Frequently asked questions
- Who is Robert Zaccardo?
- Robert "Bob" Zaccardo is Co-Founder and Executive Vice President of Business Development at SKUx, with more than three decades of experience in marketing and operations across the sports, retail, and entertainment industries. He previously founded and served as CEO of Branded Sports Media, an experiential sports marketing firm that developed stadium and arena activations and established partnerships with the NFL, MLB, NBA, NHL, NASCAR, and the NCAA. Over his career he has worked with consumer packaged goods brands including P&G, PepsiCo, Kraft/Mondelez, Kellogg's, and Coca-Cola, as well as media and entertainment companies such as CBS Radio, DirecTV, Showtime, Sony, and Sirius XM Radio.
- Where does Robert Zaccardo work?
- Robert Zaccardo is Founder of SKUxchange.
- What companies did Robert Zaccardo found?
- Robert Zaccardo founded SKUxchange.
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University of Connecticut mafia60
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