Fundraising Fox

Rajaa Grar

Investor

Venture Partner at Springdale Ventures

Austin, Texas Metropolitan Area

About

Rajaa Grar is Chief Commercial Officer and Chief Marketing Officer at BIOptimizers. She brings over 20 years of marketing and commercial experience across Fortune 100 companies including Amazon, Starbucks, Paula's Choice Skincare, MillerCoors, and C4 Energy, where she led brand transformations and strategic initiatives resulting in major acquisitions and valuations. She holds an MBA from Northwestern University's Kellogg School of Management and undergraduate degrees from McGill University and the University of Montreal.

Experience

  1. BIOptimizersChief Commercial Officer & CMOcurrent2026 — presentAustin, Texas Metropolitan Area
  2. BIOptimizersChief Marketing Officercurrent2024 — present
  3. Springdale VenturesVenture Partnercurrent2022 — presentAustin, Texas Metropolitan Area
  4. ChiefMembercurrent2022 — present
  5. NutraboltChief Marketing & Digital Officer (Promoted to CMO & CDO)2021 — 2022Austin, Texas, United States
  6. NutraboltChief Digital Officer (CDO)2020 — 2021Austin, Texas, United States
  7. Snap KitchenVice President of Marketing | Head of Brand, Growth & Performance Marketing2019 — 2020Austin, Texas Area
  8. Paula's Choice SkincareHead of Global Brand Marketing & Retail2018 — 2019Seattle, Washington
  9. Paula's Choice SkincareSr. Global Brand Director - Influencer, Social Media Marketing & Omnichannel2018Seattle, Washington
  10. Paula's Choice SkincareSenior Director - Brand Marketing2018Seattle
  11. AmazonHead of Category (Vendor Management) - Premium Skincare - Amazon Premium Beauty2017 — 2018Seattle Washington
  12. StarbucksMarketing & Brand Lead, Ready-To-Drink Coffee & Energy - Latin America2015 — 2017Greater Seattle Area
  13. StarbucksSr. Brand Manager, Marketing Innovation - Multicultural & Millennial Consumer Segments2014 — 2015Seattle Washington
  14. Kellogg CompanySr. Marketing Manager - Digital Marketing and Content2013 — 2014battle creek, michigan
  15. MillerCoorsCoors Light Brand Management- Digital & Sports Activation Lead2012 — 2013chicago, illinois
  16. MillerCoorsCoors Light Multicultural - Retail Marketing Activation2010 — 2012
  17. Tampico BeveragesSr. Director of Global Marketing and Innovation2008 — 2010
  18. Tampico BeveragesInternational Marketing Director - LATAM2007 — 2008
  19. Tampico BeveragesInternational Marketing Manager2006 — 2007
  20. Maple Leaf Foods IncAssociate Marketing Manager2002 — 2006Chicago, Illinois, United States

Education

  1. Northwestern University - Kellogg School of ManagementMaster of Business Administration (M.B.A.), Marketing,Strategy & International Business2010 — 2013
  2. McGill UniversityB.A, Marketing
  3. Université de MontréalB.Sc, Microbiology

Skills & more

Strategy99Management34leadership3Strategic Planning2Negotiation3Leadership3Brand Management99Marketing Strategy99Marketing78International Marketing61FMCG51Customer Insight49
+12 moreMarketing ManagementDigital StrategyCompetitive AnalysisConsumer ProductsMarket ResearchBrand DevelopmentBrand ArchitectureMarketing ResearchCross-functional Team LeadershipShopper MarketingIntegrated MarketingRetail

Languages English · French · Portuguese · Spanish

From Rajaa's professional profile.

Same school

Shared employers

Colleagues at Springdale Ventures