Lucinda Wallace
InvestorBoard of Directors; Senior Vice President at Waterloo EDC at Waterloo Accelerator Centre
Kitchener, Ontario, Canada
About
Lucinda Wallace is Senior Vice President at Waterloo EDC, overseeing Marketing, Strategy, Corporate Development, Funding, Finance, IT, and HR. She brings over 30 years of experience across private industry and economic development, including 25 years at Dare Foods in progressive leadership roles spanning procurement, brand management, sales, and general management. She has reported to private and nonprofit boards for 15+ years and serves as a board member with the Accelerator Centre and The Humane Society of Kitchener Waterloo & Stratford Perth.
Experience
- Waterloo EDCSenior Vice Presidentcurrent2024 — presentWaterloo, ON
- Waterloo EDCVice President, Marketing & Corporate Development2020 — 2024Waterloo, Ontario, Canada
- Waterloo EDCSenior Director, Marketing & Strategy2017 — 2020Waterloo, Ontario, Canada
- Waterloo EDCDirector, Marketing2016 — 2017Waterloo, Ontario, Canada
- The Humane Society of Kitchener Waterloo & Stratford PerthChair of Governance Committee; Member Board of Directorscurrent2023 — presentGreater Kitchener-Cambridge-Waterloo Metropolitan Area
- Accelerator CentreBoard Membercurrent2021 — present
- Dare Foods LimitedSenior Director, Sales Strategy & Planning2013 — 2016Kitchener, Ontario, Canada
- Dare Foods LimitedGeneral Manager, Candy2010 — 2013Kitchener, Ontario, Canada
- Dare Foods LimitedDirector, Business Development - USA, Custom Products, Food Service2006 — 2010Kitchener, Ontario, Canada
- Dare Foods LimitedSenior Brand Manager - Crackers2004 — 2006Kitchener, Ontario, Canada
- Dare Foods LimitedSenior Brand Manager - Cookies2000 — 2004Kitchener, Ontario, Canada
- Dare Foods LimitedBrand Manager - Candy1998 — 2000Kitchener, Ontario, Canada
- Dare Foods LimitedProduct Manager - Seasonal and Private Label Candy1997 — 1998Kitchener, Ontario, Canada
- Dare Foods LimitedCorporate Procurement Manager1995 — 1997Kitchener, Ontario, Canada
- Dare Foods LimitedMaterials Management Coordinator, Junior Buyer1991 — 1995Kitchener, Ontario, Canada
Skills & more
Interpersonal Communication1Leadership1Analytical Skills1Sales & MarketingSales OperationsMarketing StrategySocial MediaStrategic PlanningFinancial ModelingSales PlanningExecutive LeadershipMarketing21
+12 more
Competitive AnalysisBusiness PlanningBusiness StrategyTeam LeadershipBusiness DevelopmentLeadershipProduct MarketingMarket ResearchMerchandisingProduct LaunchOperations ManagementManufacturing- Not-for-Profit Governance Essentials Program — Institute of Corporate Directors
- Digital & Social Selling Certified Associate — Simplilearn
- The Complete Skilled Negotiator — The Gap Partnership
From Lucinda's professional profile.
Colleagues at Waterloo Accelerator Centre
Adam Dougall
Program Manager at Waterloo Accelerator Centre
Adrien Cote
Board of Directors; CEO of Existent at Waterloo Accelerator Centre
Angela Larraguibel
Board of Directors; Chief Operating Officer at Toronto Business Development Centre at Waterloo Accelerator Centre
Ben Richmond
Manager, Coworking and Facilities at Waterloo Accelerator Centre
Benton Leong
Board of Directors; Archangel Funds; Investor at Golden Triangle Angel Network at Waterloo Accelerator Centre
Brenda Halloran
Board of Directors; District Governor at Rotary International at Waterloo Accelerator Centre
Catalina Ochoa
Director, Finance at Waterloo Accelerator Centre
Charmaine Dean
Board of Directors; Vice-President of Research and International at University of Waterloo at Waterloo Accelerator Centre
Frequently asked questions
- Who is Lucinda Wallace?
- Lucinda Wallace is Senior Vice President at Waterloo EDC, overseeing Marketing, Strategy, Corporate Development, Funding, Finance, IT, and HR. She brings over 30 years of experience across private industry and economic development, including 25 years at Dare Foods in progressive leadership roles spanning procurement, brand management, sales, and general management. She has reported to private and nonprofit boards for 15+ years and serves as a board member with the Accelerator Centre and The Humane Society of Kitchener Waterloo & Stratford Perth.
- Where does Lucinda Wallace work?
- Lucinda Wallace is Board of Directors; Senior Vice President at Waterloo EDC at Waterloo Accelerator Centre.
- Where did Lucinda Wallace go to school?
- Lucinda Wallace studied at Wilfrid Laurier University (Honours Bachelor of Business Administration with Distinction, Business Administration and Management, General).
Same school
Also attended Wilfrid Laurier University67
David BorcsokPartner at Mucker CapitalSaar PikarInvestor at OMERS VenturesGurdeep PrewalCo-founder & General Partner at Rocana VenturesMike GrantisManaging Partner at Contango Digital AssetsArmand ObrejaTalent Manager at Icon VenturesBeverly CheungLegal Counsel at Headline
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