Fundraising Fox

Jeff Veen

Investor

Design Partner and Head of Platform at True Ventures

London, United Kingdom

Writes $1M – $50M checks Β· typically $20M

About

Jeff Veen is a designer and investor whose career spans early web media, design consulting, and product leadership. He was part of the founding web team at Wired Magazine, helped launch HotWired and related sites, and authored two books on web design. He later co-founded the user experience consultancy Adaptive Path, led Measure Map (acquired by Google), and designed Google Analytics while leading UX for Google's apps. He co-founded and ran Typekit as CEO before it was acquired by Adobe, where he became VP of Design. He is currently a Design Partner and Head of Platform at True Ventures, and advises companies such as about.me, Medium, and WordPress.

Likely emailΒ· guessed from name + firm domain, not firm-published

Beyond investing

Founded
Co-founded Typekit and ran it as CEO. Was one of the founding partners of the user experience consultancy Adaptive Path. Was part of the founding web team at Wired Magazine, helping build HotWired, Web Monkey, and Wired News. Jeff Veen co-founded the user experience consulting firm Adaptive Path in 2001. Jeff Veen co-founded and served as CEO of Typekit in 2008.
Awards
Authored two books, 'HotWired Style' and 'The Art and Science of Web Design'.
Hobbies
Hosts a podcast called Presentable.
Family
Jeff Veen enjoys time with his partner and three children.

From Jeff's own website β€” common ground for a warm intro.

Experience

  1. True VenturesAdvisorcurrent2026 β€” present
  2. True VenturesDesign Partner2015 β€” 2026San Francisco Bay Area
  3. AdobeVice President, Products2011 β€” 2015San Francisco Bay Area
  4. Adaptive PathFounding Partner2001 β€” 2014San Francisco Bay Area
  5. TypekitFounder and CEO2008 β€” 2011The Mission
  6. Google, Inc.User Experience Director, Design Lead - Google Analytics2005 β€” 2008Mountain View, California, United States
  7. Measure MapFounder2004 β€” 2005
  8. Lycos, Inc.Director, User Experience1998 β€” 2000
  9. WIREDDirector of Interface Design1994 β€” 1998
  10. South Coast Community NewspapersManaging Editor1991 β€” 1994

Education

  1. Calvin University1986 β€” 1990

Skills & more

Interaction Design41User Experience74Product Requirements13Design Management17User Experience Design45Mobile Applications9User Interface Design20User Interface26User-centered Design25Digital Strategy2Information Architecture6Mobile Devices8
+6 moreExperience DesignUser ResearchUsability TestingE-commerceProduct ManagementDesign Strategy

From Jeff's professional profile.

Investments

Investor

about.meMediumWordPress

Per the investor's own website.

Colleagues at True Ventures

Network4

Investors connected to Jeff in public investor directories β€” a warm-intro map.

Frequently asked questions

Who is Jeff Veen?
Jeff Veen is a designer and investor whose career spans early web media, design consulting, and product leadership. He was part of the founding web team at Wired Magazine, helped launch HotWired and related sites, and authored two books on web design. He later co-founded the user experience consultancy Adaptive Path, led Measure Map (acquired by Google), and designed Google Analytics while leading UX for Google's apps. He co-founded and ran Typekit as CEO before it was acquired by Adobe, where he became VP of Design. He is currently a Design Partner and Head of Platform at True Ventures, and advises companies such as about.me, Medium, and WordPress.
Where does Jeff Veen work?
Jeff Veen is Design Partner and Head of Platform at True Ventures.
What check size does Jeff Veen write?
Jeff Veen typically writes checks of $1M – $50M.
What companies has Jeff Veen invested in?
Investments tracked here include about.me, Medium, WordPress.
Where did Jeff Veen go to school?
Jeff Veen studied at Calvin University.
What awards has Jeff Veen received?
Authored two books, 'HotWired Style' and 'The Art and Science of Web Design'.

Same school

Shared employers