Find your path to Illi
42 people in our graph share verified history with Illi — schools, employers, funds. One of them is your warm intro.
Ori IsraelyunlockedIlli: together at BrightWay Vision (2020–2023)
×2Illi: together at BrightWay Vision
×3Illi: together at AnyClip
Illi: together at Genrate
About
Illi Edry is a business and marketing strategist with experience across venture capital, corporate leadership, and startup advisory roles. He previously served as a partner at JVP VC with investment committee responsibilities and board positions at portfolio companies, and held senior positions at Microsoft and Deutsche Telekom. He founded Exitory in 2012, a business growth and storytelling agency for technology startups that has supported clients in raising hundreds of millions in funding and achieving multiple acquisitions.
Experience
- ProteimaxChief Business & Marketing Officer, Advisory Boardcurrent2025 — presentIsrael
- ExitoryCEO & Story Strategistcurrent2012 — presentTel Aviv District, Israel
- Vetted Pet HealthBoard Membercurrent2022 — presentUnited States
- DotsAdvisory Boardcurrent2025 — present
- GenrateBoard Membercurrent2025 — presentTel Aviv District, Israel
- Bright Way Vision Ltd.Strategic Advisory, CMO2020 — 2023Merged into Koito Manufacturing Co. Japan
- TexelAdvisory Board Memebr, CMO2021 — 2022Acquired by DAZN.com UK
- MicrosoftNew Product/Business Unit Innovation2017 — 2018
- Deutsche TelekomVice President Consumer Cloud2011 — 2012Germany
- LIBOXPresident & CEO2011Acquired by Viber.com
- MicrosoftEvangelist - new business development2010 — 2011ILDC Israel
- JVP, Jerusalem Venture PartnersVC Partner2006 — 2009Jerusalem
- AnyClip (previousley PopTok)CEO & Co-founder2007 — 2008Jerusalem / New York
- keshet tvHead of Interactive & Business Development2000 — 2005
- Keshet InternationalVice President, International Content Sales2000 — 2005Global / International
Skills & more
Languages English · Hebrew · Spanish
From Illi's professional profile.
Colleagues at Nielsen Innovate
Adi Regev
Sales Director at Unilever Israel at Nielsen Innovate
Arie Shen
Strategic Business Advisor at Nielsen Innovate
Aviv Hod
Media & XR expert at Nielsen Innovate
Baljit Singh
SVP, Global Head of Corporate Development, Nielsen at Nielsen Innovate
Bharat Sajnani
VP Investments and Portfolio Development at Nielsen Innovate
Dani Sherf
Business Mentor at IDCBeyond at Nielsen Innovate
David Toothaker
Founder & CEO of Full Sail Ventures LLC at Nielsen Innovate
Dov Yarkoni
Managing Director at Nielsen Innovate
Frequently asked questions
- Who is Illi Edry?
- Illi Edry is a business and marketing strategist with experience across venture capital, corporate leadership, and startup advisory roles. He previously served as a partner at JVP VC with investment committee responsibilities and board positions at portfolio companies, and held senior positions at Microsoft and Deutsche Telekom. He founded Exitory in 2012, a business growth and storytelling agency for technology startups that has supported clients in raising hundreds of millions in funding and achieving multiple acquisitions.
- Where does Illi Edry work?
- Illi Edry is EXITORY – CEO & Story Strategiest at Nielsen Innovate.
- Where did Illi Edry go to school?
- Illi Edry studied at Middlesex University London (MA, Marketing Managment); SouthEastern University London. (BA, International Business).
Founder mafias
Nielsen Innovate mafia2
Also came through, then founded or led a company.
Shared employers
Also worked at Texel2
Also worked at Microsoft2,000
Reid HoffmanCo-founder of LinkedIn; Partner at GreylockGarry TanPresident & CEO of Y CombinatorNat FriedmanCo-lead of Meta Superintelligence Labs; co-founder of NFDGKai-Fu LeeChairman of Sinovation Ventures and CEO of 01.AIBill GatesCo-founder of Microsoft; Chair of the Gates FoundationMike KriegerCo-founder of Instagram; Chief Product Officer at Anthropic
+ 1,994 more
Also worked at Deutsche Telekom52
Jonas VetterleInvestor at Moonfire VenturesMarie-Christine LevetFounding Partner at EducapitalFrederik von BosselPartner at CapnamicChristina CacioppoCo-Founder, Vanta at SurgeSethPresident and Chief Executive Officer at Terra Firma Capital CorporationCarl BeckerInvestor at Schooner Capital
+ 46 more
Also worked at JVP, Jerusalem Venture Partners44
Lisa CohenInvestment Director at Intel CapitalLaurel BowdenPartner at 83NorthGlen SchwaberInvestor at Israel Cleantech VenturesMaya VillasenorInvestor at StripesElie WurtmanCo-Founder & Managing Partner at PICO Venture PartnersHila AshuriOffice Manager, Jerusalem at PICO Venture Partners
+ 38 more