Fundraising Fox

Heather Widman

Investor

Partner at Building Ventures

Boston, Massachusetts

Writes $100K – $10M checks Β· typically $1M

About

Heather Widman is a partner at Building Ventures, where she serves on the Investment Committee and leads the firm's proptech investing with an emphasis on the sustainability of the built environment. She previously led product, customer, and brand marketing at WordStream (acquired by Gannett in 2018) and held product management and marketing roles at ownerIQ and Express Scripts. She holds a BA from Boston College and an MBA from Washington University in St. Louis.

Invests in

Climate TechPropTech

Experience

  1. Building VenturesPartnercurrent2019 β€” presentBoston, MA
  2. All RaiseCo-Chair | Membershipcurrent2024 β€” present
  3. All RaiseCohort Co-Captaincurrent2024 β€” present
  4. All RaiseMembercurrent2019 β€” present
  5. All RaiseCo-Chair | Fundraising2024 β€” 2025Boston, Massachusetts, United States
  6. Urban Land InstituteMember | Technology & Innovation Committeecurrent2024 β€” present
  7. FauraBoard Membercurrent2024 β€” present
  8. AdaptisBoard Membercurrent2024 β€” presentToronto, Ontario, Canada
  9. Elephant EnergyBoard Observercurrent2022 β€” presentBoulder, Colorado, United States
  10. Women in PropTechAdvisory Committee Membercurrent2021 β€” presentNew York, United States
  11. Join DigitalBoard Observercurrent2019 β€” presentSan Francisco Bay Area
  12. MIT designXMentorcurrent2019 β€” presentCambridge, Massachusetts, United States
  13. MezoBoard Member2022 β€” 2025Boston, Massachusetts, United States
  14. Work & MotherBoard Member2023 β€” 2025Houston, Texas, United States
  15. Carbon TitleBoard Observer2023 β€” 2025Seattle, Washington, United States
  16. NAIOPTechnology Forum Member2022 β€” 2025
  17. Animated Insightsβ„’Board Member2021 β€” 2023New York, United States
  18. WordStreamHead of Product & Customer Marketing2017 β€” 2019Greater Boston Area
  19. ownerIQVice President of Product Marketing2016 β€” 2017Greater Boston Area
  20. ownerIQDirector of Product Management2015 β€” 2016Greater Boston Area
  21. Express ScriptsDirector, Specialty Product Sales & Marketing2014 β€” 2015Greater St. Louis Area
  22. Express ScriptsSr. Product Manager, Specialty Product Management2011 β€” 2014Greater St. Louis Area
  23. InvaluableDigital Account Director2010 β€” 2011Greater Boston Area
  24. Boston Globe MediaSenior Account Executive2007 β€” 2010Boston, Massachusetts, United States
  25. Boston HeraldSenior Account Executive2002 β€” 2007Boston, Massachusetts, United States

Skills & more

Go-to-market Strategy2Early-stage Startups2Venture Capital3Business Strategy1Product Management16Product Marketing15Product Development4Strategy24Marketing Strategy11Digital Marketing15Digital Strategy2Digital Media6
+12 moreIntegrated MarketingStrategic PlanningMarketingCompetitive AnalysisProduct Lifecycle ManagementCompetitive IntelligenceOnline AdvertisingStart-upsManagementLeadershipSoftware as a Service (SaaS)Market Research
  • Nexus Foundations β€” Nexus Labs
  • AdWords β€” Google
  • Digital Marketing β€” General Assembly
  • Pragmatic Marketing Framework β€” Pragmatic Institute

From Heather's professional profile.

Deals Β· 1

Adaptis TechnologiesBoard seat

via Building Ventures Β· filed Jun 2024 Β· $5.5M raise

Attribution from SEC filings, press coverage, and firm rosters.

Other disclosed investments

Board seats

AdaptisElephant EnergyFauraWork&

Investor

AerosealCanoaDandelionJoin DigitalMeasurablUpCodes

Sources: the firm's website Β· SEC Form D filings.

Colleagues at Building Ventures

Network3

Investors connected to Heather in public investor directories β€” a warm-intro map.

Frequently asked questions

Who is Heather Widman?
Heather Widman is a partner at Building Ventures, where she serves on the Investment Committee and leads the firm's proptech investing with an emphasis on the sustainability of the built environment. She previously led product, customer, and brand marketing at WordStream (acquired by Gannett in 2018) and held product management and marketing roles at ownerIQ and Express Scripts. She holds a BA from Boston College and an MBA from Washington University in St. Louis.
Where does Heather Widman work?
Heather Widman is Partner at Building Ventures.
What does Heather Widman invest in?
Heather Widman invests in Climate Tech, PropTech.
What check size does Heather Widman write?
Heather Widman typically writes checks of $100K – $10M.
What boards does Heather Widman sit on?
Heather Widman holds tracked board seats at Adaptis, Adaptis Technologies, Elephant Energy, Faura, Work&.
What companies has Heather Widman invested in?
Investments tracked here include Aeroseal, Canoa, Dandelion, Join Digital, Measurabl, UpCodes.
Where did Heather Widman go to school?
Heather Widman studied at Boston College (BA, Political Science); Washington University in St. Louis - Olin Business School (MBA).

Same school

Shared employers