Soor Capital
Family officeDubai · Seed · 12 people tracked
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Investment thesis
Soor Capital operates as a multi-strategy alternative investments manager spanning real estate, private equity, alternative credit, and venture capital. Within venture capital, the firm backs innovative, scalable companies with transformative potential led by exceptional founders, providing both capital and strategic support to accelerate growth through its expertise and network. Its broader approach emphasizes disciplined investment, active portfolio management, and long-term value creation across multiple asset classes and premier jurisdictions. The firm serves sophisticated investors including high-net-worth individuals, family offices, and institutions, and structures proprietary deals through exclusive mandates.
Source: firm website, verified Aug 3, 2026.
Team · 12 people
from the firm's website & curatedWhat they invest in
from 4 of 5 portfolio companiesLogistics & Supply Chain ×3Robotics ×2E-commerce ×1FoodTech ×1Marketing Tech ×1Media & Entertainment ×1SaaS ×1
HQs:Kuwait×3United Kingdom×1
Investments · 5 tracked
founders shown can be your intro pathbtr.tech provides end-to-end warehouse automation through advisory, design, project management, and its Mission Platform software for storage and fulfillment operations.
Logistics & Supply ChainRoboticsSaaSKuwait, KW
Saleh AlTunaib(Chief Executive Officer)inMuneer AlHanbali(Chief Product Officer)Chris Tokmakjian(Chief Operations Officer)Rakan AlSelmi(Chief Growth Officer)
Deep is a London-based design agency that creates branding, websites, editorial design and content for premium and luxury brands.
Marketing TechMedia & EntertainmentLondon, GB
Co-investorsTq Ventures Llc
The site is a placeholder announcing an upgraded experience is coming soon.
FoodTechLogistics & Supply ChainKuwait, KW
Co-investorsCedar Mundi Ventures
Smooth Logistics is a third-party logistics (3PL) provider in Kuwait operating an automated 4,000 sqm facility with over 25,000 storage locations and robotic systems for receiving, storage, picking, packing, and shipping.
E-commerceLogistics & Supply ChainRoboticsKuwait, KW
Other
Tracked investments with no reachable website or further public details — typically companies that wound down, renamed, or were absorbed.
ESG
Frequently asked questions
- How many investments has Soor Capital made?
- Soor Capital has 5 tracked investments.
- What stage does Soor Capital invest at?
- Soor Capital invests at the Seed stage.
- What sectors does Soor Capital focus on?
- Soor Capital focuses on Retail Tech, Sector Agnostic.
- Where is Soor Capital located?
- Soor Capital is headquartered in Dubai, KW.
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