/Investors

MaRS Investment Accelerator Fund (IAF) — 2012 Investments

1 investments dated 2012 · listed companies and verified rows first · show all

Smilesmile.ioin𝕏May 2012

Smile provides a loyalty platform for Shopify merchants, enabling customizable rewards programs and customer retention features for e-commerce brands of all sizes.

E-commerceRetail TechSaaS

Mike Rossi(Founder)inBill Curtisin

Co-investorsOMERS VenturesWaterloo Accelerator Centre

Rows marked “SEC filing” are inferred from directors named on the company's SEC Form D — public regulatory data, not a portfolio list published by the firm.