Yummy

Yummy operates a multi-service consumer and business technology ecosystem in Venezuela, positioning itself as a super app that houses seven brands across five consumer applications. Its principal lines are Yummy Delivery (on-demand ordering from restaurants, supermarkets, pharmacies, and stores covering drinks, fashion, electronics and more than 30 categories, with real-time order tracking and daily promotions), Yummy Rides (passenger transport with verified and identified drivers, real-time trip tracking, passenger accident insurance and tiers including Yummy, Ejecutivo, Plus and Mandaditos), Yummy Marketplace (a peer-to-peer buy-and-sell app with zero sales commission, biometric identity verification, integrated shipping via the Yummy fleet or in-person pickup, AI-assisted listing creation, and installment payments through Cashea), Ticketmundo (event ticketing for concerts, theater, sports, family, special events and tourism, with cash payment reservations held for 48 hours, installment plans, and a box-office platform for organizers), and Wink (an AI agent for WhatsApp that answers customers, takes orders, collects payment and dispatches, paired with an online store set up within 24 hours and integrated with Yummy's delivery fleet).

On the business side, Yummy sells merchant onboarding for restaurants, supermarkets, pharmacies and shops with an order and menu management panel, automatic payouts and reporting; Yummy Corporate for employee, sales-team and executive mobility over the Rides network, with a web panel for scheduling and monitoring trips, per-user spending limits, consolidated invoicing every 15 days and a 10% employee discount; a B2B last-mile service for retailers, e-commerce and small businesses offering deliveries in under 30 minutes, API integration, cash collection with immediate return to the merchant and real-time tracking; and Yummy Ads Manager for in-app banners, sponsored product-feed content, targeting by city, category and behavior, and real-time performance reports.

The company describes its mission as creating human abundance through technology, building technology from Venezuela for the wider region, and frames its impact around giving users time back, income to drivers and "Yummers," and additional sales to merchants across 35 cities.

Business model

Yummy runs a network of consumer apps and a delivery/driver fleet monetized on multiple sides: merchants pay to sell through Yummy Delivery and use its last-mile fleet; corporate clients buy employee mobility and logistics with consolidated invoicing; brands buy in-app advertising through Yummy Ads Manager; Wink provides AI-driven WhatsApp sales automation and hosted online stores to small businesses; and Ticketmundo operates ticketing for consumers and a box-office platform for event organizers. Marketplace listings are offered with 0% sales commission.

Revenue lines described include merchant sales through the delivery app, B2B last-mile logistics and corporate mobility contracts (invoiced on a 15-day cycle), in-app advertising, ticketing, and Wink's AI sales-automation and online-store service; Marketplace is advertised with no seller commission.

Traction

The company reports 4 million registered users, more than 100,000 registered drivers, coverage in 35 cities, more than 8,000 partner companies, more than 6,000 restaurants and supermarkets available for ordering, more than 250,000 Marketplace users, and more than 400 businesses using Wink, with 24/7 support and operation and six years operating in Venezuela.