WhaTap
2 known investors
Find your way into WhaTap
WhaTap provides application and infrastructure monitoring (APM) software, including support for cloud, Kubernetes, and server environments. It holds certifications such as ISO 27001, CSAP, and is listed in Gartner's Market Guide for Infrastructure Monitoring Tools.
Also known as (주)와íƒëž©ìФ · WhaTap Labs · WhaTap Labs Inc. · 와íƒëž©ìФ
Investors · 2
Company profile
researched Aug 2026WhaTap Labs Inc. (와íƒëž©ìФ) operates WhaTap, a SaaS observability and IT monitoring platform. The product line spans application performance monitoring (Java, Python, Node.js, PHP, .NET, Go), server monitoring, Kubernetes and container monitoring, database monitoring, cloud monitoring, log monitoring, URL monitoring, browser/real user monitoring, network performance monitoring, GPU monitoring and LLM observability. The company positions the platform as an AI-native observability platform and offers WhaTap AI, a conversational interface for analyzing monitoring data, generating dashboards and supporting operational tasks.
The architecture shares a common data collection server across monitoring services while keeping each service independent, with multi-tenant support intended for integrated management across monitoring targets. Application monitoring traces transactions in real time down to the method level using the company's "Active Stack" feature and byte code instrumentation for asynchronous frameworks such as WebFlux, Reactor and Hystrix, and combines traces with logs. Kubernetes monitoring correlates container, service and transaction levels via a Container Map and supports EKS, AKS, GKE, OKE, OpenShift, Cocktail, Accordion and PaaS-TA. Database monitoring covers MySQL/MariaDB, PostgreSQL/EDB, AgensSQL, Oracle, SQL Server, Tibero, CUBRID, Altibase, Redis, MongoDB, SingleStore, IBM DB2 and SAP ASE, with agent placement flexible enough to avoid installation on the DB server. Cloud monitoring integrates with Amazon CloudWatch, Amazon ECS, Azure Monitor, Naver Cloud Monitoring and Oracle Cloud Monitor.
The company lists certifications and recognitions including inclusion in the 2025 Gartner Market Guide for Infrastructure Monitoring Tools as the only Korean vendor, ISO/IEC 27001, 27017, 27018 and ISO 27701, Korea's CSAP cloud security assurance, KCSP (Kubernetes Certified Service Provider) and CNCF-related certification, GS (Good Software) Grade 1, CSA STAR Level 1, and AWS Software Pass / AWS Qualified Software status.
Business model
Subscription SaaS sold per monitored unit, with free trials and free tiers, complemented by an on-premise (installed) product available through sales inquiry and distribution via the AWS Marketplace. A "Starter Pack" promotional program offers discounted pricing to startups at Series B stage or earlier.
Metered monthly subscriptions priced by resource: application monitoring per vCPU/CPU core (KRW 25,000 or USD 20 per month), server monitoring per server host or VM (KRW 13,000 or USD 10 per month, free for up to 5 hosts), Kubernetes per container (KRW 1,300 / USD 1) with additional charges per app container (KRW 35,000 / USD 20), and database monitoring at KRW 80,000 per host for open-source databases and KRW 25,000 per vCPU/CPU core for commercial databases. Prices are quoted monthly and exclude VAT; 15-day free trials are offered.
Traction
Published customer case studies span 2021 through 2026 and include large Korean enterprises and public institutions as well as Southeast Asian financial services and telecom operators. Reported customer outcomes include a 23% AWS cost reduction at Onnuri Store, roughly KRW 1 billion in cost savings and twice-faster incident response at Hyundai Engineering, 95% of issues resolved at Munpia, a 90% reduction in technical service inquiries at Jeong JLS, 80% faster response time at Klik Indomaret, 70% cost savings at FIFGROUP, 50% cost reduction at Adira Finance, and a 50% SLA improvement at PT Weefer Indonesia.
Latest developments
Recent additions to the platform include WhaTap AI, a conversational assistant for monitoring data analysis and dashboard creation; LLM observability for tracking LLM application performance, offered free at launch; and GPU monitoring providing end-to-end visibility from GPUs to applications. The company is marketing itself as an AI-native observability platform and has run webinars on observability strategy for the AI era and a joint session with ilert.
▸Full profile — market position, technology, go-to-market, geography
Market position
Positioned as a Korean observability platform vendor covering the full monitoring stack in one SaaS product; the company states it is the only Korean vendor named in the 2025 Gartner Market Guide for Infrastructure Monitoring Tools, and holds Korean public-sector and cloud security certifications (CSAP, GS Grade 1, KCSP) alongside international ISO and CSA STAR certifications.
Single-vendor coverage of applications, servers, databases, Kubernetes, cloud, logs, URL, browser, network, GPU and LLM workloads on shared collection infrastructure; patented Active Stack method-level profiling without separate profiler configuration; correlated trace-log-metric analysis across applications, servers and databases; agentless-on-host database monitoring options; and Korean regulatory certifications (CSAP, GS Grade 1) relevant to public-sector procurement.
Technology
A multi-tenant monitoring platform with agents feeding shared collection servers. Notable elements include the patented Active Stack method-level tracing, patented hitmap pattern alerting, byte code instrumentation for asynchronous transaction profiling, second-level (and 5-second interval database) data collection, container maps that unify metrics, traces and logs, machine-learning-based response distribution pattern detection, encrypted data storage, and alerting over email, SMS, messenger and app push. Newer components cover GPU monitoring and LLM observability, plus a conversational WhaTap AI assistant.
Go-to-market
Self-service free trials and free tiers with online sign-up, a demo request path, direct sales contact for on-premise deployments and enterprise adoption, purchase through the AWS Marketplace, published customer case studies, and webinars including a joint webinar with ilert. A dedicated offering for public institutions is presented on the website.
Enterprises and public-sector organizations running cloud, hybrid and on-premise IT systems, including retail and e-commerce, finance and insurance, telecommunications, manufacturing and engineering, and public institutions; also startups, addressed through a discounted starter program. Referenced customers include LG Uplus, KT, LOTTE Shopping e-commerce, AXA Korea, Hyundai Engineering, Hyundai Ezwel, Musinsa Payments, Oasis, ABLE C&C, Munpia, Korea Minting and Security Printing Corporation, KB Healthcare, Balance Hero, Wavebridge, Line Bank, Smartfren, Adira Finance, FIFGROUP, Klik Indomaret, Eksad and PT Weefer Indonesia.
Geography
Headquartered in Seocho-gu, Seoul, South Korea, with a second office in Buk-gu, Gwangju. Website and pricing are published in Korean, English and Japanese, and published customer stories include organizations in Indonesia (Smartfren, Adira Finance, FIFGROUP, Klik Indomaret, Eksad, PT Weefer Indonesia) and India (Balance Hero). URL monitoring checkpoints are operated in major cities across six countries in North America, Europe and Asia.
Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Timeline · 7
launches, deals, and filingsWhaTap x ilert live webinar announced on the company website.
WhaTap products can be purchased through the AWS Marketplace; the company holds the AWS Software Pass and AWS Qualified Software designation.
WhaTap Labs obtained certifications from the Cloud Native Computing Foundation (CNCF), Kubernetes Certified Service Provider (KCSP) and Korea's Cloud Service Security Certification (CSAP).
GPU resource monitoring providing unified insight from GPUs through to applications.
Monitoring of LLM application performance, offered free to users at launch.
Conversational AI that analyzes monitoring data, generates dashboards and supports operational tasks, promoted on the company homepage.
WhaTap states it is the only Korean vendor recognized in the 2025 Gartner Market Guide for Infrastructure Monitoring Tools.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
▸Research sources · 8
primary sources listed
- WhaTapwhatap.io · web
8 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does WhaTap do?
- WhaTap Labs is a Korean SaaS observability vendor offering application, server, database, Kubernetes, cloud and GPU monitoring.
- Who are WhaTap's investors?
- WhaTap's investors include Kakao Ventures, Qualcomm Ventures.

