Fundraising Fox

Waya

1 known investors

Waya Technology AB offers Waya360, an invoice-to-cash platform that automates the full invoice lifecycle including billing, reminders, payments, collections, financing, and bookkeeping. It primarily serves larger companies and banks/financial firms in Sweden, with online debt collection tools also available for smaller businesses.

Also known as Waya Technology AB · Waya360

Investors · 1

Company profile

researched Aug 2026

Waya Technology AB operates Waya360, an accounts receivable (AR) platform that consolidates the full invoice lifecycle with a single provider. The scope spans customer due diligence and credit assessment, invoicing and distribution, payment, reminders, debt collection, financing and bookkeeping. The platform is positioned as system-independent: customers retain their existing ERP or business system and Waya handles the surrounding receivables processes.

The offering is organised into modules: invoice automation (distribution, reminders, payments, reconciliation and bookkeeping); financing (selling invoices, offering credit and BNPL services via Waya's financing partners); collections (a full claims-handling service); legal services and KYC (monitoring customer creditworthiness and support in disputes, negotiations and legal action); Business Insight (real-time financial monitoring and reporting across the invoice lifecycle); and Waya Connect for integration to and from existing business systems, from retrieving invoice data through reconciliation and bookkeeping. The site also provides a DSO calculator illustrating reduced days sales outstanding and released liquidity.

Business model

Outsourced invoice-to-cash services delivered as a platform, with tiered offerings: a free online reminders and collections service ("Online Inkasso & CleanUp") for smaller companies, Waya360 for larger corporate customers automating full invoice administration from their ERP, and Waya360 for bank and finance customers seeking complete AR administration with onboarding and integration support.

Traction

Publicly cites customer references including Hemnet, Webhallen, Aspia and Folkpool, a 97% customer satisfaction figure for its collections service and 90% satisfaction across its service tiers, and claims of roughly 17 fewer payment days and about 30% improved working capital for customers.

Full profile — market position, technology, go-to-market, geography

Market position

Positions itself as a single supplier for the entire invoice-to-cash chain, contrasting with point solutions, and states certification for outsourced operations when serving bank and finance clients.

Consolidation of invoicing, payments, reminders, collections, financing, legal/KYC and bookkeeping with one partner while remaining independent of the customer's business system.

Technology

A system-independent AR platform that automates the invoice lifecycle end to end, with Waya Connect providing integration to and from existing business systems for invoice data retrieval, reconciliation and bookkeeping, plus real-time reporting and statistics in an invoice portal.

Go-to-market

Direct sales via demo booking and online customer sign-up on the company website, with fast onboarding using BankID for the online collections service, partnerships with financing providers, and customer references used in marketing; a white paper is offered as a lead asset.

Primarily larger companies and bank/finance institutions, with online services also aimed at smaller companies wanting to strengthen liquidity; named referenced customers include HVD Group, Webhallen, Aspia AB, Hemnet AB and Folkpool.

Geography

Sweden-based, with a referenced Nordic cooperation agreement starting in Sweden.

Compiled by commissioned research from 1 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Customer satisfaction (collections service)Jan 202597%
Customer satisfaction (stated for service tiers)Jan 202590%
Stated reduction in days to paymentJan 202517 days
Stated working capital improvementJan 202530%

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Timeline · 1

launches, deals, and filings
Jan 2025
Nordic cooperation agreement with HVD Group starting in Sweden

HVD Group's CEO Mikael Viotti references an agreement for a Nordic cooperation, beginning in Sweden, with Waya covering integrated invoice service and financing services.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

Research sources · 1

primary sources listed

1 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Waya do?
Swedish provider of Waya360, an invoice-to-cash platform covering billing, payments, reminders, collections and financing.
Who are Waya's investors?
Waya's investors include Spintop Ventures.