/Companies

Water Monster

Techstars '24Techstars '24Techstars '24

000, US · Founded 2023 · 5 employees on LinkedIn · 1 known investors

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Water Monster provides a water management system that monitors tank levels and sends notifications to help users plan water usage more efficiently and conserve water. The company also operates Warshe, a point-of-sale platform for distributors and retail stores to manage inventory, sales, and transactions.

Also known as Warshe

Founders & leadership

Water Monster was founded in 2023 by Abdallah Moubarak.

AMAbdallah Moubarak
Abdallah MoubarakFounder, CEOFounder of Water Monster, which provides water management monitoring systems and operates Warshe, a point-of-sale platform for retail inventory and sales management. Moubarak has background in product and web development focused on building scalable technology solutions.

Investors · 1

Techstarslisted by TechstarsBoulder · $220K

How we know: the Techstars portfolio · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · Not right? Tell us

Company profile

researched Sep 2026

Water Monster is a technology company building water monitoring and management tools around a wireless smart water level sensor that mounts on a tank and reports real-time levels to a mobile app. The system tracks usage, sends alerts before a tank runs out, uses AI to detect leaks and monitors water quality, so households and businesses can plan consumption.

The company's current product line is branded Warshe, described as the next generation of Water Monster and positioned as a smart-city platform covering utilities and city services, starting with water. Warshe combines four components: a marketplace of distributors, a directory of service providers, an ERP covering sales, stock and accounting, and the sensor/alert layer. The stated operating cycle is detect (sensor reading), notify (app alert), match (marketplace supplier or service provider), fix (provider resolves the issue) and verify (sensor confirms resolution), running continuously and automated. For distributors and retail stores, Warshe provides a point-of-sale system to manage catalogs, process sales, apply discounts and print receipts. The Warshe web app hosts a list of participating stores, largely Lebanese hardware, sanitary-ware and tools retailers, and offers sign-up through email, Google or Apple accounts.

Business model

Water Monster sells hardware (the smart water level sensor) to end users and offers Warshe as a business platform for distributors and stores that includes point-of-sale, ERP and marketplace functionality. Merchant access is subscription-based: the company recruits sales agents who sign up local stores and earn a share of each store's subscription payments for two years, with advertised agent earnings of at least $30,000 per year.

Revenue comes from sensor hardware sales and recurring subscriptions paid by stores and distributors using the Warshe platform, from which sales agents receive commissions over a two-year period.

Traction

Company-published KPIs report more than 130 products sold, over 45 business partnerships, over 70 service providers and $133,000 raised. The Warshe app lists roughly two dozen participating stores. A third-party company profile estimates annual revenue of about $513,330 and 1-10 employees.

Latest developments

The company is marketing a seed round targeting $1,500,000 on SAFE terms with an $8M valuation cap, structured as investment tickets of $50,000, $100,000 and $250,000, with a stated deadline of February 2027; its page reports 13 tickets available and one sold. It participated in Techstars Founder Catalyst in December 2024.

▸Full profile — market position, technology, go-to-market, geography, history

Market position

Positioned as a Lebanese startup in water monitoring and management, extending from tank-level monitoring into a broader smart-city utilities and city-services platform that also serves distributors and retail stores.

The product is presented as a single closed loop that links sensing to resolution: sensors detect a problem, the app notifies the user, the marketplace matches a supplier or service provider, the provider fixes it, and the sensor verifies the fix, combined in one platform with merchant-facing POS and ERP tools.

Technology

A wireless smart water level sensor attaches to any tank and streams real-time level readings to the mobile app. The platform layers AI-based leak detection, water-quality monitoring and automated alerting on top of the sensor data, and closes the loop by matching users with marketplace suppliers and service providers and using subsequent sensor readings to verify that an issue was resolved. Supporting software includes a point-of-sale module and an ERP for sales, stock and accounting, delivered through mobile and web applications.

Go-to-market

Distribution runs through a sales-agent program in which agents receive a demo account, a pitch deck and training to onboard local stores onto Warshe, earning commission on the subscriptions those stores pay for two years. The company also sells sensors directly through its site, publishes a map of its agents, and markets an app download and merchant self-service sign-up flow.

Households and businesses that rely on water tanks and want level, usage, leak and quality monitoring; and distributors, retail stores and service providers that need point-of-sale, inventory, accounting and lead-generation tools. Current Warshe store listings are predominantly hardware, tools and sanitary-ware retailers.

Geography

Headquartered in Beirut, Lebanon. The Warshe store directory consists largely of Lebanese retailers, with several listings in Arabic.

History

Founded in 2023 in Beirut as a water monitoring and management startup, the company subsequently developed Warshe, described as the next generation of Water Monster, extending the product from tank monitoring into a marketplace, point-of-sale and ERP platform.

Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Business partnershipsJan 202545+
EmployeesJan 20251-10
Estimated annual revenueJan 2025$513.3K
Funds raised (company-stated)Jan 2025$133K
HeadcountAug 20265
Products soldJan 2025130+
Projected revenue, Year 1Jan 2025$478.9K
Projected revenue, Year 5Jan 2025$23.9M
Service providersJan 202570+
Stores listed on Warshe platformJan 202525 stores

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Competitors · 1

by search overlap

Companies competing with Water Monster for the same Google search keywords, organic and paid, via search-intersection analysis.

Timeline · 3

launches, deals, and filings
Jan 2025
Seed round open on SAFE terms targeting $1.5M

The company is raising a seed round with a target of $1,500,000 via SAFE agreements at an $8M valuation cap, offered as $50,000, $100,000 and $250,000 tickets, with a stated deadline of 02/2027; 13 tickets listed as available and one sold.

$1.5M source ↗

Jan 2025
Warshe platform launched as next generation of Water Monster

Warshe combines real-time water monitoring and AI leak detection with a distributor marketplace, service-provider matching, point-of-sale and ERP modules.

source ↗

Dec 2024
Participated in Techstars Founder Catalyst 2024

Company materials list Techstars Founder Catalyst 2024 (December 2024).

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

▸Research sources · 8

primary sources listed

8 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Water Monster do?
Lebanese startup offering IoT water-tank monitoring plus Warshe, a marketplace, POS and ERP platform for distributors and stores.
Who founded Water Monster?
Water Monster was founded by Abdallah Moubarak in 2023.
Who are Water Monster's investors?
Water Monster's investors include Techstars.
Where is Water Monster headquartered?
Water Monster is headquartered in 000, US.