VOIDS

Market position

The company positions itself as an AI-based planning system for e-commerce brands that lack dedicated planning capability, with the founders stating that their main competition is customers' own internal processes and spreadsheet-based planning rather than rival vendors, and that 70–80% of prospects are not running structured planning. It reports being used daily by more than 250 e-commerce operators covering over EUR 2 billion in annually planned net revenue.

The founders describe demand shaping as the unique element, enabling customers to steer toward their own revenue growth or profitability goals rather than only reacting to forecasts, and point to in-house data science (transformer-based deep learning) rather than only reporting and visualization, plus fast implementation and a focus on a mid-market e-commerce segment they describe as underserved by existing SaaS.

Technology

The forecasting engine is described by the founders as a transformer deep-learning model originating from natural language/NLP work, generating future time series from historical time series and incorporating seasonal and meteorological influences as well as customer planning data. The product combines data processing and visualization with data science outputs such as per-SKU forecasts, reorder quantities, warehouse coverage in days and supplier ratings.

Go-to-market

Direct sales from the company website with offers including a booked "inventory audit," a free out-of-stock check and a product demo. Marketing leans on quantified customer case studies published on the site and on LinkedIn, featuring named brands such as HYROX, 6PM, Sheko, Creamy Fabrics (CFAB), NatureHeart, XbyX, NKM, Neona, Cusbclo and Hensslers. The site is published in German and English.

Growing consumer and e-commerce brands, historically positioned toward medium-sized e-commerce companies with roughly EUR 1–25 million in revenue, and more recently brands scaling toward nine-figure revenue across Amazon, Shopify, B2B and offline channels. Customer categories cited include supplements and nutrition, fashion and streetwear, textiles, cosmetics and skincare, food, and sports and events.

Geography

Headquartered at Hahnenkamp 13, 22765 Hamburg, Germany, with Hamburg as registered office and jurisdiction. Customers operate internationally, with the HYROX case citing merchandising across Europe, the United States and other markets, and the product supporting multi-warehouse planning across locations such as Hamburg, Manchester and New Jersey.

History

The founding company was written up in an EXIST application in February 2022 with support from beyourpilot (later Startup Port) and University of Hamburg mentor Prof. Dr. Michel Clement; a EUR 150,000 funding commitment followed in August 2022. VOIDS Technology GmbH was established in 2022, with incorporation completed in September 2022, and the team was subsequently accepted into the Techstars accelerator. In February 2023 IFB Innovationsstarter listed VOIDS among its newly funded startups. As of April 2023 the company had six employees, three of them studying part-time, and planned hires in software development, sales and marketing via Inno-Ramp-Up funding. A EUR 600,000 pre-seed round was reported in August 2023, after which the team added industry experts and opened new roles. Startup City Hamburg lists 15 employees.

Risks & controversies

Performance figures such as 15x ROI, +10% revenue, −30% inventory value and per-customer revenue and cash-flow gains are company-published claims presented without independent verification in the available material. The founders also note earlier fundraising missteps, including losing two prospective investors due to insufficiently regular updates during the pre-seed process.