/Companies

Vitrina

Founded 2020 · 79 employees on LinkedIn · 6 known investors

Find your way into Vitrina

Sign up to see every warm intro you have to Vitrina

  • Paths you didn't know you had: your email and LinkedIn already hold routes to the Vitrina team. We find them for you
  • 2nd- and 3rd-degree connections: the friend-of-a-friend routes that take hours to manually find through your inbox or LinkedIn
  • Answers now, not in days: momentum is everything in a raise. Skip asking around whether someone knows someone

Days of research, done the moment you sign in, with every route ranked by how warm it is.

Vitrina is a membership-based intelligence platform for the global entertainment supply chain, offering an AI assistant (VIQI) plus a curated database of companies, content titles, and executive profiles to help users plan content acquisitions, raise production financing, and find production, distribution, and vendor partners. It serves strategy, business development, and revenue teams at studios, streamers, financiers, and producers, and also provides a white-glove concierge outreach service.

Founders & leadership

Vitrina was founded in 2020 by Atul Phadnis.

APAtul Phadnis
Atul PhadnisFounder & CEOAtul Phadnis is founder and CEO of Vitrina AI, an intelligence platform for the entertainment supply chain incubated at SRI International. Previously, he served as Chief Content Officer at Gracenote (acquired by Nielsen for $560M) and founded What's-ON, a video discovery company backed by Sequoia Capital and Intel Capital that was acquired by Gracenote in 2014.

Investors · 6

Founder mafia

2 people who came through Vitrina went on to found or lead other companies.

In the news

Frequently asked questions

What does Vitrina do?
Vitrina is a membership-based intelligence platform for the global entertainment supply chain, offering an AI assistant (VIQI) plus a curated database of companies, content titles, and executive profiles to help users plan content acquisitions, raise production financing, and find production, distribution, and vendor partners. It serves strategy, business development, and revenue teams at studios, streamers, financiers, and producers, and also provides a white-glove concierge outreach service.
Who founded Vitrina?
Vitrina was founded by Atul Phadnis in 2020.
Who are Vitrina's investors?
Vitrina's investors include Alumni Ventures, Arka Venture Labs, Foster Ventures, MDSV CAPITAL, Sparq Capital (SFO), Unlock Venture Partners.