🦊/Companies

Vitrina

Founded 2020 · 79 employees on LinkedIn · 4 known investors

Find your way into Vitrina

214 people in our graph share verified history with the Vitrina team — schools, employers, funds. One of them is your warm intro.

Mitch Kaporunlockedknows Atul Phadnis · together at MIT Sloan School of Management (overlapped)
knows the team · via Vitrina
×4knows the team · via Nielsen
×2knows the team · via MIT Sloan School of Management
knows the team · via Mindshare
×3knows the team · via Gracenote

Vitrina is a membership-based intelligence platform for the global entertainment supply chain, offering an AI assistant (VIQI) plus a curated database of companies, content titles, and executive profiles to help users plan content acquisitions, raise production financing, and find production, distribution, and vendor partners. It serves strategy, business development, and revenue teams at studios, streamers, financiers, and producers, and also provides a white-glove concierge outreach service.

Founders & leadership

Vitrina was founded in 2020 by Atul Phadnis.

APAtul Phadnis
Atul PhadnisinFounder & CEOAtul Phadnis is founder and CEO of Vitrina AI, an intelligence platform for the entertainment supply chain incubated at SRI International. Previously, he served as Chief Content Officer at Gracenote (acquired by Nielsen for $560M) and founded What's-ON, a video discovery company backed by Sequoia Capital and Intel Capital that was acquired by Gracenote in 2014.

Investors · 4

In the news

Frequently asked questions

What does Vitrina do?
Vitrina is a membership-based intelligence platform for the global entertainment supply chain, offering an AI assistant (VIQI) plus a curated database of companies, content titles, and executive profiles to help users plan content acquisitions, raise production financing, and find production, distribution, and vendor partners. It serves strategy, business development, and revenue teams at studios, streamers, financiers, and producers, and also provides a white-glove concierge outreach service.
Who founded Vitrina?
Vitrina was founded by Atul Phadnis in 2020.
Who are Vitrina's investors?
Vitrina's investors include Arka Venture Labs, Foster Ventures, MDSV CAPITAL, Sparq Capital (SFO).