Fundraising Fox
Visuo
Techstars '24Chatswood, AU · Founded 2017 · 11 employees on LinkedIn · 2 known investors
Find your way into Visuo
Sign up to see every warm intro you have to Visuo
- Paths you didn't know you had: your email and LinkedIn already hold routes to the Visuo team. We find them for you
- 2nd- and 3rd-degree connections: the friend-of-a-friend routes that take hours to manually find through your inbox or LinkedIn
- Answers now, not in days: momentum is everything in a raise. Skip asking around whether someone knows someone
Days of research, done the moment you sign in, with every route ranked by how warm it is.
Visuo creates personalized video engagement solutions for brands and marketers to activate customers at scale by combining video storytelling with personalization technology.
Also known as Visuo Pro
Founders & leadership
Visuo was founded in 2017 by Lap-Tin Tsun.
Investors · 2
How we know: the Techstars portfolio · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · Not right? Tell us
How we know: funding news · Not right? Tell us
Company profile
researched Sep 2026Visuo is a marketing technology company offering personalized video experiences intended to help brands and agencies capture consumer attention and prompt action. Its positioning centres on the premise that consumers are exposed to more than 10,000 marketing messages a day, so the marketer's difficulty lies less in reach than in driving attention and conversion.
The product is presented across three areas: content creation at scale, customer activation tied to return on investment, and deeper customer relationships. The company combines video storytelling with personalization, and describes its offering as AI-driven. It addresses two buyer groups directly: brands, which it invites to speak with its team, and marketing agencies, which it serves through a Premier Partner Program.
The company's site lists a team of roughly a dozen people spanning executive, product, engineering and partnership roles, including Lap-Tin Tsun (Founder & CEO), Daniel Le'au (Chief Technology Officer), Adriaan Vlok (Chief Product Officer), Steven Schachter (Director, Experience & Engagement) and a partnerships organisation of directors, managers and specialists.
Founding story
According to the company, Visuo was created to introduce a new approach for brands and marketers to engage customers at scale by combining the storytelling power of video with the connective power of personalization, assembling a team spanning creative, strategic and technical disciplines.
Business model
Visuo sells personalized video experience capability to two customer segments: brands purchasing directly, and marketing agencies that resell or embed the capability for their own clients. The agency route is structured as a wholesale Premier Partner Program described as carrying no upfront costs and offering ongoing revenue share to the agency, with deployments positioned as live within under six weeks and embedded into the client's ecosystem.
Traction
The company states it works with dozens of brands and publishes outcome figures for its customers of 3.2x more leads, 97% retention, +3.4% more activation and 3,250% ROI. These figures are self-reported.
▸Full profile — market position, technology, go-to-market, geography, history
Market position
Visuo positions its distinctiveness on combining the storytelling power of video with personalization, and on a team blending creative, strategic and technical experience across multiple industries. For agency partners it emphasises exclusivity as a differentiator, no upfront cost, and rapid time to launch.
Technology
The company describes its personalized video experiences as AI-driven, combining video content with personalization to generate content at scale for individual recipients.
Go-to-market
Two parallel motions: a direct brand motion with a consultative "Let's Talk" contact path, and an indirect channel motion via a wholesale Premier Partner Program for marketing agencies, supported by a dedicated partnerships team of directors, managers and specialists.
Consumer-facing brands and marketers seeking customer activation at scale, and marketing agencies looking for a differentiated service line for their client base. The agency-facing material frames the buyer's pain points as a crowded agency landscape, shrinking marketing budgets, pressure to demonstrate ROI, and client expectations for continuous innovation.
Geography
The company states it has offices across the United States and Australia and serves clients and partners globally.
History
The company's About page states Visuo was founded in 2018 with the goal of helping brands and marketers captivate and activate their customers at scale by pairing video storytelling with personalization.
Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
▸Research sources · 8
primary sources listed
- Visuovisuopro.com · web
8 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Visuo do?
- Visuo builds AI-driven personalized video experiences that brands and marketing agencies use to activate customers at scale.
- Who founded Visuo?
- Visuo was founded by Lap-Tin Tsun in 2017.
- Who are Visuo's investors?
- Visuo's investors include Techstars, Antler.
- Where is Visuo headquartered?
- Visuo is headquartered in Chatswood, AU.