Fundraising Fox

Virtuous

Founded 2014 · 206 employees on LinkedIn · 2 known investors

Virtuous offers CRM+, a fundraising and marketing platform for nonprofit organizations that consolidates donor data—giving, engagement, volunteerism, relationships, and wealth—into a single 360° view. The platform includes integrated email, SMS, online giving, event management, automated donor journeys, AI-assisted email drafting, and reporting to help fundraising teams build donor relationships at scale.

Impact & Social GoodMarketing TechSaaS

Founders & leadership

Virtuous was founded in 2014 by Gabe Cooper.

GCGabe Cooper
Gabe CooperinFounder

Investors · 2

Arizona Founders FundArizona · $50K – $400K
Susquehanna Growth Equityreported · 2 sourcesNew York

Founder mafia

3 people who came through Virtuous went on to found or lead other companies.

Dino VendettiInvestorFounded Crowd StreetGregg ScoresbyBoard MemberFounded CampuslogicRuminder DhillonInvestorFounded Better Agency

In the news

Introducing Raise Cart: Shopping Cart Giving in Virtuous Raisevirtuous.org · Aug 2026Get Started - Raisevirtuous.org · Feb 2026Online Fundraising for Nonprofits | Virtuous Raisevirtuous.org · Oct 2025Virtuous Raise (formerly Raise Donors) - Double the Donationdoublethedonation.com · Sep 2025Virtuous, a fundraising CRM for nonprofits, raises $100M from Susquehanna Growth Equity | TechCrunchtechcrunch.com · Sep 2024Virtuous CRM Review 2026: Pricing & Fit [Expert]smartthoughts.net · Dec 2016

Frequently asked questions

What does Virtuous do?
Virtuous offers CRM+, a fundraising and marketing platform for nonprofit organizations that consolidates donor data—giving, engagement, volunteerism, relationships, and wealth—into a single 360° view. The platform includes integrated email, SMS, online giving, event management, automated donor journeys, AI-assisted email drafting, and reporting to help fundraising teams build donor relationships at scale.
Who founded Virtuous?
Virtuous was founded by Gabe Cooper in 2014.
Who are Virtuous's investors?
Virtuous's investors include Arizona Founders Fund, Susquehanna Growth Equity.