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Vention

Montreal, CA · 9 known investors

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Vention provides modular, plug-and-play end-of-line packaging automation for manufacturers, covering case packing, case erecting, palletizing, and conveyors delivered as a single-vendor ecosystem. Its platform includes touchscreen operation plus remote support, monitoring, and analytics tools to reduce downtime across production lines.

Advanced ManufacturingAI & Machine LearningHardwareRoboticsSaaS

Founders & leadership

ELEtienne Lacroix
Etienne LacroixFounder & CEOEtienne Lacroix is the founder and CEO of Vention, a manufacturing automation platform serving manufacturers across many industries and countries. He previously spent five years at McKinsey & Company as an Associate Principal in its Operations and Product Development practices, and earlier held product management, product development, and supply chain roles at General Electric through its Technical Leadership Program; he holds an MBA from Harvard Business School and a bachelor's degree in mechanical engineering from the École de Technologie Supérieure.
MW
Max WindischFounder
FGFrançois Giguère
François GiguèreChief Technology Officer
KOKreya Owens
Kreya OwensChief Marketing OfficerKreya Owens is Chief Marketing Officer at Vention, a provider of modular end-of-line packaging automation for manufacturers. She has over 12 years of B2B SaaS marketing leadership experience.
BSBrendan Sterne
Brendan SterneChief Product OfficerHe has held product and engineering leadership roles across startups and enterprise organizations.
RLRob Lorbetskie
Rob LorbetskieChief Finance OfficerHe previously held global finance leadership roles at large public companies, including work on major capital initiatives and business transformation projects, and holds a CPA designation.
JWJoe Wykes
Joe WykesChief Revenue OfficerHe has led sales and go-to-market functions at multiple B2B SaaS companies, scaling revenue from $15M to over $200M across venture-backed, private equity, and founder-led organizations, with experience across direct sales, product-led growth, and channel models in North America, Europe, and Asia-Pacific.

Investors · 9

Baukunstlisted by BaukunstCambridge · $500K – $3M

How we know: Baukunst's portfolio page · the VCSheet dataset · Not right? Tell us

NVentureslisted by NVenturesSanta Clara

How we know: NVentures's portfolio page · Not right? Tell us

NVIDIAlisted by NVIDIASanta Clara

How we know: NVIDIA's portfolio page · open dataset · 5k.vc investor directory · Not right? Tell us

White Star Capitallisted by White Star CapitalLondon · $500K – $7Mvia Jean-François Marcoux · led

How we know: White Star Capital's portfolio page · open dataset · 5k.vc investor directory · Not right? Tell us

Desjardins CapitalreportedMontreal

How we know: funding news · Not right? Tell us

Fidelity InvestmentsreportedBoston

How we know: funding news · Not right? Tell us

FounderFuelreportedMontreal · $88K

How we know: a partner's Signal profile · Not right? Tell us

MaRSreportedToronto

How we know: the VCSheet dataset · Not right? Tell us

Funding

SEC filings, press & company announcements

$220M disclosed across 2 rounds · 2026

Source: company announcements and press reports — follow each round's link for the claim.

Founder mafia

5 people who came through Vention went on to found or lead other companies.

Veronica PrilutskayaSoftware EngineerFounded Notionlytics +1Brian HandriganDirector Business DevelopmentFounded Veil Global Tech +1Jean-François MarcouxBoard MemberFounded LudiaAxel BicharaPre-Seed Lead InvestorFounded BaukunstThiago Da CostaInvestorFounded Datagrid

In the news

Montréal industrial AI scaleup Vention raises $110-million USD Series D | BetaKitbetakit.com · Jan 2026Vention raises $38M CAD to scale its cloud-based manufacturing automation platformprnewswire.com · Jun 2020

Frequently asked questions

What does Vention do?
Vention provides modular, plug-and-play end-of-line packaging automation for manufacturers, covering case packing, case erecting, palletizing, and conveyors delivered as a single-vendor ecosystem. Its platform includes touchscreen operation plus remote support, monitoring, and analytics tools to reduce downtime across production lines.
Who founded Vention?
Vention was founded by Etienne Lacroix, Max Windisch.
Who are Vention's investors?
Vention's investors include Bain Capital Ventures, Baukunst, NVentures, NVIDIA, White Star Capital, Desjardins Capital, Fidelity Investments, FounderFuel and 1 more.
How much funding has Vention raised?
Vention has disclosed $220M raised across 2 rounds.
Where is Vention headquartered?
Vention is headquartered in Montreal, CA.