UVify

Market position

UVify positions the IFO as a leading swarm light show drone and IFO-S as a swarm research platform, and is described as a leading drone show operator in Korea, having won the Seoul Light Drone Show contract for three consecutive years. It reports multiple Guinness World Records for large drone clusters, including a 10,000-drone show in Texas, and was the first Korean drone company to receive the $10 Million Export Tower award. Reported peers in the drone show market include Sky Elements, Pixis, Illumin, UgCS, Pixelswarm, Celestial, SkyLites, PR Drone and Electric Sky.

In-house development of swarm light show technology combined with an integrated production service spanning design, permitting, insurance and aerial filming; record-scale swarm deployments; board representation at the Dronecode Foundation; and a hardware heritage in high-performance racing drones whose motor technology is reused in the IFO show platform.

Technology

The IFO light show drone uses precision GPS positioning for formation flight, a long-endurance smart battery rated at up to 25 minutes of flight time supporting shows of up to 15 minutes, 24-bit true-color LEDs emitting up to 280 lumens with over 16 million color combinations, and high-performance racing motors reaching speeds up to 8 m/s. Consumer products emphasize modular, solder-free construction and quick-click smart batteries. The company develops its light show technology in-house and sits on the board of the Dronecode Foundation, steward of the PX4 drone operating system, and has announced a goal of 100% domestic production of core components.

Go-to-market

Direct e-commerce for hardware via store.uvify.com, plus a "Book a Show" inbound inquiry funnel and consultative sales process for light shows staffed by IFO Experience representatives and an in-house design team. The company builds visibility through record-setting public shows, brand activations, government and civic events, industry awards (CES 2018 drone and robot awards) and participation in Korean drone exhibitions such as DSK 2026.

Drone light show buyers such as brands, entertainment and media companies, sports and civic event organizers, and national and regional governments; aerial robotics and swarm researchers using the IFO-S platform; and consumer and racing FPV pilots for the Draco, OOri and WARP9 lines. Named show clients include Netflix, Nike, Chanel, Hyundai, IWC, Big Hit, L'Oreal, JW Marriott, Converse, Greenpeace and NASCAR.

Geography

Based in the United States and South Korea, with shows performed in Korea (Seoul, Busan's Gwangalli Beach, Hadong, Yeouido, COEX and Jamsil Stadium) and the United States (including a 10,000-drone show in Texas). The online store ships worldwide, and the company has targeted overseas markets since inception with most revenue generated abroad.

History

UVify first drew attention with consumer and racing drones, winning CES drone and robot awards in 2018. From 2019 it placed in Korean AI and dronebot competitions, took first place in an indoor reconnaissance category, and was selected as a government drone regulatory sandbox partner; in 2021 it won a Defense Acquisition Program Administration autonomous-flight competition held under battlefield conditions. It moved into large-scale entertainment shows with the Gwangalli "M Drone Light Show" in Busan in 2022 and the Seoul Drone Light Show from 2023. In 2024 it set a Guinness World Record for the world's largest drone cluster and received the $10 Million Export Tower award. In 2025 it launched a drone rental business, and in 2026 it established a corporate-affiliated creative research institute, performed a 10,000-drone Guinness-record show in Texas, and raised about 60 billion won.

Risks & controversies

Sources indicate the Draco, Draco HD and OOri consumer lines are marked "Not for Sale" on the corporate site and largely sold out or discontinued in the store, concentrating the business on light shows and the IFO platform. Reported founding year and the exact size of the 2026 round vary between sources ($42 million versus $41.7 million; 2014 versus internal records of 2015), and the shows business is exposed to event timing, weather and night-flight permitting requirements.