Upup
1 known investors
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UpUp offers a platform for programmable digital gift cards that companies send to customers, employees, or target groups via SMS, email, or QR code, with control over where, when, and how they can be redeemed (including geofencing and product-category restrictions). Used for promotions, loyalty, complaint compensation, surveys, employer branding, and holiday gifts, it charges only when recipients redeem their gift, and integrates with CRM, phone, and HR systems; it targets the Swedish market.
Investors · 1
Gorilla Capitallisted by Gorilla CapitalHelsinki
How we know: the VCSheet dataset · Not right? Tell us
Frequently asked questions
- What does Upup do?
- UpUp offers a platform for programmable digital gift cards that companies send to customers, employees, or target groups via SMS, email, or QR code, with control over where, when, and how they can be redeemed (including geofencing and product-category restrictions). Used for promotions, loyalty, complaint compensation, surveys, employer branding, and holiday gifts, it charges only when recipients redeem their gift, and integrates with CRM, phone, and HR systems; it targets the Swedish market.
- Who are Upup's investors?
- Upup's investors include Gorilla Capital.

