Upscale
Founded 2023 · 24 employees on LinkedIn · 10 known investors
Find your way into Upscale
345 people in our graph share verified history with the Upscale team — schools, employers, funds. One of them is your warm intro.
Paul Kwanunlockedknows Rajiv Khemani · together at Stanford University (overlapped)
×11knows the team · via Stanford University
Upscale offers an AI platform that generates TV commercials and performance creative for brands advertising on connected TV (CTV) and streaming channels, handling creative production, media buying, and measurement. It targets ecommerce brands across verticals such as furniture, baby, apparel, supplements, pets, and footwear.
Founders & leadership
Upscale was founded in 2023 by Rajiv K..
RK

Rajiv K.inFounderRajiv Khemani is co-founder and CEO of Velaura AI and co-founder and Executive Chairman of Upscale AI. He previously served as co-founder and CEO of Innovium (acquired by Marvell for approximately $1.3 billion in 2021), COO of Cavium, and held executive roles at Intel, NetApp, and Sun Microsystems. He holds a B.Tech. in Computer Science from IIT Delhi, an M.S. in Computer Science from NYU, and an MBA from Stanford University.
Investors · 10
NVP CapitalNew York · $2M
Maverick SiliconreportedSan Francisco
Newark Venture PartnersreportedNewark · $100K – $2M
NVIDIAreportedSanta Clara
Premji InvestreportedMenlo Park
Prosperity7 VenturesreportedDhahran
Salesforce VenturesreportedSan Francisco · $5M – $50M
Stepstone GroupreportedZurich
TemasekreportedSingapore
Tiger Global ManagementreportedNew York · $1M – $100M
In the news
Frequently asked questions
- What does Upscale do?
- Upscale offers an AI platform that generates TV commercials and performance creative for brands advertising on connected TV (CTV) and streaming channels, handling creative production, media buying, and measurement. It targets ecommerce brands across verticals such as furniture, baby, apparel, supplements, pets, and footwear.
- Who founded Upscale?
- Upscale was founded by Rajiv K. in 2023.
- Who are Upscale's investors?
- Upscale's investors include NVP Capital, Maverick Silicon, Newark Venture Partners, NVIDIA, Premji Invest, Prosperity7 Ventures, Salesforce Ventures, Stepstone Group and 2 more.

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