Ultimate Snooze
Pueblo, US · Founded 2025 · Delaware LLC
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Snooze Mattress & Wellness is a franchise operator of "modern sleep shops" that use a sleep-science approach and proprietary "Dream Mapping" technology to match customers to mattresses and address sleep problems. The company sells franchise ownership opportunities to prospective operators across the US, UK, and Ireland.
Founders & leadership
Ultimate Snooze was founded in 2025 by Matt Smith.
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Matt SmithFounder & CEOMatt Smith has over 26 years of experience in the sleep industry, holding leadership roles in customer education and retail operations before founding Snooze Mattress & Wellness, a franchise operator of sleep-science-focused mattress retailers.
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Ajay NwosuNamed on SEC filing
Reported raises · per SEC filings
Form D private placements$500K disclosed across 1 round · 2025
▶$500KraisedNov 2025 · 1 investors · RetailingRule 506(b)
▶$500KraisedNov 2025 · 1 investors · Retailing
Rule 506(b)Officers, directors & promoters on the filing
- Ajay NwosuExecutive Officer
- Matthew SmithExecutive Officer
- Amount sold
- $500K
- Minimum investment
- $50K
- Proceeds to insiders
- $67K
- First sale
- Nov 2025
- Incorporated
- Limited Liability Company, Delaware, 2025
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
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Frequently asked questions
- What does Ultimate Snooze do?
- Snooze Mattress & Wellness is a franchise operator of "modern sleep shops" that use a sleep-science approach and proprietary "Dream Mapping" technology to match customers to mattresses and address sleep problems. The company sells franchise ownership opportunities to prospective operators across the US, UK, and Ireland.
- Who founded Ultimate Snooze?
- Ultimate Snooze was founded by Matt Smith in 2025.
- How much funding has Ultimate Snooze raised?
- Ultimate Snooze has disclosed $500K raised across 1 round.
- Where is Ultimate Snooze headquartered?
- Ultimate Snooze is headquartered in Pueblo, US.


