Truthset
Oakland, US · Founded 2019 · Delaware corporation · 1 known investors
Find your way into Truthset
631 people in our graph share verified history with the Truthset team — schools, employers, funds. One of them is your warm intro.
Ryan Isonounlockedknows Chip Russo · together at Revel Partners (overlapped)
knows the team · via Stanford Graduate School of Business
knows the team · via University of Colorado Boulder
×2knows the team · via Stanford University Graduate School of Business
knows the team · via TransUnion
×2knows the team · via Zefr
Truthset is an independent data science company that measures and improves the accuracy of consumer demographic and identity data, scoring records against multiple data providers to reduce marketing waste and improve targeting. Its products help brands, CTV, and open-web marketers validate audience data, extend scale, and derive customer demographic insights.
Founders & leadership
Truthset was founded in 2019 by Scott McKinley.
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Scott McKinleyinFounder and CEOScott McKinley has 25 years of experience in data, analytics, and technology across the marketing, retail, and media sectors. He has previously served as CEO in identity solutions and data strategy roles, and has worked in corporate venture and M&A.
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Peter DeRosainChief Financial Officer
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Gregg GallettainPresidentGregg Galletta is President of Truthset, an independent data science company that measures and improves the accuracy of consumer demographic and identity data. He has held executive roles in sales, business development, and general management with P&L responsibilities, and has led the development of data-driven identity solutions.
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Chris PutnaminChief Technology Officer
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Chip Russoin𝕏Chief Revenue OfficerChip Russo serves as Chief Revenue Officer of Truthset, a data science company that measures and improves consumer demographic and identity data accuracy for marketers. He brings experience building sales and marketing organizations, developing monetization strategy, and working with media and advertising platforms.
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Daniel BeltramoNamed on SEC filing
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Board
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Investors · 1
Reported raises · per SEC filings
Form D private placements$9.6M disclosed across 1 of 2 rounds · 2020–2024
▶$9.6MraisedAug 2024 · 46 investors · Other TechnologyRule 506(b)
▶$9.6MraisedAug 2024 · 46 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Daniel BeltramoExecutive Officer, Director
- Joe ApprendiExecutive Officer, Director
- Scott McKinleyExecutive Officer, Director
- Michael MajorsDirector
- Offering amount
- $11.3M
- Amount sold
- $9.6M
- First sale
- Aug 2024
- Incorporated
- Corporation, Delaware, 2019
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Founder mafia
2 people who came through Truthset went on to found or lead other companies.
Competitors · 2
by search overlap
Netezza6 shared keywordsIBM is a global technology company whose business spans enterprise software (including Red Hat, HashiCorp, and Confluent), IT infrastructure such as mainframes, servers, and storage, and IT consulting services. The company is also investing heavily in quantum computing and AI-based enterprise offerings, including its Lightwell open-source software security clearinghouse and the Anderon quantum wafer foundry.
truthsystems5 shared keywordsTruth Systems provides infrastructure for lawyers to maintain trust and safety standards across AI tools they use in legal practice. The company enables compliance and governance of AI adoption within law firms and legal organizations.
Companies competing with Truthset for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does Truthset do?
- Truthset is an independent data science company that measures and improves the accuracy of consumer demographic and identity data, scoring records against multiple data providers to reduce marketing waste and improve targeting. Its products help brands, CTV, and open-web marketers validate audience data, extend scale, and derive customer demographic insights.
- Who founded Truthset?
- Truthset was founded by Scott McKinley in 2019.
- Who are Truthset's investors?
- Truthset's investors include Data Point Capital.
- How much funding has Truthset raised?
- Truthset has disclosed $9.6M raised across 1 of its 2 known rounds.
- Where is Truthset headquartered?
- Truthset is headquartered in Oakland, US.