truth set
Founded 2019 · 20 employees on LinkedIn · 3 known investors
Find your way into truth set
206 people in our graph share verified history with the truth set team — schools, employers, funds. One of them is your warm intro.
Michael McBrideunlockedknows Scott McKinley · together at Stanford Graduate School of Business (overlapped)
×6knows the team · via Nielsen
×4knows the team · via Stanford Graduate School of Business
knows the team · via U.S. Olympic Team
Truthset is a data science company that validates and improves the accuracy of consumer demographic data for marketing purposes. The platform helps brands and data providers measure data quality, reduce targeting errors, and enhance marketing ROI across walled gardens, CTV, and the open web.
Founders & leadership
truth set was founded in 2019 by Scott M. McKinley.
SM
Scott M. McKinleyinFounderScott McKinley is the founder of Truthset and brings 25 years of experience in data, analytics, and technology across marketing, retail, and media sectors, including prior CEO roles in identity solutions, data strategy and monetization, and corporate venture and innovation.
Investors · 3
Frequently asked questions
- What does truth set do?
- Truthset is a data science company that validates and improves the accuracy of consumer demographic data for marketing purposes. The platform helps brands and data providers measure data quality, reduce targeting errors, and enhance marketing ROI across walled gardens, CTV, and the open web.
- Who founded truth set?
- truth set was founded by Scott M. McKinley in 2019.
- Who are truth set's investors?
- truth set's investors include SGH Capital, Tappan Hill Ventures, Ulu Ventures.