/Companies

Troglo

Techstars '20

London, GB · 3 known investors

Find your way into Troglo

The site promotes 12BET, an online gambling and betting brand offering sports betting, live casino, card games, slots, fish-shooting games, cockfighting streams, and lottery products. It is aimed at bettors primarily in Vietnam and other Asian markets.

Also known as 12BET Smartticket

Investors · 3

Company profile

researched Sep 2026

Troglo (troglo.io) operates a Vietnamese-language web portal presented as an entry point to the online gambling brand 12BET, advertising itself as the official access link to 12BET.com. The site describes 12BET as an online betting operator serving players in Vietnam and across other Asian markets, and positions the brand as a long-established entertainment operator that has expanded its network of game-studio partnerships over time.

The product range described on the site covers sports betting across several dozen disciplines including football, esports, tennis, volleyball, basketball and table tennis; live dealer casino games such as Sic Bo, roulette, baccarat and dragon-tiger; 3D card games including Tien Len, Mau Binh, Sam Loc and Phom; and slot/jackpot titles. The site also highlights a lightweight mobile application with one-touch login and data synchronisation, automated deposit and withdrawal processing across multiple payment methods, 24/7 multi-channel customer support, and tiered promotional and cashback programmes for different player segments.

Business model

The site functions as a promotional and access portal directing Vietnamese-speaking users to the 12BET online betting platform, where revenue in the underlying gambling business is generated from wagering on sports, live casino tables, card games and slot products, with deposits and withdrawals processed through multiple automated payment methods.

Traction

The site states that the first online version launched in 2015 and recorded close to 500,000 registrations within six months, and that the brand reached five million registered members in 2024.

▸Full profile — market position, technology, go-to-market, geography

Market position

The site presents 12BET as a licensed operator holding certifications referenced from Curacao eGaming, PAGCOR and the Isle of Man, and claims recognition including an Asian bookmaker-of-the-year title in 2017, a top-10 placement for data-security technology in 2019 and an eGaming Review customer-service award in 2021.

Technology

The promoted platform is described as offering a web interface plus a low-footprint mobile app with single-tap login, betting and cross-device data synchronisation, modern data-encryption for personal information, and a GEOTRUST certificate for the betting site.

Go-to-market

Vietnamese-language online bettors and casino players, and more broadly bettors in other Asian markets.

Geography

Primarily oriented to Vietnam, with the promoted 12BET brand described as operating across a range of Asian markets.

Compiled by commissioned research from 6 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Registered membersJan 20245,000,000 members
Registrations within six months of launchJan 2015500,000 registrations

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Timeline · 4

launches, deals, and filings
Jan 2021
"Excellent customer service" award attributed to eGaming Review

source ↗

Jan 2019
Top 10 online betting sites for data-security technology

source ↗

Jan 2017
Asian bookmaker of the year title

The site states the brand received a bookmaker-of-the-year title for the Asian region.

source ↗

Jan 2015
Launch of first online platform version

The site states the first online version of the 12BET platform was launched, reaching close to 500,000 registrations within six months.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

Legal entities · 1

corporate structure
TrogloNo. 11324206 · inc. Apr 2018 · dissolved

Companies House · registry record

View on Companies House ↗
Insolvency history
Registered name
TROGLO LTD
Company number
11324206
Status
Dissolved
Company type
Private limited company
Incorporated
23 Apr 2018
Dissolved
8 Jul 2025
Registered office
C/O Frp Adisory Trading Limited, 4 Beaconsfield Road, St. Albans, Hertfordshire, AL1 3RD
Nature of business (SIC)
63110 — Data processing, hosting and related activities86900 — Other human health activities
Accounts
last made up to 30 Apr 2023
Confirmation statement
last made up to 22 Apr 2023

Current officers

  • Araxie Boyadjian — director, appointed 11 Apr 2022
  • Christopher El Badaoui — director, appointed 24 Sept 2020

Source: Companies House public register · retrieved 3 Aug 2026. Contains public sector information licensed under the Open Government Licence v3.0.

▸Research sources · 6

primary sources listed

6 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Troglo do?
Vietnamese-language affiliate portal promoting the 12BET online sports betting and casino brand.
Who are Troglo's investors?
Troglo's investors include Techstars, Globivest, Octopus Ventures.
Where is Troglo headquartered?
Troglo is headquartered in London, GB.